))
Marketing in the New Era: Adapting to Compliance Rules and Maximizing Lead Generation
Manage episode 386116564 series 3528280
เนื้อหาจัดทำโดย Kathe Kline เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Kathe Kline หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Our latest episode of Insurance Business Babes is all about marketing strategies for insurance agents in the current landscape. Hosted by Kathe Kline and Joanna Wyckoff, this episode dives into the challenges and opportunities agents are facing when it comes to compliance rules and marketing tactics. Here are three key takeaways for you:
1️⃣ Compliance rules are changing the way agents can market. Specifically, the Medicare one zero one marketing rules have had a significant impact. While these rules are necessary, they can be frustrating and limit agents' abilities to make appointments or collect the scope of appointment. We discuss how these rules should primarily apply to in-person visits, not phone conversations.
2️⃣ The power of networking. Building relationships with carrier reps and like-minded professionals is crucial. In the episode, we highlight the benefits of participating in Facebook groups such as Medicare Mentors Media, connecting with carrier reps, and attending events at senior centers, apartment complexes, and churches. This kind of collaboration can lead to resolving issues, securing business opportunities, and even gaining entry to major retailers like CVS.
3️⃣ Partnering for success. Referral partnerships play a significant role in expanding your client base. We discuss the importance of forming mutually beneficial relationships with other professionals, such as dentists and home health agencies. By referring clients to one another and offering additional assistance, you can build a referral network that helps everyone grow their business.
Remember, staying informed and adapting to changes in the insurance industry is key to success. Check out our latest episode of Insurance Business Babes for a deep dive into marketing strategies, compliance rules, and the power of networking. Stay tuned for more valuable insights and expert advice from Kathe and Joanna! 💪🎉
Time Stamps:
02:32 Friend attended HAFA conference about healthcare.
06:00 Group recommended for application troubleshooting, not for consumers.
08:01 Broker manager helped me expand opportunities.
11:00 Church event tomorrow: selling insurance to attendees.
15:46 Referrals make closing sales much easier.
19:20 Referral network provides dental and hearing aid options.
21:10 Incentivized referral program for dental and medical services.
23:58 Offered to write articles for dentist's referral.
28:59 Local newspaper connects small town community.
32:40 Agents using social media to promote Medicare.
35:56 Insurance business still thrives despite online options.
36:46 Fun show discussing insurance business.
1️⃣ Compliance rules are changing the way agents can market. Specifically, the Medicare one zero one marketing rules have had a significant impact. While these rules are necessary, they can be frustrating and limit agents' abilities to make appointments or collect the scope of appointment. We discuss how these rules should primarily apply to in-person visits, not phone conversations.
2️⃣ The power of networking. Building relationships with carrier reps and like-minded professionals is crucial. In the episode, we highlight the benefits of participating in Facebook groups such as Medicare Mentors Media, connecting with carrier reps, and attending events at senior centers, apartment complexes, and churches. This kind of collaboration can lead to resolving issues, securing business opportunities, and even gaining entry to major retailers like CVS.
3️⃣ Partnering for success. Referral partnerships play a significant role in expanding your client base. We discuss the importance of forming mutually beneficial relationships with other professionals, such as dentists and home health agencies. By referring clients to one another and offering additional assistance, you can build a referral network that helps everyone grow their business.
Remember, staying informed and adapting to changes in the insurance industry is key to success. Check out our latest episode of Insurance Business Babes for a deep dive into marketing strategies, compliance rules, and the power of networking. Stay tuned for more valuable insights and expert advice from Kathe and Joanna! 💪🎉
Time Stamps:
02:32 Friend attended HAFA conference about healthcare.
06:00 Group recommended for application troubleshooting, not for consumers.
08:01 Broker manager helped me expand opportunities.
11:00 Church event tomorrow: selling insurance to attendees.
15:46 Referrals make closing sales much easier.
19:20 Referral network provides dental and hearing aid options.
21:10 Incentivized referral program for dental and medical services.
23:58 Offered to write articles for dentist's referral.
28:59 Local newspaper connects small town community.
32:40 Agents using social media to promote Medicare.
35:56 Insurance business still thrives despite online options.
36:46 Fun show discussing insurance business.
Joanna Wyckoff from Topflightagent.com and Kathe Kline from CertifiedMedicareAgents.com talk about building a Medicare Insurance Agent business. (Use the code Babes2024 to get a free Bronze membership in the CertifiedMedicareAgent.com directory).
26 ตอน
แบ่งปัน
