Adria Ferrier: Workplace AI for Life's Milestones: LIVE from Transform

The POZCAST: Decoding Success with Adam Posner

LIVE from Transform 2025! Adria Ferrier is the founder of Elayne, an AI copilot for financial and estate management. Elayne's mission is to modernize estate planning and affairs settlements, making it more accessible, efficient, and integrated into daily life. She launched Elayne after experiencing firsthand the disjointed, frustrating challenges families face after loss, along with its impact on careers. After her mom passed away, she spent months navigating banks, insurance companies, lawyers, taxes, and doing countless administrative tasks—like canceling her mom’s subscriptions and deactivating her social media—each with its own complex, manual process. The burden, on top of the impact of losing her mother, took a toll on her performance at work. Ultimately, she resigned, a decision made by nearly 50% of employees within a year of a major loss. Adria started her career in corporate M&A before transitioning to private equity at Blackstone in NYC. She later earned her MBA from Wharton and joined Permira's healthcare investing team, deploying billions in capital throughout her career. In her early 20s, she helped launch a patient advocacy group for EGFR-positive lung cancer with her mom, directing hundreds of thousands toward EGFR-related research projects. Adria grew up between Debrecen, Hungary, and Providence, RI. She has lived in nine countries and speaks four languages. We dig into: - What key flaws in estate management inspired you to launch Elayne, and how does AI solve them? - How can companies better support employees navigating loss, so they don’t feel forced to resign? - From private equity to entrepreneurship, what’s been the biggest mindset shift in building Elayne? - The passion and story behind her company and so much more! Visit www.Elayne.com https://www.elayne.com/ Live from Transform 2025, we’re bringing you an exclusive podcast series packed with insights from some of the brightest minds in hiring, talent strategy, and workforce transformation! In this series, we’ve got incredible guests from Okta, Tubi, Edelman, Greenhouse, Findem, and more, sharing how top organizations are rethinking hiring, culture, and talent acquisition in today’s fast-changing world. Greenhouse combines a structured, data-driven hiring approach with AI-embedded workflows that empower recruiters to focus on strategic, high-impact work. From sourcing top talent to personalizing the candidate experience, Greenhouse streamlines and optimizes the entire hiring process. This ensures that every hire is the right hire—eliminating bias, creating fairness, and helping teams make smarter, faster decisions. Over 7,500 companies, including HubSpot, Duolingo, and J.D. Power, trust Greenhouse to build better teams and turn talent into a strategic advantage. Want to learn how today’s top companies are winning the talent game? Tune in now and visit Greenhouse.com to transform the way you hire. Thanks for listening. Please follow us on Instagram @NHPTalent and X @AdamJPosner. Visit www.thePOZcast.com for all episodes.