Just Get Started

Hustle Machine

Let get started, shall we?

Alternatively, we thought about calling this episode, "Just Do It," but we have reservations about being sued by Nike.

So, getting started? Today's show is all about getting you ready to take the next step with your business and just get started. Pick the place and time and jump.

Do what you love to do now. Life is unbelievably short, so just do it - erm - just get started!

We see too often that people continue to wait for the right time. But, for many the signals for a good time to start never happen. So our recommendation here at Hustle Machine is to just get started with your entrepreneurship dreams.

Scenario 1: You worry about getting started. You feel like an impostor. You don't feel like a business person and you just don't know where to begin.

Our advice: The phrase, fake it 'til you make it popular for a reason. We didn't just wake up with business skills. When we talk to entrepreneurs about getting started, switching careers, etc., they often don't advance beyond hobby level interest in a new career. And if you're looking to be amazing right from the launch, you're never going to be ready to start. Unless you just get started and jump, then your side hustle or dream will always be just a hobby.

There's always a sense of faking it. Just put something together and get feedback from friends or colleagues who are interested. Take their feedback. Make it better and then put it out in the world.

You have to breathe live into your dreams or they will die. If you enjoy your hobby or what you're passionate about, then get started and live your dreams.

Scenario 2: You don't have the confidence to start or grow your business.

Our advice: Normal people don't want to start a business. You have more confidence than you think simply by being interested in entrepreneurship. You can come up with a million reasons why you're not ready to get started or find faults in yourself, but you got this!

We were a side hustle for nearly 6 years before we jumped full-time into entrepreneurship from our side-gig. It was hard and it was scary, but you just have to find a place.

You're not an entrepreneur until you are. You're not the thing you want to be until you make it a reality.

If you're having trouble getting started, try talking about it. Speak it into existence. Talk about your dream with people. Keep talking about it as if your business already exists. Get people interested and it will become a reality.

Where do you find your joy?

Years ago, Jason took a chance on an art career because he found joy in art. It failed. He shot his shot and moved on. Years after, he tried again. This time he was successful. If you want to bring live to year dreams and turn a dream and hobby that brings you joy into a career, you have to take the chance and just get started.

Ask Yourself: What's the worst that could happen?

When we moved from having our business as a side-hustle to taking it fulltime, we asked ourselves: what's the worst that could happen? Do it yourself right now.

When Zack freelanced way back when, he got started and lived the "fake it 'til you make it" idea. He felt like a failure and ended up taking a job elsewhere. But he shot his shot.

Toxic hustle culture would say to knuckle down and stick with a failing dream. But that's not always the right path. Sometimes, the right path is to take a shot, work hard, and see what happens. Sometimes it's successful. Sometimes it's a failure. But you tried. You took a chance and just got started. And getting started isn't a failure. Even if it was for just a minute, you were living your dream and turning a hobby into a reality. You did it.

Don't go out there alone. Even if you're solo in business, find a community like ours where you can talk about fears, pressures, etc. and get understanding and compassi