Breaking Barriers: Montirex, Amanda Calder-McLaren Journey from Choir to Outdoor Industry Titan

Sports + Outdoor Mentors

Join us in this riveting episode of "Sports and Outdoor Mentors" as we dive into the inspiring journey of Amanda Calder-McLaren, the CMO of Montirex and former North Face executive.

Discover how Amanda transitioned from a gospel choir singer in North London to a key player in the outdoor sports industry.

We discuss her bold moves and fearless questions that defined her career path, her pivotal role during The North Face's explosive growth, and her dedication to making the outdoors accessible as chair of the nonprofit "Opening Up the Outdoors”.

Amanda shares invaluable insights on overcoming industry stereotypes, the importance of mentorship, and the drive to keep the outdoor community inclusive and vibrant.

Whether you're an aspiring marketer, outdoor enthusiast, or someone curious about career evolution, Amanda's story offers a wealth of motivation and strategies for professional growth.

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Amanda's Book Recommendations:

📌 The Culture Map: Decoding How People Think, Lead, and Get Things Done Across Cultures by Erin Meyer - https://amzn.to/3Ue7aTy (Amazon Affiliate)

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https://www.linkedin.com/in/amanda-calder-mclaren-57702a19/

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https://www.linkedin.com/company/montirex/

https://www.youtube.com/@UCY-4funyjxTJ_AIi79lQCxQ

https://www.instagram.com/montirex/

Follow Opening Up The Outdoors

https://www.linkedin.com/company/opening-up-the-outdoors/

https://www.instagram.com/openinguptheoutdoors/

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0:00 Key moments

5:43 Years at The North Face & relocation

8:45 Work Ethics & Open Mind

11:38 Wisdom

14:20 Changes for women in the industry

20:52 Chairperson at Opening up the Outdoors

28:11 Fresh young energy at Monterey

32:15 Huge believer in mentorship

35:12 Favorite piece of gear

36:32 Book recommendation

39:16 Most valuable advice

41:24 Message to the team

42:06 Last words