The Brand Transformation Show by Blirt is where we unpack what it takes for leaders to transform their brand through leadership, creativity & technology.
…
continue reading
"Stress isn't the problem. How we handle stress is the problem."- Lisa M This podcast contains stress reduction exercises, practices, resources and strategies for the time-challenged professional. As an experienced bodyworker and stress transformation coach, I focus on the body's unique language and it's robust capacity to provide data to guide decision making. My role is to curate valuable information, and create a opportunity for you to learn more about your body's unique language so that ...
…
continue reading
1
E0012: Natural Relaxation & Stress Reduction Through Reiki
24:04
24:04
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
24:04
Overview of Reiki - The who, what, when, where, how and why. I discuss how Reiki works, how it can help you calm yourself, relax naturally and reduce stress. I also discuss my own experience with Reiki. I share a simple energy awareness exercise and an invitation to an upcoming online seminar in August 2021. Link for webinar: https://bit.ly/ReikiSe…
…
continue reading
1
BREAKING NEWS: A SPECIAL ANNOUNCEMENT S2:Ep21
29:54
29:54
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
29:54
Stuart and Craig discuss the new start up, https://waymaker.io Waymaker is a platform that helps leaders set start up, scale up or smarten up by doing less to achieve more. Waymaker is two things: 1. The Waymaker Way - a management framework which helps you make sense of your business & how to grow it. 2. Waymaker.io - a SaaS platform which uses sm…
…
continue reading
1
E0011 - Meditation - Body Appreciation
12:19
12:19
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
12:19
This is a guided visualization exercise that includes conscious breathing and body awareness. It is important to be in a safe, quiet and distraction free environment when doing this exercise. It should not be attempted while driving, operating equipment, or in a location where you attention is divided. This is a great exercise to do in combination …
…
continue reading
1
E:010 Confessions of a Type-A Personality: How Secret Stress Nearly Ruined My Life
23:46
23:46
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
23:46
In this episode I talk about my personal experience with persistent chronic illness and pain. The challenges and frustrations of playing a never ending game of whack-a-mole with my health and feeling like I was on a merry-go-round of symptom, diagnosis, medication, repeat. This is my origin story of how I was living in denial of my stress and how i…
…
continue reading
1
E009: Taming Stress for Better Sleep
30:52
30:52
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
30:52
We've all been there. Can't get to sleep, or restless sleep because we can't shut off our minds. The result is poor quality sleep, and waking feeling less than fully refreshed. In this podcast we talk about disrupting the stress response using relaxation rituals to prepare the body and mind for sleep. We also discuss how to set up the room environm…
…
continue reading
1
E:008 Taming the Inner Critic for Women Leaders with Kim Boudreau Smith
17:55
17:55
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
17:55
Professional women are often hampered by the Inner Critic, perfectionism, or lack of confidence in speaking in a bold and authentic voice. Kim Boudreau Smith is an accomplished coach and trainer who has helped women overcome their self-doubts to create confident messaging and establish effective professional visibility.…
…
continue reading
1
E007: Making Friends with Your Stress
32:40
32:40
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
32:40
Stress isn't the problem - how we think about stress is the problem. This discussion covers a bit of physiology to understand the body's stress response and how it works. We explore changing our state at cause (thoughts and feelings) and changing our state at effect (the body). By recognizing stress as data we can objectively evaluate the context t…
…
continue reading
1
Special Guest: Bill Coletti, CEO of Kith - How to prepare, respond and survive a crisis S2:Ep20
47:38
47:38
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
47:38
If you lead an organisation, you need to listen to this episode. Discover; How to prepare and train for a crisis scenario as a leadership team How to set up your team for crisis management What to do before, during and after the crisis How to derrick the crisis moments. Never before has there been such a time as this in history as when media, cultu…
…
continue reading
1
Netflix - inspiring story of business model reinvention S2:Ep19
41:58
41:58
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
41:58
Netflix today is nothing like the Netflix of when it was competing against Blockbuster ..... (who?!?!?). We take a deep dive into the Netflix journey, the challenges, the 'bet your company moments' and the smarts of the business model so that you can learn, be inspired and apply what matters to your own leadership. As always find out more at blirt.…
…
continue reading
1
E006: Stress Isn't The Problem
15:21
15:21
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
15:21
Stress isn't the problem - it's how we handle stress. We need to understand stress as data, as information. The podcast provides an overview of stress response, how our bodies are hardwired to provide feedback so that we can act on it. Understanding the function of the stress response and how it works is fundamental to understanding how to collabor…
…
continue reading
Brief discussion of stress and 3 quick hacks to interrupt the stress response in the body. Movement/play, Laughter, and Conscious Breathing are featured. Refers to the 4 Fold Breathing Exercise Podcast in this series.โดย LISA
…
continue reading
Everything in our physical world is made of energy. We are a collection of molecules vibrating at a specific frequency. That vibration is energy. Energy is all around us in a wide variety of forms. Being aware of our own energy and the energy in our environment can help us manage ourselves and our stress more effectively. The purpose of this exerci…
…
continue reading
1
E004: Tracking Emotions Through the Body
20:21
20:21
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
20:21
This exercise is all about getting clear on your body's sensations and the relationship between physical sensations and emotional feelings. You will begin to learn how and where your body stores strong memories and emotions. The more you understand your body's unique language, the more you grow your emotional intelligence. Having access to the body…
…
continue reading
1
E003: The Body Scan Exercise
15:21
15:21
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
15:21
This exercise is the first in a series of body awareness exercises intended to help reconnect with your body's inner wisdom. Most of us have learned to discount our body's language. We focus on getting things done, we focus on doing and not 'be-ing'. Body awareness is an important part of emotional intelligence that many of us neglect. In order to …
…
continue reading
Do you ever hold your breath when you are stressed? The stress response is meant to be a brief interruption in our daily lives. It was never meant to be a chronic state of being. Interrupting the stress response is important in helping the Central Nervous System and the body rebalance themselves for optimal functioning and health. This simple exerc…
…
continue reading
1
Virgin Australia - When business models go wrong S2:Ep18
34:31
34:31
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
34:31
The COVID-19 crisis has caused turmoil on many airlines and the entire travel industry, but why did Virgin Australia fall so quickly as the crisis hit? In this episode we pull back the layers of the Virgin Australia story. We love the Virgin Australia story and we hope it gets to continue. However, some big problems started a while back for Virgin …
…
continue reading
1
Meet the coolest business in Australia "meetmagic.org" S2:Ep17
30:46
30:46
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
30:46
Meet the coolest business in Australia; meetmagic.org In this interview, I interview the CEO and founder of meetmagic.org, Carl Gough. Renowned as the greatest door opener in Sydney, Australia, and driven with a heart of purpose with real passion, Carl has built one of the best business models for giving back to charity whilst creating real busines…
…
continue reading
1
Blowing up sales, marketing and service to create CX teams. S2:Ep16
23:56
23:56
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
23:56
In this episode we continue the exploration of Question 5 of our 7 question model which is 'how do we acquire, retain and grow our customers through our brand personality....'. Specifically, we look at how CX Teams win over silo teams and what small, medium or large businesses can do to hustle down and build CX teams. Find out more at blirt.co…
…
continue reading
1
Rethinking the customer journey for value creation. S2:Ep15
31:54
31:54
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:54
Exploring the customer journey and finding how to maximise value at all points. Listen to this to discover a new way to think about customer journey mapping in customer experience. See more at Blirt.coโดย Stuart Leo
…
continue reading
1
How to build your business model to super power your daily brand practices Part 2 S2:Ep14
28:41
28:41
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
28:41
We unpack how to connect your brand with your business model and how to drive the daily practices to super charge your brand.โดย stuart leo
…
continue reading
1
How to build your business model to super power your daily brand practices Part 1 S2:Ep13
35:48
35:48
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
35:48
Most people think a business model is just about defining how to create commercial value, whist that's critical, we explore how to design the business model so that you reinforce daily brand practices, super charging your brand. Listen to this podcast to understand how to build your business model and how to connect it to your brand practices. For …
…
continue reading
1
EXCLUSIVE INTERVIEW WITH PROF ROBERT BOOY: COVID-19 What you must know as a business leader to navigate the Pandemic; protect your staff, customers and prepare for the battle. S2: EXCLUSIVE
31:05
31:05
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:05
This isn’t the end of the world. It is a pandemic but we will get past Coronavirus Disease 2019 (COVID-19). In our podcast, The Brand Transformation Show, we interviewed our client and infectious disease expert, Prof Robert Booy. Prof Booy, from the University of Sydney, is a global expert on infectious diseases and has been educating Australia acr…
…
continue reading
1
What is strategy? Why most companies fail and how you can win S2:Ep12
44:39
44:39
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
44:39
Throughout this episode we're going to explore what strategy is, and isn't, why most companies confuse it and how to connect it to your growth paths.โดย Blirt
…
continue reading
1
Why did General Motors close Holden down? S2:Ep11
1:06:06
1:06:06
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
1:06:06
In this podcast we peel the layers back to reveal where the problems started and give our opinion on why, so you can learn the lessons. Almost 1 in 3 new cars in 1990 was a Holden. Holden lost market domination in the late 1990s. Panicked and chasing quick sales to make a profit, Holden pursued a strategy of cheap, low quality products to compete. …
…
continue reading
1
Trends in Business and Strategy in 2020 S2:Ep10
44:56
44:56
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
44:56
In this episode we look at some big trends impacting business: Brand is back on the agenda.... after a decade investment in technology Podcasting is the new blogging CX & EX are intertwined Millenials are changing the workforce Data is a ..... data everywhere Space travel is the next big infrastructure shift! Listen in and hear some really interest…
…
continue reading
1
The must ask questions in understanding your market S2:Ep9
28:18
28:18
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
28:18
We explore Q2 in our 'closing the gap' 7 question model, "What is our market, who is our ideal customer, are we perceived as different and is this competitive advantage?" We'll cover; Narrowing your market segment Building an ideal customer Finding points of different and Building competitive advantage. You can always find more at www.blirt.com.au…
…
continue reading
1
The vitality of vision and the power of purpose. How to align vision and purpose for brand strategy. S2:E8
30:38
30:38
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
30:38
What is the difference between vision, purpose, mission....!!??! In our exploration of building leadership, creative and system alignment, we start at the highest contexts; Vision and Purpose! In this episode we explore how to build both with contradicting and confusing team members and we explore where most companies go wrong. You will learn; The …
…
continue reading
1
How to close the brand gap. The 7 Questions of brand transformation you must be asking. S2:E7
27:42
27:42
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
27:42
The goal of every brand leader is to close the gap between where the brand is today and where it needs to be tomorrow. In this episode we unlock the 7 questions which you can ask and answer to close this gap. The 7 questions are designed to be used every month or quarter and empower leaders to stay close to the course required for success. Listen t…
…
continue reading
1
The Ancient Secrets of Transformation and Change S2:E6
29:19
29:19
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
29:19
Discover how Aristotles ancient philosophy of change is still in use today and how you can unlock the science of this tool to power positive change across your brand and organisation. In this ground breaking episode we cover: How to get in control of change. What kind of change do you want - substance vs form. The four change states; quantity, qual…
…
continue reading
1
What's your brand story? How to build brand narrative. S2:Ep5
24:02
24:02
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
24:02
In this episode: We explore the structure and role of brand narrative. What are they key elements of a story? We explore; Archetypes Structure of story The types of story structures that improve customer lifetime value. The Brand Transformation Show's episode on Brand Narrative will explore how you can build a brand narrative that sets your busines…
…
continue reading
1
How to set up your brand architecture for success S2:Ep4
39:16
39:16
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
39:16
This episode will take you through 4 ways to architect your brand strategy. Almost every organisation gets this wrong at some point in their journey. In fact, we look at how leaders like Coke or BMW have made great decisions and bad decisions over the years in managing their brand. This episode covers the four primary methods of brand architecture:…
…
continue reading
1
The origins of brand and why you need to know this to better your brand S2:Ep3
26:16
26:16
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
26:16
How do the origins of brand change the way we manage brands in the 21st century? In this episode, we go on a journey of why consumers see brands through the lends of human characteristics and how you need to shape your brand as a unique and clear character to make an impact. This episode answers the question, why do have brands in business and ther…
…
continue reading
1
Brand transformation best practices - Part 2 S2:Ep2
34:09
34:09
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
34:09
What mistakes can you avoid going into a brand transformation program? We introduce and cover the last 3 of 6 best practices to deploy on any CX or EX transformation program: The six brand transformation best practices are: The enemy is the gap, not the competitor Lead from insights, not with tools Focus on the why, the number of who's will follow …
…
continue reading
1
Brand transformation best practices - Part 1 - S2#1
27:30
27:30
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
27:30
In this episode, Craig and Stuart kick into Season 2 with the first of a 2 part series on brand transformation best practices. We introduce and cover the first 3 of 6 best practices: The six brand transformation best practices are: The enemy is the gap, not the competitor Lead from insights, not with tools Focus on the why, the number of who's will…
…
continue reading
1
How to unlock clarity & focus successful transformation; introducing the Brand Experience Maturity Assessment #26
17:52
17:52
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
17:52
In this episode Blirt CEO, Stuart Leo, introduces the BEMA.... the Brand Experience Maturity Assessment and discusses how organisations can find the clarity to make digital transformation successful. What is the BEMA? The BEMA is the Brand Experience Maturity Assessment. What does it do? It helps a leadership team find the clarity in where and what…
…
continue reading
1
How to understand the Customer Experience Journey through research and deliver a world class strategy #23
25:04
25:04
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
25:04
In this episode we unpack we do the research to do CX Strategy. We cover: the customer journey the right content at the right time team / business alignment metrics and measurementโดย Blirt Consulting
…
continue reading
1
Sales Intelligence Technology: Interview with Philip Schweizer CEO & Co-founder of Saleswings, a leading sales intelligence app. #25
22:20
22:20
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
22:20
In this episode we explore the topic of sales intelligence with Philip Schweizer, CEO and CoFounder of one of the leading sales intelligence apps, Sales Wings. SalesWings is a Switzerland based Software-as-a-Service Venture in the domain of Sales Acceleration and Predictive Lead Activity Scoring. It is comprised fo an international, highly heteroge…
…
continue reading
1
Salesforce for Small Business with Merlin Luck - #22
33:44
33:44
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
33:44
In this episode we explore digital transformation with Merlin Luck. Merlin has started his own business, lost it all and gained it all again after he rediscovered his passion through Salesforce. Today Merlin helps small to medium businesses position themselves for hyper-growth and scale. Listen to his story.…
…
continue reading
1
2019 Trends for Business & Digital Transformation #22
34:31
34:31
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
34:31
2019 Trends for Sales, Marketing, Service & HR As new technologies are created and innovated upon, our world as we know it changes - bit by bit. 2019 will see a deeper adoption of tech in our society and as a result consumer demands for tighter privacy and protection strengthens. On The Digital Transformation Show we move through our top 8 predicti…
…
continue reading
1
The essential skills of the 'XMarketer' - Marketing Leaders who drive digital transformation. (#21)
31:14
31:14
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:14
The essential skills of the 'XMarketer' - Marketing Leaders who drive digital transformation. Today we're breaking down the skills that are the foundations to digital transformation success in the 21st century. So, how has marketing changed over the last few years? There have been 5 major technical waves of change that have washed over the marketpl…
…
continue reading
1
How to use a 'Two Speed' business to enable digital maturity through transformation. #20
26:50
26:50
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
26:50
The purpose of today's Podcast is talk about how a multi gear - or two speed business can enable better digital maturity. Well first up, what is a multi speed business? It's a business that uses different services or products to create slightly different business models that are moving slower or faster than the current business. Why would a busines…
…
continue reading
1
How to design KPIs that work. Leading vs Lagging Indicators #19
24:48
24:48
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
24:48
How to design KPIs that work. Leading vs Lagging Indicators In this episode we take you through how to design KPIs that create change and drive performance with least effort. We'll cover the triangle of performance management + a breakdown of leading vs lagging indicators. We all know businesses run on results, aren't KPIs all about delivering resu…
…
continue reading
1
A Digital Transformation Journey. Interview with Matthew Taylor, CEO of The Digital Centre. (#18)
28:54
28:54
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
28:54
In this episode we interview Matthew Taylor, a small business leader and CEO of the The Digital Centre in Sydney, Australia. Matthew leads an innovative and growing print advisory service which is using technology, creativity and leadership to build a better business. We unpack: the journey so far the joys, challenges and lessons of leadership the …
…
continue reading
1
Get that data in your CRM! 4 Ways to do this simply. (#17)
31:14
31:14
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:14
In this episode we unpack the simple steps and ways it's easy to get your 'big' data inside your 'big' CRM. We briefly attack 'big' data or how to use data to be helpful in running your SME. At Blirt we love Salesforce as a platform to run your business, so this episode features ways to feed your data directly into Salesforce. We cover: Website dat…
…
continue reading
1
Define the right problem, deliver the right digital transformation. How to be in the top 16% of transformation leaders. (#16)
36:17
36:17
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
36:17
Digital transformation is exists to solve problems. And, in solving those problems improve the organisation through better customer and employee experience. Forbes has reported that 84% of digital transformation efforts fail. This is HUGE! So, what could be causing this and how can we better define the types of problems getting solved. In this epis…
…
continue reading
1
Transforming Sales - Creating a sales playbook for your business. (#15)
44:03
44:03
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
44:03
Why another podcast on sales? Surely out of the 500 million podcasts humanity has covered all there is on sales right? Well no.... here's the problem: Research tells us the average sales teams look like this: 57% of reps miss targets 66% have no intelligent forecasting 85% have no data on propensity to purchase The problem is massive in small to me…
…
continue reading
1
Digitally transforming your brand; How to move from brand advertiser to brand publisher. (#14)
38:24
38:24
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
38:24
In this episode, the Blirt team break down what it means to move from brand advertiser, to brand publisher. What does it mean to be a brand publisher? This is the concept of ads being replaced with content and customers choose to engage with your content and move through the customer journey due to that content. Ads are still useful, but they're no…
…
continue reading
1
How to use OKRs to drive change, performance and transformation (#13)
28:19
28:19
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
28:19
In this episode, the Blirt team break down what actions you can take to improve your business today! Want to create the business of tomorrow, today? Contact us today! https://www.blirt.com.auโดย Blirt Consulting
…
continue reading
1
Creating employee experience that grows your business (#12)
27:36
27:36
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
27:36
In this episode, the Blirt team break down how to create employee experience that grows your business Want to create the business of tomorrow, today? Contact us today! https://www.blirt.com.auโดย Blirt Consulting
…
continue reading
1
Live from Dreamforce! (#11)
18:31
18:31
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
18:31
In this episode, the Blirt team break down how to create customer experience that grows your business Want to create the business of tomorrow, today? Contact us today! https://www.blirt.com.auโดย Blirt Consulting
…
continue reading