Usapang Kotse, Business, at Startup Life with Pieza CEO Jonecca San Pascual

Tidal Zone

Ever wondered how a car enthusiast turned a turbulent business journey into a roaring success?

Join us in this episode as we dive into Jonecca San Pascual's fascinating story. From her roots in the auto parts industry to weathering bankruptcy storms, Jonecca shares her inspiring journey of resilience, lessons learned, and the triumphant comeback that led to the thriving auto parts e-commerce startup, Pieza, in the Philippines.
Guest Bio
Meet Jonecca San Pascual, the dynamic force behind Pieza, an exciting auto parts e-commerce startup based in the Philippines. With early exposure to the automotive world, Jonecca embarked on a journey to create a game-changing venture addressing the challenges faced by car owners in the Philippines, bringing innovation to the forefront as the CEO of Pieza. Join us for an inspiring chat with this automotive enthusiast turned entrepreneur!
Podcast Highlights

02:50 Where it all began for Jonecca.
06:58 Their family business bankruptcy and what it taught her.
09:34 How her parents bounced back.
10:40 What was her lightbulb moment for starting Pieza?
11:10 How she got started with freelancing and her first auto parts business.
13:53 Her learnings from her own first business failure and the things she did to cope.
17:04 Where to invest her money? She talks about the two choices she had in the past.
18:46 What is Pieza all about and who are its customers?
22:44 The Pieza app: Jonecca shares about it and how it can help serve people.
26:10 Have customers looked for more than just autoparts? Jonecca talks about the vision of Pieza.
29:48 Their business scope and plans for expansion.
30:27 How big is her team and what happens behind the scenes?
31:41 Her experience with startup accelerator programs.
34:50 The importance of knowing and sticking to your mission and vision.
36:03 Where does she see herself in 5 years?
37:43 How does Pieza define Success? And what is her personal definition of success for her business?
41:17 Jonecca shares about how she feels about her current status in life and business.
43:08 If she could go back in time, would she want to change anything?
44:10 Her Top 3 starter-pack advice for listeners
47:45 Where to reach Jonecca
Connect with Jonecca San Pascual
FB: https://www.facebook.com/joneccasp
https://www.facebook.com/PiezaPH
Connect with Nix Eniego & Kelvin Araujo:
https://www.facebook.com/nixeniego
https://www.facebook.com/tidalzonethekelvinator

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