The daily drama of money and work from the BBC.
…
continue reading
เนื้อหาจัดทำโดย Whitney Eckis เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Whitney Eckis หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
ที่คล้ายกับ Under the Influence Podcast
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
…
continue reading
Host Paul John Roach and his guests find the mystical core and explore the perennial philosophy amidst the infinite variety of the world’s religions and spiritual traditions. Paul emphasizes the practical application of spiritual wisdom imparted from poets, writers, philosophers, mystics, and scriptures in order to foster a deeper awareness and understanding in our everyday lives. Explore over 650 shows with thought leaders and spiritual teachers. #PaulJohnRoach.com
…
continue reading
Short documentaries and adventures in sound presented by Josie Long.
…
continue reading
IDEAS is a deep-dive into contemporary thought and intellectual history. No topic is off-limits. In the age of clickbait and superficial headlines, it's for people who like to think.
…
continue reading
Through an intersectional feminist perspective, hosts Anney and Samantha dive into science, history, and culture to make sense of the everyday and unpack the stories that brought us to where we are today. This podcast aims to better understand the challenges facing women and marginalized folks all over the world and highlights the tools we can use to tackle them head on.
…
continue reading
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Player FM - แอป Podcast
ออฟไลน์ด้วยแอป Player FM !
ออฟไลน์ด้วยแอป Player FM !
))
142. Eckis Edge: Authenticity vs. Algorithm: Bridging the Gap in Content Marketing
Manage episode 419631226 series 2430447
เนื้อหาจัดทำโดย Whitney Eckis เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Whitney Eckis หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Join Whitney in this riveting episode of our podcast as we explore the dynamic interplay between authenticity and algorithm in the world of content marketing. Discover how to navigate this landscape with insights and real-world examples that will help you balance staying true to your brand while mastering the digital game.
In this episode:
- Understanding the Algorithm:Dive into the mechanics of algorithms used by platforms like Google, Facebook, and Instagram.
- Learn why algorithms matter in dictating online visibility and engagement.
- Real-World Success Stories:Discover how brands like Airbnb and Instagram influencers have harnessed the power of algorithms for growth.
- Insights into their strategies and how they balance authenticity with algorithmic demands.
- The Power of Authenticity:Explore the importance of authentic content in building brand loyalty and trust.
- Real-world examples, such as Patagonia and the podcast "How I Built This," showcasing the impact of genuine storytelling.
- Balancing Authenticity and Algorithm:Practical tips on crafting content that resonates with both your audience and search engines.
- Strategies for leveraging trends and staying agile with algorithm changes.
- Community Building in the Digital Age:The role of authenticity in creating and nurturing online communities.
- Insights into how podcasts and social media can be powerful tools for community engagement.
- The Future of Marketing:A glimpse into the evolving landscape of content marketing, highlighting the role of AI, personalization, and storytelling.
- Emphasizing the need to remain authentic while adapting to technological advancements.
Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!
🙋🏼♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis
👀 Follow Whitney’s journey on social
- Instagram: @whitneyeckis
- LinkedIn: @whitneyeckis
- TikTok: @whitneyeckis
This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!
141 ตอน
แบ่งปัน
Manage episode 419631226 series 2430447
เนื้อหาจัดทำโดย Whitney Eckis เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Whitney Eckis หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Join Whitney in this riveting episode of our podcast as we explore the dynamic interplay between authenticity and algorithm in the world of content marketing. Discover how to navigate this landscape with insights and real-world examples that will help you balance staying true to your brand while mastering the digital game.
In this episode:
- Understanding the Algorithm:Dive into the mechanics of algorithms used by platforms like Google, Facebook, and Instagram.
- Learn why algorithms matter in dictating online visibility and engagement.
- Real-World Success Stories:Discover how brands like Airbnb and Instagram influencers have harnessed the power of algorithms for growth.
- Insights into their strategies and how they balance authenticity with algorithmic demands.
- The Power of Authenticity:Explore the importance of authentic content in building brand loyalty and trust.
- Real-world examples, such as Patagonia and the podcast "How I Built This," showcasing the impact of genuine storytelling.
- Balancing Authenticity and Algorithm:Practical tips on crafting content that resonates with both your audience and search engines.
- Strategies for leveraging trends and staying agile with algorithm changes.
- Community Building in the Digital Age:The role of authenticity in creating and nurturing online communities.
- Insights into how podcasts and social media can be powerful tools for community engagement.
- The Future of Marketing:A glimpse into the evolving landscape of content marketing, highlighting the role of AI, personalization, and storytelling.
- Emphasizing the need to remain authentic while adapting to technological advancements.
Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!
🙋🏼♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis
👀 Follow Whitney’s journey on social
- Instagram: @whitneyeckis
- LinkedIn: @whitneyeckis
- TikTok: @whitneyeckis
This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!
141 ตอน
ทุกตอน
×
ขอต้อนรับสู่ Player FM!
Player FM กำลังหาเว็บ
ที่คล้ายกับ Under the Influence Podcast
The daily drama of money and work from the BBC.
…
continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
…
continue reading
Host Paul John Roach and his guests find the mystical core and explore the perennial philosophy amidst the infinite variety of the world’s religions and spiritual traditions. Paul emphasizes the practical application of spiritual wisdom imparted from poets, writers, philosophers, mystics, and scriptures in order to foster a deeper awareness and understanding in our everyday lives. Explore over 650 shows with thought leaders and spiritual teachers. #PaulJohnRoach.com
…
continue reading
Short documentaries and adventures in sound presented by Josie Long.
…
continue reading
IDEAS is a deep-dive into contemporary thought and intellectual history. No topic is off-limits. In the age of clickbait and superficial headlines, it's for people who like to think.
…
continue reading
Through an intersectional feminist perspective, hosts Anney and Samantha dive into science, history, and culture to make sense of the everyday and unpack the stories that brought us to where we are today. This podcast aims to better understand the challenges facing women and marginalized folks all over the world and highlights the tools we can use to tackle them head on.
…
continue reading
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Player FM - แอป Podcast
ออฟไลน์ด้วยแอป Player FM !
ออฟไลน์ด้วยแอป Player FM !
