The Business Of Athlete Sponsorships: Patrick Lemieux

Second Nature

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Biscuits & Jam Returns on March 4th for Season 6 with The War & Treaty! 1:42

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Join us for the launch of Season 6 of Biscuits & Jam on Tuesday, March 4th, 2025 with The War and Treaty’s Michael and Tanya Trotter. Learn more about your ad choices. Visit podcastchoices.com/adchoices

ประมาณหนึ่งปีที่แล้ว 1:14:01

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Any elite athlete would tell you that it takes a village to support their ability to achieve their goals throughout the season. A big part of that support comes through partnerships, and in today's episode of Second Nature, we have a deep conversation about athlete partnerships with Patrick Lemieux. He's the person connecting the dots between athletes and partners for mega athletes like Lionel Sanders and Taylor Knibb, to name a few.

Show Notes: Pat Lemieux: https://www.linkedin.com/in/patrick-lemieux-5a9aa91a6/

Lemieux Group: https://www.lemieux.group/

Lionel Sanders: https://www.lionelsanders.com/

Taylor Knibb: https://www.instagram.com/taylorknibb/

Kat Matthews: https://www.katrinamatthewstri.com/

Tom Pidcock Deal: https://www.cyclingnews.com/news/tom-pidcock-to-ride-a-pinarello-in-off-road-racing-but-use-a-scott-on-the-road-with-q365/

Andrew McQuaid (Agent): https://www.trinitysportsmanagement.com/andrew-mcquaid

Gravel World Champs: https://ucigravelworldseries.com/en/world-championships/

T100 Series: https://t100triathlon.com/

Michael Moritz: https://www.forbes.com/profile/michael-moritz/

Chris Voss - Never Split The Difference (Book): https://amzn.to/3VHxLZu

BPC:

Athletic Brewing: https://athleticbrewing.com/

Pro Tri News (podcast): https://protrinews.buzzsprout.com/

Aaron's SF Tourism Video: https://www.youtube.com/watch?v=CHqGcGxmvGw

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

82 ตอน

#Sports #Business #Dylan Bowman

The Business Of Athlete Sponsorships: Patrick Lemieux

Second Nature

published ประมาณหนึ่งปีที่แล้ว

แบ่งปัน

MP3•หน้าโฮมของตอน

Show Notes: Pat Lemieux: https://www.linkedin.com/in/patrick-lemieux-5a9aa91a6/

Lemieux Group: https://www.lemieux.group/

Lionel Sanders: https://www.lionelsanders.com/

Taylor Knibb: https://www.instagram.com/taylorknibb/

Kat Matthews: https://www.katrinamatthewstri.com/

Tom Pidcock Deal: https://www.cyclingnews.com/news/tom-pidcock-to-ride-a-pinarello-in-off-road-racing-but-use-a-scott-on-the-road-with-q365/

Andrew McQuaid (Agent): https://www.trinitysportsmanagement.com/andrew-mcquaid

Gravel World Champs: https://ucigravelworldseries.com/en/world-championships/

T100 Series: https://t100triathlon.com/

Michael Moritz: https://www.forbes.com/profile/michael-moritz/

Chris Voss - Never Split The Difference (Book): https://amzn.to/3VHxLZu

BPC:

Athletic Brewing: https://athleticbrewing.com/

Pro Tri News (podcast): https://protrinews.buzzsprout.com/

Aaron's SF Tourism Video: https://www.youtube.com/watch?v=CHqGcGxmvGw

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

82 ตอน

#Sports #Business #Dylan Bowman

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7 weeksที่แล้ว53:58

53:58

Spencer Harkins has been the VP of Brand at Pit Viper since 2017, and in this episode we get into all the stories of where the brand started, their clever strategy for coming up with ideas and campaigns, and how they are serious about taking things less seriously. We highly recommend that you check out this episode on the Second Nature YouTube channel, there are some visuals that you don't want to miss! Show Notes: Spencer Harkins: https://www.linkedin.com/in/spencerharkins/ Pit Viper Website: https://www.pitviper.com Pit Viper Instagram: https://www.instagram.com/pit_viper/ Chuck Mumford: https://www.instagram.com/buckmanford/?hl=en Chris Garcin: https://www.linkedin.com/in/garcin/ Kickstarter - Pit Viper: https://www.kickstarter.com/projects/pitviper/the-pit-viper-revolution Kirt Voreis: https://www.instagram.com/kirtvoreis_allride/ (Ian Gates) KRDG Law Firm: https://krdglaw.com/ Pit Viper Synthesizer: https://www.pitviper.com/collections/the-synthesizer Gronk x PV: https://www.pitviper.com/products/the-gronk-merika-2000?variant=40403320340574 Larry Enticer: https://www.instagram.com/larryenticer/ Dirty Soda Recipe: https://www.instagram.com/pit_viper/reel/DCxMplxStik/ BPC: ProLab One Flush Septic Tank: https://amzn.to/3WdCLFy Second Mountain (Book): https://amzn.to/4gQpLhr American Denim (Matt Sharkey's Book): https://amzn.to/429r7zj Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia…

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Launching An Outdoor Brand 1:16:52

7 weeksที่แล้ว1:16:52

1:16:52

Matt Sims comes from an incredible background of working with athletes and developing sports marketing programs at brands like Lululemon and Fox Racing. Over the past year, he's put everything he's learned into launching a new brand: courier. We dig into the insights and effort that went into putting the right team together, as well as what it took to get the brand launched. Courier socks are all about sensation, and we want you to experience the full range. That’s why we’re offering a special deal for the Second Nature crew: when you purchase one of our HiFi or LoFi socks, we’ll throw in a pair of the opposite sensation sock to try out—so you can explore both options. https://couriersocks.com/discount/SECONDNATURE Show Notes: Matt Sims: https://www.linkedin.com/in/matthew-sims-9b716450/ courier: https://couriersocks.com/ Matt Trappe Article: https://substack.com/home/post/p-154102103 SOS Hydration: https://soshydration.com/ Tom Mayo: https://www.linkedin.com/in/tom-mayo-184652a/ Madeline Sims: https://www.linkedin.com/in/madeline-sims-83385823/ BPC: NeuroGum: https://neurogum.com/ Tushy: https://hellotushy.com/ Smithey Ironworks: https://smithey.com/ Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia…