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Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates
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047: Say What You Do in the “Worst Possible Way” [An Exercise for Getting Clear on Your Message]
Manage episode 275459035 series 2813403
You may be reading that title and thinking “What the heck is Elizabeth talking about this week! Worst possible way?! What?!” Yep, you heard it right… say what you do in your business in the worst possible way.
I saw this in a private Facebook group I’m apart of months ago. It was supposed to just be a funny comment thread. But, as I read through the many comments I realized how valuable this exercise is for getting clarity on what you do and learning to talk about your business in a way that works.
Most business owners talk too lightly and infrequently about what problems they solve for their customers. But, this matters. If people don’t understand what problem you will solve for them, then they will not understand why they should pay you. So, start saying what problem you solve, and to actually answer that, you might need to think in the terms of humor, bluntness and a little sass too. I’m teaching you now on today’s short and sweet episode!
Links mentioned in this episode:
- Go comment your answer on this Instagram post: https://www.instagram.com/p/B7Be5DRhT0W/
- Get the full show notes: https://elizabethmccravy.com/47
- Tune into episode 26 for more on communicating what problem you solve: https://elizabethmccravy.com/26
- Head to the main website: https://elizabethmccravy.com/
Supercharge your email list with BDOW!. This powerful software helps you target the right visitor with the right message at the right time. Get 25% off your subscription with the code ELIZABETH for a limited time! Head to elizabethmccravy.com/BDOW to grab the deal and snag a free BDOW! template I designed just for you and start building a bigger email list, faster!
306 ตอน
Manage episode 275459035 series 2813403
You may be reading that title and thinking “What the heck is Elizabeth talking about this week! Worst possible way?! What?!” Yep, you heard it right… say what you do in your business in the worst possible way.
I saw this in a private Facebook group I’m apart of months ago. It was supposed to just be a funny comment thread. But, as I read through the many comments I realized how valuable this exercise is for getting clarity on what you do and learning to talk about your business in a way that works.
Most business owners talk too lightly and infrequently about what problems they solve for their customers. But, this matters. If people don’t understand what problem you will solve for them, then they will not understand why they should pay you. So, start saying what problem you solve, and to actually answer that, you might need to think in the terms of humor, bluntness and a little sass too. I’m teaching you now on today’s short and sweet episode!
Links mentioned in this episode:
- Go comment your answer on this Instagram post: https://www.instagram.com/p/B7Be5DRhT0W/
- Get the full show notes: https://elizabethmccravy.com/47
- Tune into episode 26 for more on communicating what problem you solve: https://elizabethmccravy.com/26
- Head to the main website: https://elizabethmccravy.com/
Supercharge your email list with BDOW!. This powerful software helps you target the right visitor with the right message at the right time. Get 25% off your subscription with the code ELIZABETH for a limited time! Head to elizabethmccravy.com/BDOW to grab the deal and snag a free BDOW! template I designed just for you and start building a bigger email list, faster!
306 ตอน
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