The Rebel Entrepreneur: Jamie Ratermann on Embracing Authenticity, Social Media, and Building a Limitless Business

The Second Degree with Emily Merrell

In this episode of The Second Degree podcast, host Emily Merrell catches up with holistic business coach Jamie Ratermann for an empowering conversation on entrepreneurship, personal growth, and breaking free from limiting beliefs. Jamie shares her journey from corporate burnout to building a thriving coaching business and offers insights on how entrepreneurs can find their voice, embrace rebellion, and make social media work for them. Whether you're struggling with social media, navigating self-doubt, or looking to step into your power, this episode has something for everyone.

What You'll Learn:

• Owning Your Voice in Business:
  Jamie reflects on her journey from working behind the scenes in corporate marketing to embracing her role as a leader and coach. She discusses the challenges of stepping out of the shadows, finding her unique voice, and the impact of living authentically in her business.
• Embracing Rebellion and Breaking the "Good Girl" Complex:
  Jamie talks about shedding the societal expectations of being "good" or playing by the rules. She encourages listeners to embrace their inner rebel and take control of their narrative, whether in business or in life. From her small-town upbringing to her life in New York, she shares how defying convention helped her thrive.
• The Evolution of Her Signature Program:
  Jamie walks listeners through the creation and eventual retirement of her flagship program, Marketing Mastery, and the launch of her new program, Money Mastery Academy. She explains why pivoting and refining your offers is essential to sustaining success and alignment in business.
• Why Social Media is Still Your Best Tool for Connection and Sales:
  Jamie explains how social media can be a powerful, positive force for connection and visibility. She debunks myths about social media being inauthentic and provides practical advice on how entrepreneurs can use platforms like LinkedIn or Instagram to create genuine relationships and boost sales without burning out.
• Crafting a Freebie That Converts:
  Jamie shares valuable tips for entrepreneurs struggling to create an effective freebie. She emphasizes the importance of giving meaningful content without fear and how to structure a freebie that helps build trust and leads to lasting client relationships.
• Prioritizing Your Happiness and Personal Legacy:
  Reflecting on the loss of her father, Jamie discusses the importance of living life on your own terms, building a legacy that matters, and not waiting until retirement to enjoy your success. She offers advice on how entrepreneurs can ensure that their business serves their personal happiness, not the other way around.

To learn more about Jamie Ratermann check out her website at jamieratermann.com and follow her on instagram at @jamieratermann.

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