How To Run A Successful Group Coaching Program, A Personal Convo With Kelsey Murphy & Anne Watson

Whiskey & Work Podcast

Anne Watson, a business strategy coach, who helps female coaches and communicators learn to think like a business so they can inspire like a boss and host of the Swayology podcast, joins Kelsey for a special and unique episode of Whiskey & Work. Kelsey and Anne have a personal conversation about how Kelsey got started in her business, what life was like before she started her business, and her signature program called The Coaches Mastermind, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one!

What we’re talking about…

• Anne Watson is a business strategy coach, who helps female coaches and communicators learn to think like a business so they can inspire like a boss

• Kelsey's early days in agricultural business and her journey to becoming a coach.

• The influence of her family and her desire to balance motherhood with her career.

• Kelsey's decision to leave her corporate advertising job and travel around the world.

• How Kelsey started her coaching business upon returning home.

• The challenges she faced during the initial years of her coaching business.

• The birth of the "Coaches Mastermind" program and its rapid success.

• Kelsey's journey from various coaching programs to finding her niche.

• Kelsey's emphasis on testing ideas using Minimum Viable Products (MVPs).

• Her initial hesitation to focus exclusively on coaching.

• The importance of choosing a niche and planting one's flag in a specific area.

• To learn more or connect with Anne, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Anne Watson’s Website

Anne Watson’s Instagram

Kelsey Murphy’s Website

Kelsey Murphy’s Instagram

QUOTES:

1. "The fact that I've been able to just be really present with the kids and still have chill mornings with Colin and have the programs in the business, that's where it came full circle of like, oh, this is it. This is what I wanted to build." - KM

2. "I ended up getting my foot in the door at Twitter and Facebook and speaking at these kinds of places. I ended up working with some really big names and then eventually the Marie Forleo's of the world, they came to me and asked me to start coaching their students in their program. And things really started to take off then." - KM

3. "I have to choose one thing, otherwise I'm going to be known for nothing." KM

4. "I was very hesitant to lean into coaches, even though all my best friends were coaches. I had little mini peer-led mastermind with coaches. They were my humans, but I was like, I'm not going to just niche down into this one coaching area." - KM