พอดคาสท์ Crystal Waddell ชั้นนำ (2024)

1
Combining Strategic SEO & Growth Mindset with Edwin Romero 32:53

5d ago32:53

32:53

In this episode of the Simple and Smart SEO Show, I chat with Edwin Romero, an SEO expert I met at Brighton SEO in San Diego. We explore several key aspects of SEO: The importance of targeting high-intent, long-tail keywords over high-volume, short-tail ones to boost conversions. The necessity of personalized SEO strategies and a deep understanding…

1
Why Your Customers Don't Check Out with Celeste Gonzalez 39:41

12d ago39:41

39:41

This episode of the Simple and Smart SEO Show features Crystal Waddell and special guest Celeste Gonzalez of Rickety Roo discussing the importance of user experience in SEO and the benefits of using Microsoft Clarity. *takes breath* We talk about so many SEO-adjacent topics: strategies for boosting conversions, the significance of focusing on the u…

1
From Theory to Practice: Real SEO Tips for Your Website 15:32

16d ago15:32

15:32

In this episode of Follow Through Fridays on the Simple and Smart SEO Show, I review actionable SEO and blogging strategies shared in the podcast with Steven Schneider of Trio SEO. I discuss my experiences applying these tips on my new Wix website and Shopify store to enhance user experience and optimization. My key takeaways are: simplifying navig…

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Blogging Isn't Dead: Advice from Trio SEO's Steven Schneider 38:17

19d ago38:17

38:17

In this episode of the Simple and Smart SEO Show, I chat with Steven Schneider from Trio SEO. We discuss the importance of understanding the power of SEO and the transformation it can bring to a brand. Steven shares his journey into SEO, starting from blogging in college to building a successful SEO agency. Key points include: 1. The evolution of a…

1
SEO and Brand Building w/ Riverside.fm's Erika Varangouli 36:30

26d ago36:30

36:30

In this episode of the Simple and Smart SEO Show, I interview Erika Varangouli about SEO and its intersection with brand building. We discuss key insights into conversion rate optimization, the historic division between SEO and paid landing pages, and the holistic approach required to build trust and relevance for small businesses. Erika shares her…

1
Why OAO should replace SEO: The Future Of Optimization 16:30

1M ago16:30

16:30

In this Follow Through Friday episode of the Simple and Smart SEO Show, I'm discussing the concept of owned asset optimization, inspired by a conversation with Jonas Sickler from Terakeet. This episode highlights practical SEO strategies and the importance of creating and distributing owned assets that align with business objectives, particularly: …

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SEO Reimagined: Owned Asset Optimization With Jonas Sickler 34:34

1M ago34:34

34:34

In this episode of the Simple and Smart SEO Show, I spoke with Jonas Sickler, a digital marketing analyst from Terakeet. We explored the importance of SEO evolving with AI advancements, emphasizing Owned Asset Optimization (OAO) as a strategy. 1. Businesses should control their narrative across all digital platforms to improve the accuracy of AI to…

1
Build a Successful and Easy SEO Strategy w/Katlyn Paskorz 32:17

1M ago32:17

32:17

In this episode of the Simple and Smart SEO Show Podcast, I interview Katlyn Paskorz, the owner of KatydidPGH. We discuss her journey from an unfulfilling career in banking to becoming a WordPress designer and SEO expert for small business owners. Key points include Katlyn's transition to SEO, the importance of talking to customers for creating eff…

1
SEO and Digital Marketing: Tips When You Don't Get the Job 8:06

1M ago8:06

8:06

Today I'll share insights from my interview with Josh Peacock from SEO for Hire and my personal experiences in the SEO job search. Key Takeaways: 1. Job Search Process Define what you want in a role and understand top performers' traits. This helps target positions that align with your strengths. Be honest on your resume and be prepared for practic…

1
How To Get Your SEO Dream Job W/ Recruiting Pro Josh Peacock 36:54

2M ago36:54

36:54

In this episode of the Simple and Smart SEO Show, I interview Josh Peacock, CEO of SEO for Hire. I get to ask him all sorts of questions about SEO recruitment, so you get an inside look at what the recruiting process looks like! Want to know the expectations of different SEO jobs and how much they make? (ME TOO!) We also talk about how the changes …

1
Google Said What? Google Algo Leak + SEO Squad Inside Look 15:07

2M ago15:07

15:07

Breaking news in SEO: The Google Algo leak! Join my FREE three-day SEO challenge for small business owners with websites. Breaking News: Leaked Google Document Great articles from Michael King from iPullRank and Rand Fishkin Highlights from the leak: - Google uses a "site authority index," contradicting their stance on DA - Google uses click data (…

1
More Changes In Search: 5 Top Takeaways For 2024 SEO 12:49

2M ago12:49

12:49

Today I'm sharing an overview of recent changes in search technology and what they could mean for SEO. 1. SEO Industry Updates: Chat GPT releasing a search engine? Not yet... Google's latest update with the "AI Overviews" (formerly known as "Search Generative Experience"). 2. Strategies for Adapting to The "New SEO": - Importance of engaging with c…

1
SEO For A Small Business: Inside My Small Group (SEO Squad) 11:52

2M ago11:52

11:52

Today we are Unlocking the Power of Brand Stories with Chat GPT In this episode of the Simple, Smart SEO Show, host Crystal Waddell (me!) shares insights from my SEO squad membership, focusing on creating compelling brand stories using Chat GPT. In this meeting, I'm guiding the group through a step-by-step process of leveraging customer reviews to …

1
Busting Outdated SEO Myths in 2024 with Crystal Waddell 31:23

2M ago31:23

31:23

In this solo episode of the Simple and Smart SEO show podcast, I'm debunking several common myths about SEO. I'm talking about: Why SEO isn't a quick-fix for sales, Why SEO can't sell a bad product, How SEO extends beyond just website optimization, Why SEO requires ongoing effort, When SEO should be integrated with other marketing strategies, and m…

1
Leveraging SEO, Pinterest Strategies & Kate Ahl's Insights 3:55

3M ago3:55

3:55

In this episode of Follow Through Fridays, Crystal Waddell shares insights and takeaways from Kate Ahl. I recap user experience, SEO strategies, personal touches on Pinterest, and promoting pins. I also want to invite you to the Supercharge Your SEO three-day challenge. Welcome to Follow Through Friday Key Takeaways from Kate Ahl's Insights Enhanci…

1
The Truth About SEO and Pinterest Search in 2024 w/Kate Ahl 38:50

3M ago38:50

38:50

Today I'm joined by Kate Ahl, the CEO of Simple Pin Media and KateAhl.com! We talked about leveraging Pinterest for business growth Pinterest's constant changes Nuances of digital marketing and The Importance of sharing experience over advice. Navigating a business in the AI era? Kate shared that there are lots of uncertainty and challenges of runn…

1
Boosting Your Small Business with Smart SEO and Press Tips 8:32

3M ago8:32

8:32

It's Follow Through Fridays! I'm following up on a previous interview with Nicole Lewis! Check out my five key takeaways for getting press attention: enhancing product and service photography, leveraging collaborations, updating media pages, connecting with writers, and listing timely topics. I share a small success I experienced this week, too! I'…

1
How Do I Get Press For My Small Business? With Nicole Lewis 47:22

3M ago47:22

47:22

I spoke with Nicole Lewis, who shared advice on gaining press coverage without high costs. Nicole emphasized the importance of networking, showcasing quality products, and strategic contacts for media exposure. We discussed leveraging social media, providing valuable insights to publications, and timing pitches effectively. Nicole's e-book 'Let's G…

1
How to Start a Podcast WIth No Money and No Audience 6:18

3M ago6:18

6:18

Join me as I brainstorm potential podcast ideas and narrow down the focus to build a community for my brand. Potential Podcast Ideas: Senior Night Podcast: I'll interview parents who have senior sports athletes in high school or college. Ordering a Senior Night Gift Guide: A private podcast guiding customers through the process of selecting the per…

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Why Doesn't My Podcast Show Up In Search? w/Sarah Heeter 37:23

3M ago37:23

37:23

Meet Sarah K Heeter, a podcast expert and CEO of Podfox Media. Sarah's on the show today to walk us through leveraging podcasts and audio effectively. Connect with Sarah Podfox Media Big Brave Business Podcast LaunchMyShow.com Free Roadmap to Grow Your Podcast (Link coming soon!) My apologies again for my audio - I was having mic issues and didn't …

1
Telling SEO Stories With Data: Crystal's Analytics Journey 17:58

3M ago17:58

17:58

Crystal Waddell shares insights on changing her business model, prioritizing health, dealing with stress, and learning from Nick Rubright. She also discusses the PIE project for women's basketball, staying updated and engaged with women's basketball, and exploring data visualization ideas. 00:00 Welcome to Follow Through Fridays! 00:13 Turning Busi…

1
Link Building SEO for Entrepreneurs w/ Nicholas Rubright 34:49

3M ago34:49

34:49

Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners. *Please excuse my sound quality, I had a mic issue!*- Crystal Connect with Nick Linkedin Ranko Media Unique SEO Insights From Nick: SEO professionals who figured out SEO organicall…

1
SEO from Scratch: How To Optimize A Website From The Start 12:52

4M ago12:52

12:52

Today I'm implementing the advice of Sara Jensen (Episode 110) optimization of websites, specifically focusing on SEO strategies and tips like: the importance of understanding your target audience and unique selling proposition and the benefits of team collaboration. I realized I needed to streamline my personal brand website and the simpleandsmart…

1
Mastering SEO & Balancing Motherhood & Work w/ Sara Jensen 40:01

4M ago40:01

40:01

In my conversation with Sara Jensen from Brighter Messaging, we explored so much that impacts women-owned businesses: the dynamics of managing a digital marketing agency, the evolution from solo entrepreneurship to leading a team, and the essential role of SEO in website development. the untapped "Mom" workforce and how to EmpowerMoms in Business C…

1
Leveraging SEO Marketing To Improve & Increase Website Sales 7:07

4M ago7:07

7:07

In this episode of Follow Through Fridays, I'm reflecting this week's episode with international SEO expert Sarah Presh. My takeways on iSEO: my current business model doesn't need to focus on international SEO. I rarely ship internationally. I COULD leverage Amazon fulfillment to explore international markets Could I experiment with language-speci…

1
International SEO to Cross Internet Borders w/Sarah Presch 33:08

4M ago33:08

33:08

Navigating International SEO with Sarah Presch Today I'm joined by Sarah Presh from Dragon Metrics to talk about the unfamiliar nuances of international SEO. Sarah shares her journey from heading marketing and SEO at a company to starting her own agency and eventually preferring the employee path for its benefits and stability. Her experience as an…

1
Using SEO, Blogging & Affiliate Links To Grow Your Business 6:13

4M ago6:13

6:13

I discussed my experience with affiliate marketing through Awin for my Etsy shop, incorporating affiliate links into my blogs to boost sales. Additionally, I shared insights on indexing blog pages for better visibility on Google and highlighted my venture into creating unique physical products like battery-powered marquee letters for rent. Maximizi…

1
Digital Products and SEO for Etsy Success w/Julie Berninger 43:07

4M ago43:07

43:07

This episode of the Simple and Smart SEO Show focuses on the potential of digital products on Etsy and the strategic approaches of SEO to drive sales. I'm speaking with features digital products and printables expert and co-founder of Gold City Ventures, Julie Berninger. Connect With Julie: Website Free Workshop Crickets to Cha-Chings Podcast Julie…

1
Building Your Brand: Practical Strategies from this SEO Show 7:22

4M ago7:22

7:22

Maximizing Digital PR for Your Business with Follow Through Fridays In this episode of the Simple and Smart SEO Show Podcast, I review Wednesday's discussion with public relations expert Jane Hunt. Watch or listen as I create a media page for her website, collageandwood.com. I explain my process and offers a guide on how to make such a page easy to…

1
2024 SEO & Link Building: Benefits of Digital PR w/Jane Hunt 29:59

4M ago29:59

29:59

SEO In Flux: 2024 is the year of Google Updates and SEO changes. Stop Buying Links! Guest Jane Hunt, CEO and Co-founder of JBH, a digital PR and SEO agency, shares insights on the synergy between digital PR and SEO, the shift from content marketing to specialized digital PR, and the significant role of relevance and quality in backlinks. Jane share…

1
SEO Changes & Practical Website Updates | Follow Up Friday 4:41

5M ago4:41

4:41

In this Follow up Friday episode, hosted by Crystal Waddell, discussions revolved around recent developments in SEO, particularly Google's crackdown on Black Hat SEO techniques and the mass production of AI content for manipulating rankings. Crystal highlighted the importance of due diligence in SEO practices and shared insights from guest Sophia V…

1
No Crappy Backlinks! Smart SEO Strategies with Sophia Vega 34:03

5M ago34:03

34:03

Thinking about transitioning into an SEO career? Today I'm talking with Sophia Vega, an experienced digital marketer specializing in SEO. 1. Teachers make great digital marketing assistants. Sophia discusses her transition from a 15-year teaching career into digital marketing. Sophia learned about SEO and went back to school briefly to learn more. …

1
I like my SEO Easy: Encouragement for Small Business Success 3:20

5M ago3:20

3:20

Today I talk about the impact of writing a blog article that wins traffic for your website. This is the senior night blog article I talk about in the episode. Interested in joining the SEO squad? Apply here! 00:00 Introduction and Recap of the Week 00:25 The Power of SEO and Content Creation 02:10 Success Stories: SEO in Action 03:20 Join the SEO S…

1
SEO, GPTs and Writing Content Briefs with Tom Winter 31:54

5M ago31:54

31:54

Leveraging AI for Content Writing and SEO: A Chat with Tom Winter Today I'm talking with Tom Winter. Tom designed the content research and writing tool, SEOWind. Tom's unique "Cyborg Method combines AI and human innovation, for content creation and SEO. Great content can be ai or human generated BUT the key is researching and understanding search i…

1
TikTok Search engine vs google: Where to Optimize For Search 7:23

5M ago7:23

7:23

The SEO Controversy: Is TikTok a search engine? YES! I vote Tik Tok IS a search engine! 🤣🤣🤣 I recap some of the ideas given in Zoe Ashbridge's episode to optimize content for money keywords. Like what you heard about SurferSEO? Use my link to sign up! Life's challenges make entrepreneurship hard Entrepreneurs have challenges when life competes with…

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Making an SEO Plan For Your Business with Zoe Ashbridge 35:59

5M ago35:59

35:59

Zoe Ashbridge, an expert in digital marketing, shares valuable insights and strategies for small business owners aiming to boost their SEO. Zoe provides a step-by-step guide to building topical authority, stressing its importance for businesses wanting to improve visibility online. Other topics discussed include the creation of brand advocates, qua…

1
How To Learn About Effective SEO and Optimize Your Website 11:36

5M ago11:36

11:36

Today I'm discussing e-commerce store success on Shopify platform with Google traffic. Get creative with your return policy as you need to stay profitable! Why I don't sell on Facebook or Instagram shops! Amazon return policy conflicts and my workaround. SEO plays a critical role for small businesses to compete online! Leverage higher domain author…

1
What is SEO? And How Does It Work in 2024? With Nina Gibson 36:57

5M ago36:57

36:57

Optimizing SEO Strategies: Understanding Conversion Rate (Not just driving traffic!) In the episode of the 'Simple and Smart SEO Show', host Crystal Waddell discusses with guest Nina Gibson about the misconception that driving traffic results in conversion. We talk conversion rate optimization, sales funnel, and nurturing customers through an email…

1
Podcast SEO: Tips for 2024 (Trendcast Audio Summit Replay!) 9:46

5M ago9:46

9:46

Simple and Smart SEO for Podcasters in 2024 In this podcast, Crystal Waddell, host of the Simple and Smart SEO Show, explains the basics of SEO (search engine optimization) and its implications for podcasters in 2024. Crystal discusses major changes in SEO, with a particular focus on Search Generative Experience (SGE) and the issues it presents. Cr…

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Unlock the Power of SEO and Elevate Your Branding Strategy 23:46

6M ago23:46

23:46

Let's talk about how SEO = branding. Join us for a conversation about the integration of Search Engine Optimization (SEO) and branding. Sign Up For Our three-day challenge. The challenge is designed to help businesses optimize their websites and improve their branding efforts. Join as a FOUNDING MEMBER of the SEO SQUAD. Host Crystal Waddell discuss…

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When SEO Works: How to Maintain a Strategic Balance In Life 9:06

6M ago9:06

9:06

How often do you reflect on the state of your business? I start every year with a SWOT to determine strategic priorities. This episode walks through my monthly reflection, of strengths, weaknesses, opportunities, and threats in my business. Key Takeaways Crystal discusses strengths of her business, including successful sessions with the founding me…

1
The Intersection Of SEO and User Experience with Ola King 47:58

6M ago47:58

47:58

Join me for a deep conversation with Ola King, who shares his intriguing journey – from being a popular [and underage!] local DJ and music producer to making an impact in the SEO industry. Below is a summary of the main topics discussed: Ola talks about his experience of moving from Nigeria to Canada at a young age, including the challenges he face…

1
Boosting Business: SEO Success, Sales Surges & an SEO Squad 7:44

6M ago7:44

7:44

We're celebrating like crazy because our Shopify CollageandWood.com sales have jumped up by 80% compared to last year - all thanks to our SEO strategy. Now, onto the super exciting part - we had our third meeting for the SEO Squad. Imagine a group of go-getter entrepreneurs, just like us, all pumped up to master SEO. Sounds great, right? We're offi…

1
Can Your Email Sink Your SEO? 2024 Updates w/Kris Daria 41:02

6M ago41:02

41:02

On Feb. 1, Google and Yahoo are changing email deliverability standards. Is your business ready? In today's show, Klaviyo email marketing expert Kris Daria joins us. Kris started with large ecommerce brands before branching out on her own to help small businesses. We go wayyyy back to Clubhouse circa 2020. Kris has an incredible knack for making em…

1
Teamwork Dynamics In SEO: Defining Expectations For Success 6:45

6M ago6:45

6:45

Let's talk SEO Leadership skills! Many thanks for SEO For Hire for having me on their Linkedin Live and Youtube Show! Empowering Leadership and Strategies for Onboarding Employees - A Reflection Some key areas I (Crystal Waddell) addressed include the importance of having an effective onboarding system for employees, the significance of setting cle…

1
How the SERP Is Changing The Ways SEOs SEO: Ray Grieselhuber 35:46

6M ago35:46

35:46

Today I discuss the changing landscape of SEO, alongside Google's evolving algorithms, and the rise of AI generated content with Demandsphere founder Ray Grieselhuber. Ray gives us his insights on Google's new experimental project known as SGE (Search Generative Experience) and how it may affect the visibility of businesses online. Ray also eplains…

1
Linkable Assets & SEO Value: Welcome To Follow Thru Fridays! 7:21

6M ago7:21

7:21

It's all about creating linkable assets on this follow through Fridays! You can see Crystal's examples here: Top College Athletes: Earnings & Valuations for Men and Women In this video and podcast we take a look at the top earning college athletes in 2023-2024, focusing both on male and female athletes. For the female category, Olivia Dunne, a gymn…

1
Bottom of Funnel Marketing: The Power of Diverse SEO Content 30:47

6M ago30:47

30:47

Want to identify and create relevant content for businesses? Today's guest, B2B content strategist Christine McLean Lewis shares her tip for leveraging diverse content marketing techniques to get in front of clients when they are in the market for your product! Connect with Christine: Website LinkedIn Christine's Content Strategy Process: Target hi…

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Unleashing SEO Magic: Welcome to Follow Through Fridays! 4:37

7M ago4:37

4:37

Crystal Waddell, the host of the Simple and Smart SEO show podcast, shared some insights she had from implementing new strategies on her senior night gift store website. Based on information from Matt Diamante and Andrew Holland, she optimized her website's keywords and started a paid e-book as her first digital product. We've got a new format! Fol…

1
The Future of SEO: Performance Marketing w/ Andrew Holland 41:18

7M ago41:18

41:18

Join Andrew Holland from JBH and me as we talk about the future of SEO in 2024 and its role in building and promoting businesses. 1. Defining and redefining search engine optimization: Andrew Holland prefers the term "behavioral science" over UX and CRO. SEO is evolving to consume UX and CRO. Andrew shared his vision that SEO needs to link to marke…

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Crystal Waddell พอดคาสต์

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