From Hobby to Personal HoldCo: How I Built My Personal Holding Company (BONUS)

First Class Founders: Creators | Solopreneurs | Personal HoldCo

E63: Happy Holidays! We're taking a one-week break from our regularly scheduled programming. But, we're not leaving you high and dry this week!
I was fortunate enough to be invited to my friend and fellow entreprenuer Brandon White's (@BrandonCWhite) recording studio in Half Moon Bay a few weeks ago. If you can believe it, we talked for over 2 hours! We dove deep into several topics including the inflection points of my own entrepreneurial journey. We also went into depth about Personal Holding Companies and how Brandon essentially has one himself!
This episode brings actionable insights on audience building, creating irresistible product offers, and achieving success in the midst of uncertainty.
On today’s episode, you’ll learn:
- Importance of Networking in Business
- The Importance of Building Trust Online
- How to Build a Personal Holding Company
- Social Media Strategies for Business Growth
This episode is not to be missed!
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EXCERPTS:
Importance of Delegation in Entrepreneurship: "You're monitoring, but you and you're there in case they need to. They need you for something, but you're not in the day-to-day operations, and that's where you wanna be ultimately." — Yong-Soo Chung (38:14)
Building Trust Online: "Building trust is probably the hardest thing to do online right now because there's a lot of crazy people out there, and, they're all saying crazy stuff. And if you can build trust, that will make it so much easier for you. It just open a lot of doors." — Yong-Soo Chung (01:51:20)
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LINKS:
The Brandon White Show

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First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc.
Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more.
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