#1 - Getting Started

Measured Direction Podcast

Measured Direction is an audience-directed podcast covering topics related to Digital Analytics and marketing strategy. Keep the love flowing by submitting your questions to http://bit.ly/MeasuredDirection ! In Episode 1, we discuss, perhaps unsurprisingly, getting started in Digital Analytics as well as developing a Testing program and the joys of Tag Management. Show Links: Web Analytics 2.0 by Avinash Kaushik http://www.webanalytics20.com/ Successful Analytics by Brian Clifton https://brianclifton.com/ Digital Analytics Association http://www.digitalanalyticsassociation.org/ #measure Slack http://bit.ly/AddMeasureSlack Learn Python! http://learnpythonthehardway.org/book/ Learn R! http://analyticsdemystified.com/analysis/tutorial_pulling_google_analytics_data_with_r/ Jason's Twitter/LinkedIn https://twitter.com/JayTRose https://www.linkedin.com/in/jtrose720 Tom's Twitter/LinkedIn https://twitter.com/tmllr https://www.linkedin.com/in/tmllr This podcast can't happen without you! Please send us your problems and questions using this form: http://bit.ly/MeasuredDirection !