How to use influencer marketing as a local B2C business: Part 1 - Episode 46

AskAlyka

This week, local Perth Influencer Jason Steel is back! We chat to him about his influencer story and how he uses influencer marketing to earn money. This is a two part podcast where part 1 covers the B2C market. In part 2, we will cover the B2B market, so stay tuned! Some questions we cover include: - Why would a brand use influencer marketing? - How do they approach you? - What gets your attention? - Will they have to pay? - How collaborative are your deals? Do the brands dictate what happens or do you get a say? - What sort of collaborations can brands do? - How do you overcome challenges such as a brand wanting something that doesn’t suit your personal style etc? - What results can the brands expect? - What’s the key to your collaborations, is it timing, content, etc? - What are your success stories? - Do you have any tips for people wanting to become influencers or any brands that are wanting to engage with influencers but don’t know how to do it? - Any tips on how businesses should use influencers? - The power of the #Perthisok hashtag You can follow Jason here - www.instagram.com/jason.steel91 If you have any questions for me (Zion) get in touch below www.facebook.com/Alykadigital www.instagram.com/alykadigital www.linkedin.com/in/zion-ong-40942817 [e-mail]