Ep. 9 | Awareness w/ Richard of The Aware Brand

Words Matter Pod w/ Akil Pinnock

Richard, co-founder of The Aware Brand, sees himself as a creative, and with a 10 year background as a mental health professional, a healer as well. Alongside his best friend Drew, the pair created The Aware Brand with the intentions of spreading mental health awareness through streetwear. Richard speaks in detail about the beginnings of The Aware Brand as a company that just sold minimalistic hats, the importance of being identified by a symbol, speaking to Don C at Foot Locker's All-City event during NBA All-Star weekend, style inspirations, and what being aware means to him.

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