Mastering Database Marketing with Kelley Skar

Total Agent Access

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In this engaging episode of Total Agent Access, we sit down with Kelley Skar, a seasoned real estate agent with a unique journey. Kelley shares his inspiring story of moving from Prince George to Alberta and back to British Columbia, transitioning from a pressure welder to a successful real estate agent. He opens up about the challenges he faced along the way and how he overcame them.
Kelley emphasizes the importance of database marketing and how YouTube has become a powerful lead generation tool for him. He delves into real estate strategy, database management, and the utilization of AI to streamline content creation. His insights on building rapport with clients and the significance of maintaining strong values in business are invaluable.
Throughout the episode, Kelley highlights the impact of technology, the benefits of masterminds, and the crucial role of personal values in achieving success in real estate. He also touches on his legacy focus, emphasizing the positive impact he strives to have on others and the importance of family time.
Join us for an insightful conversation with Kelley Skar, filled with practical advice and inspiring stories that can help any real estate agent enhance their practice and achieve their goals.
Links
Website: www.kelleyskar.ca
Instagram: @kellyskar
Takeaways
🔥Kelley Skar's journey from Prince George to Alberta and back to British Columbia highlights the impact of personal experiences on his career path.
🔥The transition from a pressure welder to a real estate agent showcases the challenges and decisions involved in making a career change.
🔥The importance of database marketing, YouTube as a lead generation tool, and the rewarding aspects of helping others succeed are key insights from Kelley Skar's experience in the real estate industry.
🔥Developing a clear strategy and utilizing CRM and AI tools are crucial for real estate success.
🔥Building rapport and managing a database through email, text messages, and handwritten notes are effective relationship-building strategies.
🔥Legacy in real estate is defined by the impact on others and the ability to balance work with family time.
🔥Masterminds, technology, and personal values play a significant role in achieving success in the real estate industry.