Next Gens Are a Values-Based Consumer Powerhouse

Retail Unwrapped - from The Robin Report

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Gen Z and the Alphas right behind them are deeply influencing brands and
workplace cultures.
Diversity, equity, and inclusion are table stakes for the next gens who have a new set of values and are hyper-socially aware. Retailers and brands that don’t see the importance of today’s cultural movement will be left whistling in the wind.
Join Robin and Shelley as they face the issues head-on. A&F and Lululemon have recovered from former leadership tone-deaf statements about customers and employees, but Victoria’s Secret may be headed down the wrong path. Listen and learn about why next gens canmake or break a business with its values-based consumer power.

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