Social media value of student-athletes with Thilo Kunkel
Manage episode 301027442 series 2838213
In this episode we chat to Thilo Kunkel from Temple University about understanding the name, image, and likeness (NIL) value of student-athletes’ social media profiles.
We discuss the article Thilo and co-authors, Bradley Baker, Thomas Baker, and Jason Doyle published about the topic "There is no nil in NIL: examining the social media value of student-athletes’ names, images, and likeness".
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