The Social Strategist is your marketing podcast to keep you up to date with all of the changes, trends, and best marketing strategy for social media. If you are using Instagram, blogging, TikTok, email marketing, Pinterest, or other social platforms, then this is the podcast for you.
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Conversations with content strategists from all crafts (strategy, design, engineering, operations, etc.) and backgrounds (enterprise, agencies, UX, content design, technical communication, marketing, SEO, publishing, journalism, etc.).
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Lucille Ball was one of America’s first podcasters. In 1964 Lucy launched her CBS Radio Show “LET’S TALK TO LUCY” where she interviewed some of the biggest names in Hollywood. After the initial airing, they were never heard again, until now.
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Want to learn how to make a million dollars? 8 Minute Millionaire is all about developing the mindset of a millionaire, breaking through limiting beliefs and behaviors that hold you back, and learning how to take action to reach your first $1,000,000! Whether you’re an entrepreneur, side-preneur, small business owner, or you want to break free from the 9 to 5, tune in to the 8 Minute Millionaire podcast on your commute, during your workout, or wherever you are for powerful tips and advice to ...
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Ep 5 Attraction Content For Black Friday
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It's time for Black Friday Bootcamp day 4! Today is about more than just Instagram, it's about how you can have a successful Black Friday using all sorts of platforms like Pinterest, email, and ads. And also, why's it so important to have an email list anyway? Get a content plan for every day from now through Black Friday + so much more goodness HE…
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Ep 4 Black Friday Blueprint to 10X Your Sales
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It's Black Friday Bootcamp day 3! This episode is EVERYTHING you need to know about content planning for Black Friday. I give you a timeline of what to post when AND how you can maximize your time and relationship-building as we get ready for the season. Get a content plan for every day from now through Black Friday + so much more goodness HERE for…
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Ep 3 Sexy Systems for No-Stress Black Friday
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Welcome to Black Friday Bootcamp day two! In this episode, I chat with my friend Mackenna Rowley who knows about all things SYSTEMS. This episode has everything you need to know to set yourself and your operations up for the best. Black Friday. YET! To make things even EASIER for you, get my Black Friday Blueprint! It has everything you need to lau…
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Fran Alexander: Democratizing Taxonomy Practice – Episode 202
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Fran AlexanderThere is always more taxonomy work to be done than there are practitioners to do it. Fran Alexander's solution to this imbalance is to democratize taxonomy practice.Fran's work actually spans the full range of semantic practices, from simple term lists to taxonomies, thesauruses, and ontologies and knowledge graphs. Wherever she's wor…
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Fran Alexander: Democratizing Taxonomy Practice
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There is always more taxonomy work to be done than there are practitioners to do it. Fran Alexander's solution to this imbalance is to democratize taxonomy practice. Fran's work actually spans the full range of semantic practices, from simple term lists to taxonomies, thesauruses, and ontologies and knowledge graphs. Wherever she's working in this …
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Ep 2 Black Friday Bootcamp Checklist
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It's Black Friday Bootcamp day one! Today is all about the Black Friday Checklist to help you maximize your sales and minimize your stress. To make things even EASIER for you, get my Black Friday Blueprint! It has everything you need to launch a successful Black Friday; email templates, marketing strategy & timeline, Instagram posts, and so much mo…
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Hi my Podcast Friends, we are BACK and I've missed you! After taking a break this summer, I'm ready to jump back in with both feet, and I hope you are, too. This week is a special bootcamp all about Black Friday. Now, I know what you're thinking: "it's only October, Michelle!" And you're absolutely right. Which makes this the perfect time to start …
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Mike Gifford: Accessibility, Sustainability, and Content Management – Episode 201
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Mike GiffordWhere web accessibility, digital sustainability, content management, open-source software, and web standards intersect, you'll find Mike Gifford.Mike is the open standards and practices lead at Civic Actions, a company that helps governments deliver better digital services.Through his practice, Mike ensures that the content systems they…
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Mike Gifford: Accessibility, Sustainability, and Content Management
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Where web accessibility, digital sustainability, content management, open-source software, and web standards intersect, you'll find Mike Gifford. Mike is the open standards and practices lead at Civic Actions, a company that helps governments deliver better digital services. Through his practice, Mike ensures that the content systems they deliver a…
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Michele Ann Jenkins: Taxonomy as the Foundation of Semantic Architecture – Episode 200
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Michele Ann JenkinsThrough her taxonomy and other information architecture work, Michele Ann Jenkins helps people across the organizations she works with align their mental models and terminology usage.This alignment of concerns and language forms the foundation of the semantic architecture that is so crucial to modern content systems.We talked abo…
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Michele Ann Jenkins: Taxonomy as the Foundation of Semantic Architecture
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Through her taxonomy and other information architecture work, Michele Ann Jenkins helps people across the organizations she works with align their mental models and terminology usage. This alignment of concerns and language forms the foundation of the semantic architecture that is so crucial to modern content systems. https://ellessmedia.com/csi/mi…
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Ilse Jonker and Joyce van Aalten: Content Structure and Meaning – Episode 199
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Ilse Jonker and Joyce van AaltenModern content projects get the best results when content strategy and conceptual meaning are considered together, and the results can really shine when long-time collaborators do the work.Ilse Jonker and Joyce van Aalten are independent consultants who have teamed up on many content projects over the past dozen year…
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Ilse Jonker and Joyce van Aalten: Content Structure and Meaning
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Modern content projects get the best results when content strategy and conceptual meaning are considered together, and the results can really shine when long-time collaborators do the work. Ilse Jonker and Joyce van Aalten are independent consultants who have teamed up on many content projects over the past dozen years. Ilse focuses on content stra…
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Vinish Garg: Bringing Product Sense to Content and Design – Episode 198
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Vinish GargVinish Garg takes a holistic and pragmatic view of the role of content and other crafts in digital product design, using an approach he calls "product sense."Content strategy and design are just two of many practices that contribute to the success of any digital product. All digital practitioners justifiably take pride in their individua…
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Vinish Garg: Bringing Product Sense to Content and Design
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Vinish Garg takes a holistic and pragmatic view of the role of content and other crafts in digital product design, using an approach he calls "product sense." Content strategy and design are just two of many practices that contribute to the success of any digital product. All digital practitioners justifiably take pride in their individual crafts, …
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338. From 18K to 236K Followers: Michelle Gifford’s Instagram Strategy
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In this episode of Millionaire University, Michelle shares her expertise on growing a significant Instagram following through strategic content planning. As an Instagram guru, Michelle discusses the importance of niche focus, content funnels, and how to utilize reels and carousels for different levels of engagement. She emphasizes the value of crea…
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Preston So: The Case for a Universal CMS
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The CMS landscape has evolved a lot over the past couple of decades. Recently, headless CMSs and decoupled content architectures have appeared to address the need for omnichannel content experiences. While their separation of the management of content from its presentation offers many benefits, these systems have left many users dissatisfied and di…
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Preston So: The Case for a Universal CMS – Episode 197
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Preston SoThe CMS landscape has evolved a lot over the past couple of decades. Recently, headless CMSs and decoupled content architectures have appeared to address the need for omnichannel content experiences.While their separation of the management of content from its presentation offers many benefits, these systems have left many users dissatisfi…
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337. Mastering Cold Outreach and Email Marketing with Adam from EOCworks
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In this episode of Millionaire University, Kirsten dives deep with Adam, founder of EOCworks, on the intricacies of cold outreach and email marketing. Adam, who has never worked a true corporate job and successfully sold his first startup through cold email outreach, shares his journey and the critical role cold email played in landing major client…
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336. Monetizing a Local Newsletter: How Ryan Sneddon Generates $200k+ Per Year
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What's happening in your home town today? That's exactly what Ryan Sneddon wanted to know after moving back to Annapolis, Maryland in 2020. Born of this desire for local news and updates, Ryan created the Naptown Scoop, a newsletter that features relevant stories, events, and businesses exclusive to the Annapolis area — delivered straight to subscr…
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335. Business in a Box: 21 Non-Food Franchise Ideas with 20-30% Margins, You Could Start Tomorrow with Jon Ostenson
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In this exciting episode of Millionaire University, the hosts welcome back Jon Ostenson, a renowned non-food franchising expert, for a deep dive into the untapped goldmine of franchise opportunities beyond the food industry. Together, they explore a variety of unique and often overlooked niches such as health and wellness, kids and youth programs, …
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David Connis: Systems Thinking for Content Designers – Episode 196
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David ConnisA crucial skill for any content practitioner is the ability to sort out complex work environments and thrive within them.David Connis shows how a systems thinking mindset can help you cope with the upheaval of AI, the messy realities of content work, and other complex design challenges.He teaches a course on systems thinking for content…
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David Connis: Systems Thinking for Content Designers
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A crucial skill for any content practitioner is the ability to sort out complex work environments and thrive within them. David Connis shows how a systems thinking mindset can help you cope with the upheaval of AI, the messy realities of content work, and other complex design challenges. He teaches a course on systems thinking for content designers…
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334. How to Leverage Any Niche to Create a Multi-Figure Membership Business With Vincent Pugliese
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From murder mystery quilting to succulent care, nothing is considered "too niche" when it comes to creating a profitable membership business! Brien Gearin hosts entrepreneur Vincent Pugliese for a second discussion as he shares various success stories of existing memberships that range from totally off-the-wall to a bit more mainstream. Want to lea…
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Ep 317 3 Secrets To Getting More Sales w/ Brooke Casanovas
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Hi Podcast Friends! This week we're revisiting one of my favorite interviews with Brooke Casanovas where we TACKLE the fear of sales and how to get so much better at it. Get your first month of Insta Social Society for $1 TODAY in time for my BIG masterclass on July 31st HERE! You'll get 10-12 trending audios a week along with monthly content plann…
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333. Mastering Podcast Guesting: Tips, Strategies, and Authentic Connections with Devin Rodriguez
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In this episode, Deven Rodriguez shares valuable insights on how to land guest spots on top-rated podcasts. Deven discusses his background in podcasting, how he turned personal adversity into a successful career, and the importance of authentic storytelling. He provides a detailed framework for crafting effective pitches, highlights the significanc…
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332. Turning Board Games into Profits: Lessons from 'Cover Your Assets' Creator, Grandpa Beck
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Have you ever played the game Cover Your Assets? We have and we love it! So we were super excited to interview Grandpa Beck of Grandpa Beck's Games, sharing his journey from airline pilot to successful game creator. Grandpa Beck reveals the evolution of his business, including the initial inspiration, challenges encountered, the importance of artwo…
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Timi Stoop-Alcala: Knowledge Domain Modeling and Content Advocacy – Episode 195
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Timi Stoop-AlcalaWhen the concept of "content" comes up it can be hard to get everyone aligned on exactly what you're talking about.At IKEA, Timi Stoop-Alcala focuses on the "what" of content via the practice of knowledge domain modeling both to deal with the complexity of content and to highlight its importance.Her knowledge-focused, human-centere…
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Timi Stoop-Alcala: Knowledge Domain Modeling and Content Advocacy
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When the concept of "content" comes up it can be hard to get everyone aligned on exactly what you're talking about. At IKEA, Timi Stoop-Alcala focuses on the "what" of content via the practice of knowledge domain modeling both to deal with the complexity of content and to highlight its importance. Her knowledge-focused, human-centered approach has …
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331. The 4 Things To Consider When Selling Your Product with Justin and Tara Williams (REPLAY)
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Sales and marketing. This is where the rubber meets the road baby. This is EVERYTHING and is what will separate those who are successful...from everyone else. In this episode, we discuss the 4 things to consider when coming up with your marketing and sales strategy. It only takes one sales process to bring YOUR product or service to the world. (Ori…
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Ep 316 Steal My Instagram Content Plan Blueprint
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How far in advance should you plan your Instagram content? And what content should you be creating anyway? In this episode, I give you my Content Plan Blueprint and a content schedule with SIX different types of content that you can use and reuse weekly. Join Insta Social Society today and get your first month for $1! You'll get 10-12 trending audi…
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330. Inside Amazon Wholesaling: Corey Ganim's Path to $3.2 Million
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In this episode of the Millionaire University Podcast, Brien Gearin interviews Corey Ganim, an Amazon wholesale expert who shares his journey to creating a seven-figure business by reselling products on Amazon. They dive deep into the intricacies of wholesale on Amazon, touching upon product selection, sourcing strategies, logistics, and the import…
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329. The Blogging Blueprint: Success Strategies from Mint Arrow's Corinne Stokoe
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Join Kirsten as she interviews Corinne, the founder of the successful blog Mint Arrow, on the Millionaire University podcast. In this episode, Corinne shares her journey from starting her blog during her struggle with postpartum depression to transforming it into a full-time income source. They delve into the evolution of blogging, the importance o…
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