Building Resilient and Diverse Teams in Programmatic Advertising with Jacqueline Boakye

Women Lead

In this episode of Women Lead, host Nadia Koski sits down with Jacqueline Boayke, Vice President Customer Success, EMEA at PubMatic, who shares her extensive career journey from marketing to programmatic advertising, highlighting the importance of authenticity and diversity in leadership roles. She discusses the challenges she faced as a black woman in a leadership position and emphasizes the significance of open communication and trust within teams.

Jackie also shares her make-or-break moment of launching Spotify in the UK and how she approached this challenge. She breaks down her approach to feedback and performance reviews, as well as her hiring practices that prioritize cultural fit and adaptability. In this conversation, you will learn more about her insights on team dynamics, the importance of self-awareness, the challenges of balancing parenthood with career growth, and the necessity of flexibility in the workplace. She opens up about how becoming a parent has shaped her leadership style, emphasizing the value of authentic communication and resilience in overcoming challenges and finding solutions. The discussion highlights the significance of nurturing relationships within teams and the transferable skills gained from parenting that enhance leadership capabilities.

Recs:
Netflix series “The Starting Five”

Connect with Jacqueline on LinkedIn

Produced and Hosted by Nadia Koski
Engineered by Phil McDowell
Project Lead Dennis Kirschner
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