Ep 2: The Big Problem with Social Media in 2024 with Eva Alordiah

What the Helvetica?

What is the big problem with social media in 2024? Are you falling into this trap on Instagram, YouTube, and TikTok? Join Michael Janda and Eva Alordiah as they dig into this topic from marketing intuition to the impact of AI on monetization. Their conversation delves into branding, storytelling, and the evolving landscape of social media. Gain valuable insights on prioritizing authenticity, leveraging long-form content, and harnessing AI while staying true to your creative vision.

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🎙️ About What the Helvetica? Podcast
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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039
🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a
🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70
🎧 iHeart Radio: https://iheart.com/podcast/172847580
🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

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🤝 Connect with Eva Alordiah
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Elohor Eva Alordiah is an award winning Rapper, Writer, Entrepreneur and Co-founder of Africa’s first all-in-one course hosting platform Kobocourse.com

Eva is a multi-faceted creative artist who has indulged in every expression from writing to poetry, rap music, fashion designing, makeup artistry, public speaking and now, digital marketing.

After falling into a deep depression in 2017, Eva took a needed break away from her first love of Rap music and spent her new found solitude investing herself into the rabbit hole of digital marketing.

What started as a simple exploration of content creation will later lead Eva into the fast-paced world that is the online education business.

In 2020, just as the pandemic was shutting the world down, Eva teamed up with her brother, Keno Alordiah out of necessity, and together they built the Saas platform Kobocourse.com

Together the sibling co-founders are growing Kobocourse.com into the only platform African creators will need to earn money online by selling their knowledge to a global audience.

Eva now juggles her time between her music career as a Rapper, Writer and Teacher, while building the next generation of African creators monetizing their knowledge online easily, thanks to Kobocourse.

Youtube: https://youtube.com/@elohor
Instagram: https://instagram.com/wifimoneywoman
Kobocourse: https://kobocourse.com
Podcast: https://podcasters.spotify.com/pod/show/evarything

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🤝 Connect with Michael Janda
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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda
YouTube: https://youtube.com/morejanda
LinkedIn: https://linkedin.com/in/morejanda
Website: https://michaeljanda.com
Courses: https://morejanda.teachable.com
Community: https://morecreativeacademy.com