พอดคาสท์ Content Kings ชั้นนำ (2024)

1
Facebook Fan Page Strategies 4:04

11+ y ago4:04

4:04

It seems every business has a fan page, but what is the best way to optimize content on your page for maximum customer engagement. We’ll talk through some strategies for your business.โดย Gordon Plutsky - KFM

1
Storytelling: The Key to Content Marketing Pt. 1 4:09

12y ago4:09

4:09

We’ll discuss why storytelling techniques are critical to a successful content marketing strategy. Storytelling builds and emotional connection while letting customers participate in the story to internalize the understanding.โดย Gordon Plutsky - KFM

1
Storytelling: The Key to Content Marketing Pt. 2 3:56

12y ago3:56

3:56

There are challenges to adding storytelling to your content marketing plans, we’ll discuss how you can make it work with some helpful tips around content producers, social media and segmentation.โดย Gordon Plutsky - KFM

1
Professional Certifications as Content 3:56

12+ y ago3:56

3:56

KFM’s Brad Ketchum joins to talk about how Bank of America used a professional certification program as content to generate leads and build customer relationships.โดย Gordon Plutsky - KFM

1
Hybrid Events: Live + Virtual = ROI 4:09

12+ y ago4:09

4:09

We’ll talk about best practices for hybrid events, combining the best features of live events with online webcasts. The discussion centers on what type of content works to how to generate a real return from your event budget.โดย Gordon Plutsky - KFM

1
What We Learned at Content Marketing World 4:40

12+ y ago4:40

4:40

We’ll discuss what excited us at the first ever Content Marketing World, and which speakers and sessions inspired the crowd of over 630 content marketers. Speakers included David Meerman Scott and Sally Hogshead.โดย Gordon Plutsky - KFM

1
How to Distribute Content on Facebook 5:01

12+ y ago5:01

5:01

A discussion centered on best practices for using Facebook as a content channel for your company. We’ll talk about specific tactics to optimize your Facebook fan page.โดย Gordon Plutsky - KFM

1
How to Maximize Content Length 4:11

12+ y ago4:11

4:11

We look at the changing consumer attention span and how shorter, more concise content will draw attention, build relationships and drive actions taken.โดย Gordon Plutsky - KFM

1
Mobile Apps for B2B Marketers 4:15

13y ago4:15

4:15

We’ll talk about why a mobile app strategy makes sense for B2B marketers and give some examples of what types of apps could work for a business audience.โดย Gordon Plutsky - KFM

1
How to Choose a Marketing Agency 5:30

13y ago5:30

5:30

We’ll highlight our new ebook-now avaliable for download. The ebook discuses best practices for CMOs who are selecting multiple marketing agencies to maximize return on marketing investment.โดย Gordon Plutsky - KFM

1
Content Marketing World: Why you should attend 6:47

13y ago6:47

6:47

We talk to Joe Pulizzi of Junta42 and the founder of the Content Marketing World, the largest conference of its kind in the world. He'll tell you why this is the one content marketing conference you can't afford to miss.โดย Gordon Plutsky - KFM

1
New Mobile Marketing Study 4:36

13y ago4:36

4:36

We'll give you a top line analysis of the new research from King Fish Media. You'll learn what marketers and thinking and planning for their mobile marketing strategy. Find out what benefits they hope to gain, and how they are measuring ROI.โดย Gordon Plutsky - KFM

1
How Media Companies Can Succeed with Content Marketing 5:45

13y ago5:45

5:45

Traditional media companies can utilize their unique assets to provide advertisers with non-traditional content solutions. We’ll tell media companies how they can leverage their brand, content and database.โดย Gordon Plutsky - KFM

1
Authenticity for Your Content Voice 5:50

13y ago5:50

5:50

To create credible content for your web site and social media campaign you must come across as knowledge, likeable and trustworthy. Authenticity is essential if you want your content to spur action. We’ll tell you why it is so important to a content strategy.โดย Gordon Plutsky - KFM

1
Online Video as Part of a Content Strategy 5:55

13y ago5:55

5:55

Online video use and consumption is growing by the day. We'll tell you when to use it and how to get the most value from video as part of your ongoing content strategy.โดย Gordon Plutsky - KFM

1
What CMOs Think About Content 5:30

13y ago5:30

5:30

Gain insights from exclusive research on CMOs' perceptions of content marketing, including how they are moving budget from traditional media to content marketing strategies.โดย Gordon Plutsky - KFM

1
Why Quality Content Matters 7:41

13y ago7:41

7:41

High-quality content is at the heart of customer engagement and essential to building relationships of trust and affinity. Content farms and low-quality content may get you clicks, but in the end these won't change perception or drive action. We explain the how and why of creating quality content to generate sales.…

1
How to Use Twitter for Content 5:45

13y ago5:45

5:45

Twitter is a great tool for content distribution and aggregation. We give you a few simple guidelines to optimize your use of Twitter as part of your ongoing content engagement strategy.โดย Gordon Plutsky - KFM

1
How to Talk to Your Customers 6:37

13y ago6:37

6:37

With the economy poised for a decent 2011 recovery, customer relationships have never been more important. Marketers need to do a better job communicating with and holding on to customers. Creating real customer loyalty should job one for marketing departments, but too many are focused on flashy campaigns or open-ended lead-generation programs. We …

1
Take It Inside - Turning an Internal Training Meeting into a Virtual Event 5:13

13y ago5:13

5:13

Learn the reasons and benefits of changing your sales or training meeting into a virtual event. Cost savings are a start, but even better, by going virtual, you can be more inclusive and turn a previously once-a-year occurrence into a year-long program.โดย Gordon Plutsky - KFM

1
How to Reactivate a Lapsed Customer 5:18

13y ago5:18

5:18

Lapsed customers are a major issue for online retailers: a large percentage of their file has not purchased from them in over a year, and that's a big missed revenue opportunity. We discuss how to turn tuned-out, disconnected customers into reengaged ones by offering content of value and by considering direct mail to targeted lists. Email's great, …

1
The Right Content for the Right Platform 5:13

13y ago5:13

5:13

Creating content for distribution over various media platforms is smart strategy for reaching your customers in their preferred platforms. But it's not just not a matter of cutting and pasting files into every corner of the internet since content and storytelling work better when they are platform appropriate. We discuss best practices for optimizi…

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Content Kings พอดคาสต์

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1
Kings of Content - Podcasts

King Fish Media

1
Facebook Fan Page Strategies 4:04

1
Storytelling: The Key to Content Marketing Pt. 1 4:09

1
Storytelling: The Key to Content Marketing Pt. 2 3:56

1
Professional Certifications as Content 3:56

1
Hybrid Events: Live + Virtual = ROI 4:09

1
What We Learned at Content Marketing World 4:40

1
How to Distribute Content on Facebook 5:01

1
How to Maximize Content Length 4:11

1
Mobile Apps for B2B Marketers 4:15

1
How to Choose a Marketing Agency 5:30

1
Content Marketing World: Why you should attend 6:47

1
New Mobile Marketing Study 4:36

1
How Media Companies Can Succeed with Content Marketing 5:45

1
Authenticity for Your Content Voice 5:50

1
Online Video as Part of a Content Strategy 5:55

1
What CMOs Think About Content 5:30

1
Why Quality Content Matters 7:41

1
How to Use Twitter for Content 5:45

1
How to Talk to Your Customers 6:37

1
Take It Inside - Turning an Internal Training Meeting into a Virtual Event 5:13

1
How to Reactivate a Lapsed Customer 5:18

1
The Right Content for the Right Platform 5:13

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