Bonding with BOND - Darnell Brisco, Patricio Hoter and Drea Althoff

Trailer Geeks and Teaser Gods

We're joined on this episode by Darnell Brisco, Patricio Hoter and Drea Althoff of BOND. Darnell is the EVP of Growth; Patricio is Creative Dir. in A/V; and Drea is SVP, Creative Dir. in Print.

We got many nuggets of wisdom and heard a ton of passion for the work. We discussed

• What it means to be "unanimously collaborative" to create the best cut, the best comp or arrive at the best idea;
• How virtues like empathy and grit have been necessary to get through the last few years and will serve all of us going forward;
• The evolution of campaigns;
• What the process for creating great work is, i.e. how to even get started;
• How creatives incorporate research and data into the content they make...

And so much more!

Be sure to check out our wonderful sponsors:

BRASH - justbrash.com

Defacto Sound - www.defactosound.com/

Oh, and doesn't our new episode artwork look great?!?! HT and many thanks to our brilliant pals at BOND for that.

Please leave us a rating and review on Apple Podcasts. It really helps. Here's the link: https://apple.co/3QYy80e. Just scroll down a bit and the option to review is tucked in middle of the episode list.

And you can find Corey on all the socials @coreysnathan such as

www.linkedin.com/in/coreysnathan.

www.wearebond.com/

@wearebond