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The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, she will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that ar ...
 
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show series
 
When it comes to sales and sponsorships, nothing beats a relationship-based approach, and Carey Naab is a natural at it. Carey is the Partnership Manager at DigitalMarketer, and her clients and sponsors adore her. Why? Because she genuinely cares about them and their needs and is committed to matching them with the perfect advertising partners. In …
 
The world is changing, and even the most long-established businesses have to start thinking like it’s day one if they want to survive. Rico Glover, the host of Startup Grind Charlotte, is a forward-thinking digital marketer with a passion for training entrepreneurs and startups. On today’s episode, he sits down with host Jenna Snavely to talk about…
 
Webinars can be a great way to overcome objections in real-time, get an influx of quick cash, or explain a more complex product or service. Jason Fladlien, Chief Strategy Officer and co-founder of Rapid Crush, Inc., delivered a power-packed 4-hour webinar to our DigitalMarketer Lab community recently, and we’re sharing the highlights in this episod…
 
Bethany Handy, the new Community Manager for DigitalMarketer Lab, has seen her share of communities done wrong over the years. Where it’s just another avenue for sales and tactics, rather than a place for real feedback, constructive criticism, and a genuine desire to serve others. In this episode, Jenna sits down with Bethany to talk about all thin…
 
Matt Dobson is a managing partner at Carousel, a customer acquisition engine for mid-market direct-to-consumer brands. In this episode, he and host Jenna Snavely dig into the changing landscape of Facebook and the big bad iOS updates. They discuss how pricing and offer models need to be adjusted for the new consumer, and why affiliate marketing is …
 
Connect with Rudy Mawer: LinkedIn- https://www.linkedin.com/in/rudymawer Instagram- https://www.instagram.com/rudymawerlife/?hl=en Facebook- https://www.facebook.com/rudymawer Website- https://rudymawerlife.com/ Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends Guide) Get a month of free blogging with BKA Content BotBu…
 
Lamar Tyler is the founder and CEO of Traffic, Sales, and Profit, the premier community for purpose-driven African American entrepreneurs. Lamar quit his corporate job in 2007 when they shot down every great internet idea he pitched. He started blogging, then filmmaking, and over the years he’s refined the storytelling and marketing skills that ser…
 
Three words for you: Instagram. DM. Automation. In this episode, Jenna Snavely chats with guest Natasha Takahashi, CMO of The School of Bots, about Instagram chatbots. Instagram is now one of the largest search engines in the world, and 81% of people on IG go there to buy products and services. With 400 million people messaging businesses on IG eve…
 
Fractionalized services outsource specific departments or tasks to remote workers that aren’t full-time employees. In this episode, CEO of Fully Accountable Vinnie Fisher explains how businesses can take advantage of the shift to remote and reduce margins with expert fractional CMOs and CFOs. He’ll also talk about his experience leading a team duri…
 
Know you’re spending too much on customer acquisition but can’t figure out what’s going wrong? In this episode, you’ll learn how to look through your Ad Manager data and figure out what’s causing your high CPAs. Listen to learn the 3 causes and 3 solutions so you can lower your CPA and keep your high-click through rate and low cost-per-click. Our P…
 
The right marketing strategy doesn’t happen on one platform, it happens across several. In this episode, Mark de Grasse, CEO and Chief Creative Officer of MegaMad Websites explains his holistic approach to marketing. Listen to learn how Elon Musk has strategized (or fallen into) his holistic marketing approach, how internet speed is impacting marke…
 
Do you feel like 100,000 followers would help you get more customers? In this episode, Alexandrea Harrelson, owner and CEO of Harrelson Media talks about the follower fallacy and why vanity metrics are leading you down the wrong path. Listen to also learn about Alexandrea's journey to entrepreneurship and how having a family changed her outlook on …
 
What does it look like to build a content agency from scratch? In this episode, Erin MacPherson General Manager of Scalable Brand Studios explains her philosophy on being a connector and how that leads to great content. As the genius behind the content at Scalable (and DigitalMarketer!), she walks us through monetizing newsletters, podcasts, and co…
 
Marketing doesn’t exist without data. Data is the foundation that branding and campaigns are built on—but that doesn’t mean it always comes easy. In this episode, Iris Shoor, CEO and founder of Oribi explains how they’ve built the ideal data platform marketers. Listen to learn why data is the cornerstone of your marketing funnel, customer behavior …
 
With ten million users, it’s time to start thinking about if you should integrate Clubhouse into your marketing strategy. In this episode, co-founder of Super Connector Media Jen Gottlieb explains how to use Clubhouse the right way so you can drive action and grow an audience filled with your customer avatar. Listen to learn how to get started on t…
 
Social proof is a necessity of every marketing strategy. The question is, what counts as a testimonial and what doesn’t? In this episode, you’re getting a look inside ELITE Coach, DM Certified Partner, and Founder and CEO of Joza Marketing Dave Albano’s Lab Workshop on how to build a testimonial machine. Hear Dave talk about how he’s been able to c…
 
When you tap into a network of partners and affiliates, you’ve ultimately found a new source of traffic. In this episode, Amber Spears, founder of East Fifth Avenue and Traffic Tribe shares her expertise with us to show us what is and isn’t considered affiliate marketing. With so many platform changes in the digital landscape, affiliate marketing i…
 
If you’ve been dabbling with the idea of starting a coaching program or already have one in the works, take a look inside DigitalMarketer’s coaching program. In this episode, Program Manager of DigitalMarketer’s ELITE Coaching Program Garrett D’Entremont joins me to talk about the details of launching a successful, high-ticket coaching program your…
 
What’s Scalable’s digital marketing strategy? In this episode, you get a look inside our interview with our very own Head of Growth and Digital Marketing at Scalable during our recent Certified Partner Training Day. Listen To Learn: Where his love for marketing began His biggest takeaways from working with Ryan Deiss, Richard Lindner, and more What…
 
Feeling like you’re endlessly running on the content hamster wheel trying to publish new post after new post? Founder and CEO of Repurpose House Shaina Weisinger is here to give you the solution. In this episode, you’ll get to listen to part of Shaina’s recent Lab Workshop where she shared her expert knowledge on repurposing content for more views,…
 
No matter how many nerf gun battles and ping pong tables you set up in your office—you’re going to have conflict at some point on your team. In this episode, Ryan Deiss and Justin Rondeau talk about how the Scalable team works through conflict. Listen To Learn • The importance of explaining WHY, • What to say when this problem arises (and the impor…
 
Feeling the pressure to get on TikTok and start dancing? Well, getting on TikTok is a great idea but you don’t *need* to dance to get conversions. In this episode, DigitalMarketer’s Content Coordinator Maya Hughley explains what’s working on TikTok right now. Listen to learn the most effective way to use the app for your brand, the features and tre…
 
What if the tool that could double your revenue was available for free and you could get step-by-step instructions on how to use it in your business? Well, grab your headphones. In this episode, DigitalMarketer’s Community Manager Michelle Dalton interviews CEO and founder of Rubicon Marketing Renée Boudakian. Listen to learn how she used the Custo…
 
Today we have a harsh reality for you—advertising platforms owe you nothing. They don’t owe you access to your followers or all the answers you need from your conversion data. In this episode, we’re showing you how to take ownership of your business growth with email. President and Co-Founder of DigitalMarketer, Richard Lindner is teaching you the …
 
This week we're bringing back one of our favorite episodes, an interview with Savannah Sanchez. Savannah is a paid ad expert running over $10 million in paid ad campaigns every year. Listen to see inside a highly successful paid ads agency, get her toolkit for creating top-performing campaign content, and hear her influencer marketing strategy. RES…
 
YouTube is the second largest search engine in the world. If you ask us, this means one thing. YouTube is a strategic part of any marketing strategy. In this episode, Uzair Kharawala, Partner at SF Digital Studios, explains the secret to getting tens of thousands of views on B2B videos. Listen to how to decide what to talk about in your videos, how…
 
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