243. How to Avoid the Most Common Food Biz Finance Pitfalls

Food Biz Wiz

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Online, on TV, and from your next door neighbor, you’ll hear tons of financial advice for your business. “Avoid debt at all costs.” “You need to spend money to make money.” “Advisors from Fortune 500 companies will always know better than you.” It can be confusing to say the least!

In this episode, Sarah Delevan, the Founder & CEO of Sarah Delevan Consulting & The Good Food CFO, joins us to shed light on some of the most common financial challenges food businesses face, debunk some misconceptions, AND share how brands can navigate those challenges. In this episode of the Food Biz Wiz podcast, you’ll hear more about….

• Why higher sales don’t automatically solve a cash flow problem
• How critical it is to know all of your product margins
• What you can do to take a holistic approach to your cash flow and margin
• Reframing how we see debt and why it’s not inherently bad to have debt

Wizes, we can’t wait for you to listen to this conversation! If you want to check out all the useful episodes mentioned, as well as more about Sarah, check out our full show notes here. You’ll also find our Instagram and LinkedIn links there as well!

This episode is sponsored by OUR MASTERCLASS! As Sarah and Alli discussed, you need to find out where your product’s right channels are. This is just one of the many things we discuss in our Masterclass, which includes tons of actionable tips for growing your CPG food business, plus hear more about joining us in Retail Ready®. Click here to sign up for a time to watch our free Masterclass!