Copywriting, Branding, and Building Connections with Emily Aborn - Episode 45

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Join Vanessa Joy in this engaging episode of the Transcending Humanity Podcast as she dives into an insightful conversation with the brilliant copywriter Emily Aborn. This episode is packed with insights and laughs as Vanessa and Emily discuss the art of copywriting, the importance of brand blueprints, and the challenge of writing about oneself.

Discover how clear and effective copy can drive actions and why consistency in branding matters. Emily shares her journey from running a retail shop to becoming a successful copywriting professional, emphasizing the power of genuine relationships in business.

You'll also hear about the frustrations with website builders, the joys of using AI tools like Grammarly, and the importance of setting boundaries in business. Vanessa and Emily wrap up the episode with a fun game of Cards Against Humanity, proving that even serious topics can have a playful twist.

Tune in for a blend of practical advice, personal anecdotes, and a lot of laughs!

Highlights:

• The difference between copywriting and content creation
• The role of AI tools in enhancing writing
• Building genuine connections and relationships in business
• Setting boundaries with clients to align with personal values
• A fun game of Cards Against Humanity

More about Emily:

YouTube: https://www.youtube.com/@emilyaborn7203
Website: emilyaborn.com

Instagram: instagram.com/emilyaborn

LinkedIn: linkedin.com/in/emilyaborn

As of September 2024, Transcending Humanity is now known as Vanesstradiol! Episodes will be much more sparse from here on out, but I hope to continue bringing you quality content!

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Executive Producer and Host: Vanessa Joy: https://linktr.ee/vanesstradiol
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