Pod Extra! Fireside Chat: Fireside Chat: How to Succeed in Beer Without Selling IPAs

Beervana Podcast

In their latest Fireside Chat, Breakside Brewery's Ben Edmunds and Beervana's Jeff Alworth speak with three brewers whose breweries do not make hoppy ales. We wanted to hear why they chose this path, and what it entails. Because IPAs are overwhelmingly popular among craft beer drinkers, these breweries have had to create interest in other types of beer. How did they do that? And how does the future look for these breweries? Guests in this show: • Bill Arnott, Founder and Brewer of Seattle’s Machine House Brewing. • Dan Carey, Co-founder and Brewer of Wisconsin's New Glarus Brewing. • Alex Ganum, Founder and Brewer at Portland’s Upright Brewing.