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Does Generational Pandering Still Work?
Manage episode 430162559 series 2356619
As Gen Z moves more into the forefront of drinks culture, brands throughout the industry are trying to craft products and pitches that they think will resonate. Adam, Joanna, and Zach discuss whether or not that kind of generational pandering actually works, and whether it makes sense to target the youngest section of legal-age drinkers potentially at the expense of more stable, established demographics. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.
Zach is drinking: Last Word, but with rum
Joanna is drinking: Martini Duo from Press Club
Adam is drinking: Domaine Guiberteau Saumur Rouge
Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
Hosted on Acast. See acast.com/privacy for more information.
685 ตอน
Manage episode 430162559 series 2356619
As Gen Z moves more into the forefront of drinks culture, brands throughout the industry are trying to craft products and pitches that they think will resonate. Adam, Joanna, and Zach discuss whether or not that kind of generational pandering actually works, and whether it makes sense to target the youngest section of legal-age drinkers potentially at the expense of more stable, established demographics. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.
Zach is drinking: Last Word, but with rum
Joanna is drinking: Martini Duo from Press Club
Adam is drinking: Domaine Guiberteau Saumur Rouge
Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
Hosted on Acast. See acast.com/privacy for more information.
685 ตอน
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