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Digital Coffee: Marketing Brew

Brett Deister

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Welcome to Digital Coffee: Marketing Brew, your go-to podcast for a steaming cup of marketing insights and strategies in the digital realm. Hosted by the ever-knowledgeable Brett Deister, this dynamic and informative channel is designed to kickstart your day with a jolt of inspiration and knowledge to fuel your marketing endeavors. Each episode of Digital Coffee delivers a rich blend of content, covering the latest trends, tools, and techniques in the ever-evolving world of PR and digital ma ...
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Digital Coffee: Gaming Brew

Digital Cafe Media

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Step into the inviting world of Digital Coffee: Gaming Brew, where every episode is a delightful sip of gaming knowledge, insights, and entertainment. Hosted by the passionate Brett Deister, this vibrant podcast is your ultimate hub for all things PC Gaming. Imagine entering a virtual café, where the aroma of freshly ground gaming content fills the air and every episode offers a perfect blend of gaming news, reviews, strategies, and community engagement. Whether you're captivated by the late ...
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Digital Coffee: Christian Brew

Digital Coffee Media

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A we expanded Digital Coffee, we wanted to talk about what is important. Christianity has been an important part of western civilization for a long time. We are not happy about what the church has been silent on these past two years. It's time to change that, we will discuss what the church does not.
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Digital Coffee: Tech Brew

Brett Deister

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Welcome to Digital Coffee: Tech Brew, where technology meets your coffee break! Step into our virtual café and immerse yourself in a world where every episode is a blend of the latest tech trends, gadget reviews, and enriching discussions. Curated by a team of seasoned tech aficionados, our podcast serves up a robust mix of content designed for both the curious novice and the savvy professional. Each episode is thoughtfully crafted, much like a barista perfecting a cup of coffee, ensuring a ...
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This week’s podcast dives into the unfortunate collapse of Firewalk Studios, the team behind the ill-fated Dragon Age Veilguard, which many are calling a complete trainwreck. Host Brett Deister expresses his frustrations with the gaming industry, particularly how it has strayed from meritocracy, leading to projects that fail to resonate with audien…
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Delving into the intricate relationship between artificial intelligence and marketing, Brett Dysart welcomes Maneksha Stuart, an award-winning specialist in AI and marketing. Their discussion uncovers the transformative potential of AI in reshaping marketing strategies and practices. Maneksha's journey showcases her evolution from SEO expert to an …
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This week, Brett Deister dives into the significant role that stories and their underlying morals play in gaming, highlighting how they shape our understanding and engagement with games. He critiques the recent release of Black Ops 6, particularly its controversial pay-to-win audio feature, which raises questions about the ethics of monetization in…
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Unlock the secrets to effective email marketing as Vanessa shares invaluable insights on crafting emails that not only capture attention but also drive action. Forget the high school English rules that taught you to write in long, complex sentences; instead, learn how to create punchy and direct copy that resonates with your audience. Understanding…
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Developers often miss the mark when it comes to understanding their target audience, leading to frustrating gaming experiences. This week, we dive into the controversy surrounding the recent changes to Sombra in Overwatch 2, where the adjustments seem to disregard the character's core identity and the expectations of players. Additionally, we touch…
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Marketing is in crisis, and this episode dives deep into the reasons behind it, highlighting the alarming disconnect between traditional marketing practices and the realities of today’s business environment. The conversation explores how many self-proclaimed marketers lack a fundamental understanding of the discipline, often prioritizing efficiency…
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Unlock the secrets to mastering differentiation in branding with Barry Labov, a two-time Ernst Young Entrepreneur of the Year. Barry emphasizes the critical importance of understanding and celebrating what makes your brand unique, advocating for a focus on internal communication with employees as the foundation for external success. As host Brett D…
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Unlock the secrets of B2B marketing as Brett Deister engages in an insightful conversation with marketing expert Alex Love from Riva Solutions. They delve into cutting-edge strategies and AI insights that will shape B2B marketing in 2024, emphasizing the importance of humanizing content and leveraging employee-generated insights. Alex shares her ex…
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Discover the secrets to authentic marketing success as host Brett Deister engages in a captivating conversation with marketing expert Michaell Magrutsche. They delve deep into the art of marketing and creativity, emphasizing that embracing your uniqueness is crucial in a world increasingly dominated by AI. Michaell shares his inspiring journey from…
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Get ready as we unravel the exciting return to 64-player map sizes in the upcoming Battlefield game, a move that aims to bring back the franchise's classic feel after the chaotic launch of Battlefield 2042. We’ll dive deep into the lessons learned from that tumultuous release and discuss what essential features need to be implemented in Battlefield…
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Unlock the secrets of B2B marketing success with expert insights from Dave Taylor, who brings over 15 years of marketing experience to the table. This episode dives deep into the importance of leveraging digital tools to connect with your audience effectively, emphasizing that successful B2B strategies require a nuanced understanding of customer in…
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Concord, a game that boasted a staggering budget of $200 million and took eight long years to develop, met a swift end just two weeks after its launch, raising serious questions about the decision-making in the gaming industry. Meanwhile, Space Marine 2 has emerged as a breath of fresh air, delighting fans by embracing traditional masculinity in it…
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Ready to revolutionize your marketing game with video? Join us as we delve into the world of video content creation with expert Mark Wonderlin on this week's Digital Coffee: Marketing Brew. Mark shares invaluable insights on crafting purposeful content and mastering short-form videos that authentically connect with your audience. He emphasizes the …
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Unlock the secrets to customer loyalty with Brett Dyster and his guest, Swire Ho, in the latest episode of Digital Coffee: Marketing Brew. Discover actionable strategies that will keep your customers coming back for more, even in challenging economic times. Swire emphasizes the importance of understanding your top clients and building strong relati…
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Today's discussion delves into the often overlooked yet powerful tool of Google Business Profiles, which can significantly enhance your local SEO and drive business growth. Marilyn Jenkins reveals how to claim, verify, and optimize your profile, ensuring you stand out in a competitive landscape. You'll learn advanced strategies for leveraging AI to…
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Unlock the secrets to becoming a micro-influencer and enhancing your LinkedIn presence in this week’s episode of #DigitalCoffeeMarketingBrew. Brett Deister sits down with marketing expert Ann Carden, who shares invaluable insights on leveraging AI to elevate your marketing strategy while maintaining that essential human touch. Discover how strategi…
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Drewbie also sheds light on the transformative role of AI, blockchain, and web 3 technologies in personal branding. He argues that while these tools can enhance efficiency, it is crucial to maintain authenticity. Balancing the use of AI as a supportive resource rather than a crutch is vital for individuals who wish to stand out in a saturated marke…
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Engaging with a vibrant mix of humor and expertise, Brett Deister and Cash Miller unravel the complexities of digital marketing in a world where local searches and podcasts are increasingly intertwined. The conversation kicks off with a light-hearted exchange about coffee preferences, setting a friendly tone before diving into the serious business …
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Podcasting needs a PR reboot, and in this episode of Digital Coffee: Marketing Brew, Brett Deister and Megan Dougherty dive deep into why humanizing your content could be the game-changing strategy you’ve been seeking. They explore the evolving landscape of podcasting, discussing essential metrics that matter beyond just downloads and the importanc…
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Transform your content marketing game with insights from SEO and blogging expert Allison Ver Halen. Discover why maintaining a blog is essential for SEO success, particularly in 2024, and how it should take precedence over platforms like LinkedIn or Medium. Allison shares her top strategies for creating engaging content that resonates with your aud…
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Are you ready to revolutionize your digital marketing game? Join Brett Dyster as he welcomes industry expert Craig Cooke to discuss the critical theme of digital transformation, exploring how businesses can adapt from basic websites to leveraging cutting-edge AI technologies. Craig shares his entrepreneurial journey, highlighting how he pivoted fro…
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Bridging the generational digital divide is crucial for effective marketing and communication in today's diverse workplace. Expert Janet Granger joins host Brett Deister on Digital Coffee: Marketing Brew to delve into the significant differences between generations and how they impact marketing strategies. Discover the importance of understanding e…
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Ready to revolutionize your marketing strategies? Join Brett Dyster as he chats with Christina Lopez, a former online business coach turned successful content creator, about the secrets of high-converting email funnels. Christina shares her journey from burnout to building a one-woman show that generates daily passive income without the hassle of s…
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Ready to revolutionize your marketing game? Join Brett Deister and guest Jon Weberg as they dive deep into the world of engaging B2B marketing. They emphasize the importance of creating content that not only entertains but also educates and entices your audience, making genuine human connections essential in today's digital landscape. Jon shares va…
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This week's episode dives deep into the evolving landscape of LinkedIn and how small businesses can leverage it effectively for content creation and lead generation. Shannon Kuykendall, a seasoned entrepreneur with 18 years of experience, shares her expertise on utilizing AI tools like ChatGPT to enhance content while maintaining a personal touch. …
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Aaron reveals his innovative 3-step system for creating original video and content in just 30 days, requiring only 90 minutes of your time each month. This efficient approach aims to eliminate the overwhelm that often accompanies content creation, empowering marketers and PR professionals to maximize their output with minimal stress. During the con…
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Transform your sales conversations with the insights shared by Teresa Rose in this enlightening episode of Digital Coffee: Marketing Brew. Clarity and confidence are the cornerstones of effective selling, and Teresa reveals how to achieve this through her unique "box of brilliance" concept. By externalizing your value onto a simple cocktail napkin,…
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Ready to revolutionize your B2B marketing game? This episode of Digital Coffee: Marketing Brew features host Brett Deister and digital strategy expert Philippa Gamse, who delve deep into the importance of holistic marketing strategies. Philippa emphasizes that understanding the customer journey and focusing on quality content over sheer volume are …
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Discover the secrets of impactful branding with expert Rich Kozak, as he joins Brett Dicer on Digital Coffee: Marketing Brew. This enlightening conversation dives into the art of branding, highlighting the significance of shaping your brand's perception to effectively reach your target audience. Rich shares his extensive experience, emphasizing tha…
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Unravel the mysteries of SEO with expert Phillip Stemann on Digital Coffee: Marketing Brew! Join host Brett Dyster as they dive deep into the ever-evolving world of search engine optimization, exploring successful strategies and the significant impact of AI on the field. Phillip shares practical tips to boost your website's visibility and outrank t…
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Choosing the right campaign objective on Facebook ads can dramatically influence your marketing success, as highlighted by Nicole Sciberras, founder of the Digital Exchange. With her extensive background in marketing and entrepreneurship, Nicole shares valuable insights into the world of Facebook ads and email marketing. She discusses innovative AI…
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Kendra Corman joins us to explore the evolving landscape of email marketing in the age of AI, debunking myths around email open rates, especially in light of iOS’s privacy updates. We dive into the importance of measuring true engagement through clicks and replies, rather than relying on unreliable open rates. Kendra shares best practices for craft…
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Nico Lagan, a former sales engineer turned digital marketing agency owner, shares valuable insights on the intersection of AI and content creation in the latest episode of Digital Coffee Marketing Brew. He emphasizes that capturing audience attention requires significant effort, noting that it typically takes about seven engaging reels to entice on…
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Today's episode, is a particularly steamy cup of knowledge, as we dive into the shifting dynamics of LinkedIn with PR maven and storytelling aficionado, Julie Livingston. Expect to learn how to brew a more authentic personal brand, enrich your professional aroma with regular and engaging content, and why swapping hard sales for genuine connection c…
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Join us as we dive into the evolving landscape of digital advertising with Robert from Brill Media, uncovering the critical role of creative testing in today’s marketing strategies. We explore how the convergence of podcast advertising offers a unique resonance compared to traditional models, while trust in podcasters increasingly overshadows socia…
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Julia Pearson joins Brett Deister to discuss the crucial elements of selecting the right mix of social media platforms for businesses, emphasizing the power of LinkedIn for lead generation while effectively repurposing content across other networks. They delve into the importance of maintaining a creative edge in marketing by leveraging tools like …
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Join host Brett Deisser as he engages in an insightful conversation with Keigan Carthy, founder and vision manager of a digital marketing firm specializing in content solutions for B2B, SEO, and PPC for local businesses. The episode emphasizes the growing significance of short form content and storytelling in content marketing, highlighting how bra…
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Welcome to another steaming-hot episode of "Digital Coffee: Marketing Brew." Jonathan Green joins us to discuss the practical applications of AI tools like Bard, Claude, Perplexity, and ChatGPT, emphasizing their potential to streamline marketing tasks and enhance efficiency. Discover how AI can revolutionize research, content generation, and socia…
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Brett Deister welcomes PR expert Carson Spitzke to explore the intricate relationship between public relations and marketing. They discuss how integrating PR and marketing strategies can significantly boost sales and enhance brand perception. Carson emphasizes the importance of effective cold email tactics and the value of offering free trials to a…
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Prepare to dive deep into the world of email marketing with Andriy Boichuk, founder of the email marketing agency Flowium. Andriy demystifies the art of email engagement, emphasizing the importance of owning your customer data in a landscape increasingly influenced by privacy measures. He shares invaluable insights on the do's and don'ts of cold em…
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Embrace the digital evolution and discover how to avoid becoming yesterday's news with Kevin, a freelancing force who has navigated the waters of entrepreneurship without ever sipping the usual cup of coffee. This episode unveils the golden tickets to success in the digital age: personal branding and video content. Kevin shares invaluable insights …
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Welcome to another stimulating cup of Digital Coffee: Marketing Brew, where we explore the critical intersection of IT and business communication. This episode features Nathaniel Morris, an expert in IT leadership with over 20 years of experience in bridging the gap between technology and business strategy. Nathaniel emphasizes the importance of ef…
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Join Brett Deister and digital marketing expert Brandon Leibowitz as they delve into the ever-evolving landscape of SEO and digital marketing. Brandon emphasizes the critical role of AI in shaping marketing strategies for 2024, including how it can enhance content creation and engagement. The conversation explores the challenges of email marketing …
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Affiliate marketing has experienced significant changes, especially with the rise of AI and the impact of the pandemic. Brett Deister chats with Dustin Howes, a seasoned expert in this field, who shares insights on how affiliate marketing has thrived during challenging times and continues to grow. They discuss essential strategies for creating effe…
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Join us as we explore the intricate world of podcasting with insights from industry expert Matt Brown, who has navigated this landscape for over a decade. Discover the critical business strategies that can elevate your podcast from obscurity to prominence in a sea of more than 3 million shows. Matt emphasizes the importance of authenticity and dedi…
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