Worth It - Branding yourself for high dollar sales

GSD Diaries with Angela Proffitt

Have you ever struggled with faith vs. certainty? No matter what you believe, believing in something and believing it wholeheartedly can make all the difference when facing uncertainty.

I am so excited to share today’s guest, Johanna White, Visual Brand Designer for Design by Jo Studio. She will be sharing her amazing story of faith and how she overcame the odds. And how what you believe matters, but what you do about what you believe matters even more.

Main Topics:

- What brand positioning means, and how can it apply to personal brands, not just products - If a business is already financially successful, what morea new brand or re-brand could do for that business - When most people think about brands, they assume it means a logo, but there are other elements and deliverables that must be included for a brand identity to drive actual ROI

Key Takeaways:- If you don't SAY IT (about yourself), and SHOW IT (about yourself), you can't expect your ideal client to KNOW IT.- What you believe matters, but what you do about what you believe matters even more- Excellence across ALL touchpoints equals brand experiences that matter - your brand is only as good as HOW you use it, WHERE you use it, and HOW MUCH you use it.