Content Creation Secrets with Global Influencer Charlene Flanagan

The Social Media Takeaway - Louise McDonnell

In this week’s episode of the Social Media Takeaway, I have the pleasure of speaking with Charlene Flanagan, a global influencer and the visionary co-founder of Ella and Joe. In this episode, we'll uncover the strategies behind effective content creation and the pivotal role of user-generated content (UGC). Charlene will share her insights on building impactful influencer relationships and how these elements have contributed to her brand's international success. Tune in as we dive deep into the secrets of content that connects and converts.

More about Charlene:

Website
LinkedIn
Facebook
Instagram

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1. Introduction to the Social Media Takeaway (00:00:00)

2. Welcoming Charlene Flanagan (00:01:17)

3. Charlene's Background and Early Career (00:01:31)

4. The Beginnings of Digital Marketing Experience (00:02:11)

5. Influence of Early Career Decisions (00:02:43)

6. Transition to Makeup and Social Media Success (00:04:52)

7. The Founding of Ella and Joe (00:09:13)

8. The Philosophy Behind Ella and Joe's Products (00:12:09)

9. Growth and Recognition of Ella and Joe (00:14:35)

10. Social Media Strategy Insights (00:16:14)

11. UGC and Content Creation Tips (00:21:11)

12. Future Plans and Global Expansion (00:31:36)

13. Closing Remarks and Gratitude (00:35:10)