63: Crafting an Effective Homepage for B2B Brands

The Web Canopy Studio Show

Some companies tend to prioritize their own interests above those of their customers.

Often those priorities will affect their website design, especially on homepages. These companies often focus too much on talking about the company and its products, which can cause high bounce rates and prevent people from getting the information they need

In this episode, John discusses ways to identify and fix these issues by acknowledging the problem that potential customers are facing and showing that they understand their struggles and concerns.

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View The Website Conversion Framework Graphic Here: https://www.webcanopystudio.com/blog/6-keys-to-a-high-converting-website

How well does your website perform today?
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Additional resources to help your website perform better

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