The Future of Insurance – Bobbie Collies, Chief Insurance Officer, Coterie (Live from ITC Vegas 2024)

The Future of Insurance

Bobbie is Chief Insurance Officer at Coterie - prior to this role, she was Coterie’s first VP of Distribution, and Chief Growth Officer. At Coterie, Bobbie oversees underwriting, capacity, distribution, marketing and agency experience. Prior to Coterie, Bobbie was the VP of Strategic Distribution at Grange Insurance, cultivating successful strategic partnerships with established, new and emerging distribution partners – with a strong focus on strategy and innovation. Bobbie started her insurance career as a Commercial Lines underwriter and manager at Society Insurance, and held leadership positions at QBE, SECURA, and Grange Insurance. Bobbie holds a BBA in Marketing & Human Resources from the University of Wisconsin Oshkosh.

Highlights from the Show

• Coterie is a Small Business-focused MGA offering core P&C products via agents, founded by David McFarland, who was on the show earlier in their journey to share their story
• Bobbie Collies joined to lead up distribution, and her responsibilities expanded into her current position as Chief Insurance Officer
• She gave an update of Coterie's business, including:
  • Evolved distribution efforts that are more focused, scalable and effective, with them now having onboarded 40,000 agents
  • Success in deploying APIs throughout the process, with 50% of transactions happening over API today (and growing)
  • The continued use of AI and ML in their business, which has always been very data and analytics-focused, but they look at new and better ways to evaluate risk and operate the business
  • Growth in average premium from $800 to $1800 over the past couple of years
• ITC is a great chance for Coterie to meet with a lot of their agent partners to talk about planning for the year ago and to keep a pulse on new technologies and innovations that could move the market and support their business going forward.

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