003: Double bottom line: whose social good?
Manage episode 341888019 series 3394526
Is social good often just false virtue? And, if we want to be companies that not only measure profit but also community impact, how do we set the bar for Biblical responsibility in our cause?
We walk through the continuum of Cause-Centered Companies and explain the many shapes a company can take when they are double bottom line.
Resources:
References:
- Old Navy's “Imagine Fund”
- “Checkerboard fund” from Vans
- Interview with Magatte Wade + Jordan Peterson
- Biblical investing "renounces" ESG
- The book “Superabundance”
- Christopher Rufo + Jordan Peterson
>> Take our free Growth Multiplication Masterclass
Leverage the power of your business by doubling your profit and your impact on the community.
Learn our 3-step Growth System for doubling outcomes for your company and a cause you're committed to helping.
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