Building Authentic E-Commerce: Saddleback Leather’s Story of Success
Manage episode 448789039 series 3512382
Join Saddleback Leather founder Dave Munson and BigCommerce’s Senior Director of Brand and Content Marketing, Melissa Dixon, for an inside look at building an authentic e-commerce experience that drives customer loyalty and growth. Discover how Saddleback Leather’s unique storytelling approach, coupled with BigCommerce’s innovative tools, creates a seamless shopping journey that resonates with consumers. Perfect for entrepreneurs, e-commerce leaders, and retail enthusiasts, this episode explores trends like mobile optimization, personalized shopping, and the future of digital retail. Tune in to learn actionable strategies for balancing technology and authenticity in today’s competitive online market.
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28 ตอน