Web Design MBA podcast

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เนื้อหาจัดทำโดย Steve Schramm เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Steve Schramm หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal

The Agile Brand with Greg Kihlström®

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#644: AI-augmented human recommendations for retail customers with Noah Zamansky, Stitch Fix 27:12

10 วันที่แล้ว27:12

ลิสต์เล่นในภายหลัง

ลิสต์

ถูกใจ

ที่ถูกใจแล้ว

27:12

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Question: Do you need to choose between AI and human recommendations as a customer? Why not have both? After all, don’t each have their strengths? AI in the retail experience is all the rage these days, but today I’m talking with someone from a brand that has been incorporating AI-personalized experiences and shopping combined with expert human recommendations for over 14 years, and continues to innovate today. Today we’re going to talk about how AI-based personalization plus human creativity and input makes an amazing customer experience at Stitch Fix. To help me discuss this topic, I’d like to welcome Noah Zamansky, Vice President of Product and Client Experience at Stitch Fix. About Noah Zamansky Noah Zamansky serves as the Vice President of Product and Client Experience at Stitch Fix, where he leads cross-functional teams spanning Product, Design, Engineering, Algorithms, and Platform Development. A seasoned leader, Noah has a proven track record of shaping product vision and strategy, designing exceptional user experiences, and spearheading the launch of new business ventures. Before joining Stitch Fix, Noah held the role of Senior Director of Product Management at eBay, overseeing Fashion and Vertical Experiences. Resources Stitch Fix: https://www.stitchfix.com eTail Palm Springs: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Web Design MBA

แบ่งปัน

หน้าโฮมของซีรีส์•Feed

Are you sick and tired of the "feast or famine" grind of website design? Or, are you looking for a profitable side hustle that will lead you to full-time self-employment so you can finally do life on your terms? Most podcasts don't talk about the BUSINESS of web design. This one is different. In this podcast, Steve Schramm will show you how to build the life business of your dreams. Featuring value-packed training sessions and success stories of others who've been where you are and built a stable web design business that fuels their lifestyle.

110 ตอน

#Entrepreneur #Business #Podcasting Education #Steve Schramm #Web Design #Website Design

Web Design MBA

updated 3 วันที่แล้ว

แบ่งปัน

หน้าโฮมของซีรีส์•Feed

110 ตอน

#Entrepreneur #Business #Podcasting Education #Steve Schramm #Web Design #Website Design

Όλα τα επεισόδια

Web Design MBA

1
The 5C's of Attractive Marketing 37:12

3 วันที่แล้ว37:12

37:12

In this episode, I break down the 5C's of Attractive Marketing—a framework designed to help web designers and agency owners attract clients instead of chasing them. I share personal experiences, mindset shifts, and practical steps to implement these five key strategies: Create, Consistently, Call to Action, Culture, and Community. If you’re looking to build a predictable client acquisition system, this is for you! Timestamps: [00:00] Introduction & personal journey [02:00] The problem with unpredictable marketing [06:00] Mindset limitations holding you back [15:00] The 5C’s explained [30:00] Common mistakes & how to avoid them [35:00] Final thoughts & next steps 🔗 Join the Web Design MBA Newsletter: webdesignmba.substack.com…

Web Design MBA

1
Why You’re Not Getting Clients (And How to Fix It Fast) 16:27

10 วันที่แล้ว16:27

16:27

Why do some business owners succeed while others struggle? In this episode, I reveal the mindset shift that can change everything: Activity equals Opportunity. I share personal insights, practical strategies, and actionable tips to help you break through and start seeing real results in your web design business. Plus, I outline three activities that don't generate opportunities—and three that do! Timestamps: 00:00 - Introduction & the key question 02:15 - Why "80% done is 100% awesome" 05:40 - The power of massive action in business 08:10 - Activity vs. opportunity: What really works 12:45 - Three time-wasting activities to avoid 16:30 - Three high-impact activities for success 21:00 - A simple system to create opportunities 24:15 - Final thoughts & next steps 🚀 Need help growing your web design business? Book a free coaching call: webdesignmba.com/coaching…

Web Design MBA

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Stop Working for Free! 27:08

17 วันที่แล้ว27:08

27:08

In this episode of The Web Design MBA , I dive into the game-changing concept of paid discovery -why you should stop doing it for free and start charging for your time. I break down the biggest mistakes web designers make, how to eliminate tire-kicker clients, and why this simple shift can boost your income. Plus, I share real-world strategies to integrate paid discovery into your sales process. Don’t miss this one! Timestamps: 00:00 – Welcome & why discovery matters 01:00 – Why clients always ask, "What does a website cost?" 05:00 – The hidden cost of free discovery 10:00 – How paid discovery filters serious clients 15:00 – Why paid discovery is an easy sale 20:00 – How to implement it in your business today 25:00 – What to charge for paid discovery 27:00 – Final thoughts & free coaching opportunity 🔗 Need help implementing this? Book a free 50-minute coaching call: webdesignmba.com/coaching…

Web Design MBA

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Why I Never Let Go of This Process (Even During Hard Times) 20:11

24 วันที่แล้ว20:11

20:11

In this episode, I’m diving into the heartbeat process-the simple, yet powerful method that keeps my web design business running smoothly. Whether you're a solo designer or scaling a team, this process has helped me stay organized, keep projects on track, and avoid chaos. I’ll break down how I use it, why it works, and why it’s a game-changer for web designers. 00:00 - Introduction to the Heartbeat Process 02:30 - The struggle: "Where does everything stand?" 04:45 - Why simple project management tools are key 06:10 - The importance of subjective vs. automated updates 08:20 - The Heartbeat Process: A tool to keep you organized 10:50 - How the Heartbeat Process helps solo operators and agencies alike 13:15 - Adapting the Heartbeat Process for weekly check-ins 15:30 - Who should write the Heartbeat? Project Managers or Assistants 17:00 - What goes into a Heartbeat update? 19:25 - The benefits: Staying grounded, managing multiple projects 22:00 - Using Basecamp alongside the Heartbeat for project tracking 25:10 - The “Move the Needle” tool and its role in tracking project status 28:15 - The Hill Chart and Weekly Check-Ins in Basecamp 30:00 - How the Heartbeat Process keeps the business ‘pulsing’ 32:10 - Why you should implement this process before scaling 34:50 - Final thoughts: Implementing the Heartbeat to improve your business flow…

Web Design MBA

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Dealing with Overwhelm and Anxiety in Your Web Design Business 26:02

4 weeksที่แล้ว26:02

26:02

In this episode of the Web Design MBA podcast, I share an update on my unexpected break and return with insights on dealing with overwhelm and anxiety in your business. After losing my biggest client, I discuss how I bounced back by closing several new deals and taking on coaching clients. I emphasize the importance of sharing true experiences, staying relatable, and not portraying myself as an unattainable guru. The episode dives into handling mental health struggles, the illusion of control, saying no for a season, and the value of having a support system. I also highlight focusing on effective inputs, identifying what's working, and the power of locking in to move forward with determination. If you're dealing with stress or uncertainty in your web design business, this episode offers practical advice and encouragement to help you navigate these challenges. 00:00 Welcome Back to the Web Design MBA Podcast 01:06 Overcoming Setbacks and Finding Success 02:05 The Importance of Honesty and Real Experience 03:14 Dealing with Overwhelm and Anxiety 04:45 Lessons from Russell Brunson 05:57 Personal Struggles and Client Challenges 13:05 Strategies for Managing Anxiety and Overwhelm 16:06 The Year of Saying No 17:51 Building a Support System 20:56 Focusing on What Works 23:45 Locking In and Moving Forward 25:41 Conclusion and Invitation for Coaching…

Web Design MBA

1
I Lost My Biggest Client (Here's What I Learned) 26:13

13 weeksที่แล้ว26:13

26:13

In this very REAL episode of the Web Design MBA podcast, I share some recent challenging news about losing my biggest client, which accounted for a significant portion of my income. I discuss the importance of being real and transparent about the struggles we face as business owners. You'll learn about the risks of having too many eggs in one basket, the necessity of having data to back up your value, and the importance of maintaining strong client relationships, even when contracts end. I'll also provide actionable advice on how to handle such situations and ensure your business's financial stability. Join me as I share lessons from the trenches to help you build and sustain a successful web design business. 00:00 Welcome to the Web Design MBA Podcast 00:29 A Real Episode: Facing Bad News 02:08 Losing the Biggest Client 05:13 Lessons Learned from Losing a Client 10:31 Adapting and Moving Forward 15:20 Practical Advice for Web Designers 25:11 Final Thoughts and Future Plans…

Web Design MBA

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RANT: Don’t Ghost Your Clients!! 8:36

15 weeksที่แล้ว8:36

8:36

In this episode of the Web Design MBA podcast, we dive into the critical issue of ghosting clients. I discuss why it's vital for web designers to maintain communication and professionalism with their clients at all times. You'll learn the negative impacts that ghosting can have on your business reputation and how to handle difficult client situations appropriately. Remember, your success as a web designer hinges on your ability to keep clients happy and engaged. Join me for some real talk on the importance of professionalism and client communication. 00:00 Introduction and Warm Welcome 00:37 The Importance of Not Ghosting Clients 02:39 Handling Client Expectations and Pricing Issues 06:03 Professionalism in Client Relationships 07:41 Conclusion and Final Thoughts…

Web Design MBA

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How to get started in web design without a portfolio... 18:29

16 weeksที่แล้ว18:29

18:29

In this episode of the Web Design MBA podcast, we discuss a common problem faced by beginner web designers: establishing a portfolio without prior client work. If you're starting out and find yourself stuck in the portfolio conundrum, this episode provides actionable steps to build a credible portfolio and boost your web design business. 00:00 Introduction and Episode Overview 01:29 The Portfolio Dilemma for Beginners 03:29 Working for Free: Building Your Initial Portfolio 06:08 Creating Real Fake Sites 10:19 Networking in High Trust Environments 12:31 Honesty and Confidence in Your Skills 13:24 Being Helpful in Facebook Groups 14:58 Pro Tips: Case Studies and Portfolio Insights 17:12 Conclusion and Final Thoughts…

Web Design MBA

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Mastering Client Onboarding: Impress and Retain Web Design Clients 21:27

17 weeksที่แล้ว21:27

21:27

In this episode of the Web Design MBA podcast, focus specifically on creating an effective onboarding process. We explore how a solid onboarding system can significantly improve client satisfaction, build trust, and streamline the project management process. If you this right, it should lead to more consistent referrals, too! 00:00 Welcome to the Web Design MBA Podcast 00:47 Engaging with Audience Questions 01:28 The Importance of Onboarding in Web Design 01:57 Psychology and Marketing in Onboarding 04:11 Effective Onboarding Tactics 06:56 Creating a Repeatable Process 10:04 Basic Elements of Onboarding 19:17 Practical Steps to Implement Onboarding 21:01 Conclusion and Next Steps…

Web Design MBA

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What kind of content should web designers create? 23:58

18 weeksที่แล้ว23:58

23:58

In the first episode of the Web Design MBA Podcast, I introduce the rebranded podcast and talk about what kind of content web designers should create to effectively market their services. Topics include case studies, frequently asked questions (FAQs), and continued success pieces, along with examples and practical advice on how to leverage these content types. 00:00 Welcome to the Web Design MBA Podcast 00:57 Exciting Announcements and New Offerings 01:37 YouTube Housekeeping and Engagement Tips 03:48 Content Creation for Web Designers 10:51 The Power of Case Studies 14:42 Answering Frequently Asked Questions 19:39 Creating Continued Success Pieces 23:05 Conclusion and Final Thoughts…

Web Design MBA

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I'm (Almost) Back 6:34

22 weeksที่แล้ว6:34

6:34

In this episode, I’m back after a short break and wanted to thank you all for being so patient. I’ve got some exciting updates to share, including the rebranding of the podcast from ‘Subscription Web Design’ to ‘Web Design MBA.’ Moving forward, I’ll be diving into topics like subscription models, scaling your agency, and systems management. I’m also working on a new website and brand to match this fresh direction, with a big focus on delivering practical, real-world advice. I’m aiming to fully relaunch by the first Thursday in November! 00:00 Introduction and Welcome Back 00:42 Rebranding Announcement 01:08 Focus Areas: Subscriptions, Scaling, and Systems 02:21 New Podcast Name: Web Design MBA 02:52 Current Progress and Future Plans 03:42 Staying Relevant and In the Trenches 05:25 Upcoming Launch and How to Stay Connected 06:11 Conclusion and Final Thoughts…

Web Design MBA

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Reimagining Our Brand 21:42

30 weeksที่แล้ว21:42

21:42

In this episode, we announce significant changes coming to the Subscription Web Design podcast and business. We're transitioning into a reimagined brand called 'the WebMBA' to better help web designers apply business principles to their work. Key updates include shifting from group to one-on-one coaching, introducing a $4.99/month community membership through Basecamp, and expanding our course offerings. Join us as we make these exciting pivots, and prepare for the future of web design with a solid business foundation. Stay tuned for our return after a brief hiatus for rebranding! 00:00 Introduction and Special Announcement 00:17 Reflecting on the Journey So Far 01:01 Reimagining the Podcast and Business 01:48 Expanding Beyond Subscription Web Design 08:07 Introducing the WebMBA 10:56 Changes to Mentorship and Coaching 15:36 Community and Basecamp Access 19:21 Focus on Courses and Future Plans 24:00 Conclusion and Next Steps…

Web Design MBA

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[Revisited] 5 Advantages of Subscription Web Design Over Traditional Pricing Models 19:09

31 weeksที่แล้ว19:09

19:09

Traditional website pricing is dead. That's a bold claim, but I don't see how you could beat the advantages of Subscription Web Design in any traditional model. Here are my thoughts!

Web Design MBA

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The Simplest Marketing Framework (That WILL Work) 6:10

32 weeksที่แล้ว6:10

6:10

In this episode, discover a remarkably simple yet powerful marketing framework inspired by the book 'Lean Marketing.' Steve, an avid reader and marketing expert, introduces the 'What, When, Who' strategy—an easy-to-follow method to streamline your marketing efforts for consistent, repeatable results. Learn how to organize and manage your marketing activities with just three columns on a spreadsheet or piece of paper. This user-friendly approach is perfect for solo entrepreneurs and small businesses starting out and looking to delegate tasks as they grow. Implement this straightforward system and watch your marketing efforts flourish over time. 00:00 Introduction to a Simple Marketing Strategy 00:22 The Power of Reading and Lean Marketing 01:38 Introducing the What, When, Who Framework 02:29 Implementing the Framework in Your Business 04:31 Adapting and Delegating Tasks 05:43 Final Thoughts and Encouragement…

Web Design MBA

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STOP Offering (Just) Website Design 9:21

33 weeksที่แล้ว9:21

9:21

In this video, discover why shifting from merely offering website design to providing comprehensive business solutions can transform your web design business. Learn how focusing on solving clients' problems, embracing subscription-based marketing services, and creating compelling sales pitches can lead to increased client satisfaction and business growth. We discuss practical strategies, such as defining your service menu or using intentionally vague retainers, and the importance of separating marketing services from web design agreements. Tune in to find out how to grow your impact and income by evolving beyond traditional web design. 00:00 Introduction: Beyond Just Website Design 00:13 The Shift to Problem-Solving Solutions 02:14 Subscription-Based Marketing Services 02:26 Choosing the Right Services for Your Clients 03:23 Building a Team and Outsourcing 04:16 Getting Started: Frameworks and Retainers 04:22 Defining Your Service Menu 05:59 Intentionally Vague Retainers 07:16 Sales Pitches for Different Approaches 08:08 Pricing and Invoicing Tips 09:46 Conclusion: Growing Your Business and Impact…