20 - Emanuel Cinca - How One Huge Gamble on a Newsletter Ignited a Digital Empire

Bad Decisions With Jim Banks

Today's guest, Emanuel Cinca, also known as Manu, joins us to share his unique journey from a struggling university student to a professional poker player, and finally to a successful digital marketing publisher.

Manu pioneered Stacked Marketer, a newsletter that now commands an impressive audience of over 100,000 subscribers.

We dive deep into the acquisition of complementary newsletters, the challenges of digital advertising, and how maintaining a reader-engaging tone has been pivotal in his strategy.

Manu’s open-book policy on revenue stats, his successful sponsorship strategies, and his insights into future challenges for publishers paint a comprehensive picture of the digital marketing landscape.

Whether you're an aspiring newsletter publisher, a budding entrepreneur or a seasoned digital marketer, there’s a wealth of knowledge to unpack in today’s episode.

I hope you enjoy listening to it as much I made making it for you.

• Stacked Marketer

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