95% Content is a show for B2B content teams who want to build trust with the 95% of buyers who are out-of-market today, but will be ready to buy in the future. You can call it many different things: content marketing, demand creation, brand marketing, dark social, or zero-click content. No matter what you call it, the goal is the same. You want to reach future buyers on the social and content platforms they hang out on every single day, and in a way that compels them to want to work with you ...
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Most see the business and entrepreneurial beauty of today, yet Erik Hatch and the Redefine Podcast take a look at the bumpy road they had to endure on the journey. Join Erik as he showcases some of the world's most brilliant CEOs and rainmakers as they give us a peek behind the curtain at all the hard times that have led them to greatness. These entrepreneurs have redefined their futures by leaning into the hard stuff of life. The Redefine Podcast is an eliminator of excuses as we take a loo ...
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Welcome to REVB - Real Estate Video Blueprint with hosts Katie Day and Tim Macy. Our podcast features insightful interviews with top real estate professionals and content creators who share their proven strategies, tactics, and tips for creating a strong personal brand and engaging, high-converting video content. Whether you're a seasoned realtor looking to enhance your online presence or a newcomer eager to make your mark, REVB provides the tools and knowledge you need to succeed in today's ...
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Get more referrals with the Referrals Podcast! Thought Leader, Best-selling Author, Referral Master, and Host Michael J. Maher brings you the best advice and insights on growing your business by referral and shows you how to take your repeat business and referrals to the next level. The Referrals Podcast is a weekly show where Michael J. Maher, author of (7L) The Seven Levels of Communication, interviews a top producing Realtor, lender, or small business owner about how they are implementing ...
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Real Estate ISA Radio is the first and only podcast built by successful inside sales teams and technologists for your real estate inside sales team. Learn how to hire, onboard and keep high performing ISAs in your real estate business to 10x your sales!
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Carbitrage podcast is all about cars, local Minnesota car culture, the superiority of manual transmissions, a general distaste for CUVs and welcoming the future of electric enthusiast vehicles
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Er…
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350 How To Build Million-Dollar Real Estate Relationships Without Spending Money w/ Erik Hatch
59:36
59:36
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59:36
Making a million dollars without spending money on leads sounds like a pipe dream, but it is possible. Success isn’t about spending the most, it’s about building strong relationships and having good conversations. Instead of throwing money at your marketing, you can earn big just by being kind and connecting with others. It starts with the conversa…
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Getting ClickUp to 200 million impressions per month (with Chris Cunningham, Head of Social)
52:04
52:04
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52:04
As the Head of Social at ClickUp, Chris Cunningham set one goal for himself this year of getting ClickUp to 200 million impressions per month across all social platforms. So far, they are halfway there with 100 million impressions per month, and their success has come from doing the exact opposite of all the normal social marketing “best practices”…
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351 Genuine Conversations Beat Lots of Contacts: How to Get More Out of Your Database w/ Jennie Wolek
51:56
51:56
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51:56
Posting content online is important, but it alone can’t move your real estate business forward. You need to do more than that. We need to make real connections with people and follow up with them in order to deepen our relationships with them. That’s where our database comes in. A well-organized database helps us create those connections and make o…
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Driving 80% of leads using this content playbook - with Erin May
46:45
46:45
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46:45
Over the last 7 years, Erin May has built a modern organic content engine at User Interviews that now accounts for 80% of all of their leads and pipeline. In this episode of 95% Content hosted by Erik Jacobson (CEO of hatch.fm), Erin shares her content playbook that is primarily designed to build affinity and trust with future buyers before they ar…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ho…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Li…
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349 Shifting Gears: Proven Strategies for Success in a Changing Real Estate Industry w/ Marjorie Adam
45:13
45:13
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45:13
Big changes are afoot in real estate. With the NAR settlement and the need for buyer agency agreements, buyers and agents are grappling with new ways of working together. These changes can feel confusing and scary, but they are also a chance to grow and improve. If you can adapt to these new rules, you can show your true value and build even strong…
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An elite B2B content team case study
48:34
48:34
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48:34
Kortney Harmon and Katie Jones are a perfect case study of how to design an effective B2B content team structure in 2024. Kortney is the Director of Industry Relations & Podcast Host at Crelate (an end-to-end staffing and recruiting software platform), and sits in the “Thought Leader” role. Katie is the Senior Content Marketing Manager, and sits in…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ru…
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348 The Answer to Everything 2: What You Need To Know About Referral Mastery with Michael J Maher
32:38
32:38
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32:38
Building a successful business through referrals is a powerful strategy. All your business really needs to thrive is a few people cheerleaders and raving fans who willingly speak highly of you. In order to get those raving fans, you need to have a proactive plan for them. One of the most powerful things you can do is host events throughout the year…
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How to use content to build brand - with Chris Walker
51:32
51:32
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51:32
Erik Jacobson (CEO @ Hatch.fm) and Chris Walker (CEO @ Passetto and Chairman @ Refine Labs) do a content strategy live session where they answer questions and talk about how to create content that works in driving pipeline and building brand in B2B. Here's what was covered: 00:00 - Intro 2:23 - Why content is not just a marketing responsibility any…
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347 The Answer to Everything. This Referrals Podcast Explains Everything with Michael J Maher
38:33
38:33
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38:33
In this episode, I answer all of the questions that I have received over the years relating to REFERCO and The Generosity Generation. The answer to everything. Three Things You’ll Learn In This Episode - What we Believe at REFERCO - The Values of GenGen - 3 Principles of GenGen Episode: 347 Title: The Answer to Everything. This Referrals Podcast Ex…
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Episode 16: Emily Mcallister
44:05
44:05
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44:05
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Em…
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Use this B2B thought leadership content strategy (with Manuela Bárcenas)
45:30
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45:30
Fellow.app has grown entirely entirely from inbound content marketing (and a PLG motion) over the last 6 years to thousands of users and $24 million in funding, and their Head of Marketing Manuela Bárcenas has owned the content strategy powering that from day one. What started out as mostly an SEO-optimized article writing strategy to rank on Googl…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Lu…
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The content powering a 40% increase in discovery calls - with Meredith Metsker
48:50
48:50
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48:50
Meredith Metsker’s content playbook at uConnect has driven a 40% increase in booked discovery calls over the last 18 months. In this episode of 95% Content hosted by Erik Jacobson (CEO of Hatch.fm), Meredith shares their community, podcast, newsletter and organic social playbook that has created an incredible amount of demand for uConnect’s all-in-…
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Episode 14: Sue "Pinky" Benson
42:28
42:28
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42:28
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Su…
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346 Community + Value = Referrals: How to Unlock the Riches in Niches w/ Jake Smoke
54:26
54:26
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54:26
Finding a niche in a competitive real estate market is a major challenge for many agents. You need a focused approach, relentless networking, and strategic planning to establish yourself in a new market. Marketing efforts can become scattered and ineffective without a niche, leading to frustration and no progress. Building a successful, referral-ba…
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The B2B content flywheel playbook - with Dave Gerhardt
57:08
57:08
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57:08
Dave Gerhardt (Founder, Exit Five) and Erik Jacobson (Founder, Hatch.fm) share approaches for building a B2B content flywheel in 2024. Here's what was covered: (4:08) - What is a content flywheel? (10:06) - How do you get started with a content flywheel? (19:27) - The content flywheel process (26:21) - The thought leader + content team structure (3…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ty…
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1
“Surround sound” your market using content - with Sam Kuehnle
55:31
55:31
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55:31
Sam Kuehnle is the VP of Marketing at Loxo, a talent intelligence platform that competes with hundreds of well funded competitors who are all spending millions of dollars bidding on Google search terms. Sam knew he could win with a different approach - by creating content that builds awareness, trust, and affinity with buyers before they ever went …
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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How to build a content engine for Dark Social - with Chris Walker
58:27
58:27
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58:27
Chris Walker (CEO @ Passetto and Chairman @ Refine Labs) and Erik Jacobson (CEO @ Hatch) share the playbook on how to build a content engine for Dark Social in 2024. Here's what we covered: Chris’s content background Why organic social content is the #1 driver for effective marketing today How Dark Social works to build trust The content engine pla…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re discussing how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate professionals…
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Welcome to 95% Content, a show for B2B content marketers and teams who want to build trust with the 95% of buyers who are out-of-market today, but will be ready to buy in the future. You can call it many different things: Content marketing Demand creation Brand marketing Dark social Zero-click content No matter what you call it, the goal is the sam…
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345 Cuatro de Mayo Happy Hour: How to Earn 8 Referrals As a Brand Spanking New Agent w/Jack Zgiet
32:22
32:22
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32:22
New real estate agents have a hard time building a client base, especially when they're not well-known in the area. Starting in a new city with no connections can be daunting. Clients won't just come knocking on your door, which makes the challenge even greater. In order to establish credibility in the market, proactive steps must be taken. The big…
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Episode 10: Mindy "Utah Mom" Cronquist
36:18
36:18
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36:18
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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Episode 9: Sharran Srivatsaa
1:01:04
1:01:04
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1:01:04
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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344 How this Transplanted Agent Got 28 Referrals in One Day w/ Lynne Fiscelli
42:26
42:26
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42:26
Is having a big crowd the only way to have a great event? Not really. You can have a great event even with a small number of people. What matters more is the quality of the people attending. A small group of engaged and motivated people can create a great event, while a large crowd of disinterested people may not. It's important to focus on the peo…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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continue reading
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343 The Perfect Response to the NAR Settlement: Expert Strategies Revealed w/ Christine Pandolf and Angela Gribbins
58:55
58:55
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58:55
With the announcement of the $418 million NAR settlement proposal, panic and confusion have swept through the industry. Agents everywhere are questioning how these new rules will impact their ability to serve clients and sustain their businesses. There’s no denying the feelings of pressure and uncertainty. Many agents believe that the NAR settlemen…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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1
342 Realtors in Crisis: How to Thrive Amidst Industry Shakeups w/Ernest Govan & Karen Tucker
47:27
47:27
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47:27
The real estate world is changing a lot because of the NAR settlement. This makes Realtors worried about how they will get paid. Aside from making Realtors nervous, they are scared about losing their clients and money. Many don't know what to do and feel stressed about how to keep their jobs safe. The impact of changes in the real estate market has…
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Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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continue reading
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341 Did This Just Change the Real Estate Game Forever? Chaos = Danger + Opportunity with Michael J M
1:14:07
1:14:07
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1:14:07
Did you know that every month Michael J. Maher hosts a Zoom live mastermind for all members of the Generosity Generation? That’s right! We love the format of the podcast....but sometimes, it’s fun to hear directly from you! So, have you been to one of our live masterminds? We call them JAM sessions (Just Ask Michael). We decided to drop this JAM se…
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Episode 5: The Broke Agent - Eric Simon
1:04:32
1:04:32
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1:04:32
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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continue reading
Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy unlock the secrets of successful content creation in the Real Estate industry. We’re breaking down how to leverage video marketing and personal branding to generate more business. At REVB, we dive deep into the strategies that top content creators and real estate profession…
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1
340 Master Your Minutes, Master the Market: High Level Time Strategies w/Karla Roberdeau & Tausha Blaksley
43:00
43:00
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43:00
Forget everything you know about managing your time. Traditional time management strategies often fall short, leaving professionals frustrated and stuck in an unproductive rut. But what if there's a different way? A way that not only streamlines our workflow but also maximizes our influence and effectiveness in the real estate market? Many believe …
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