Premium Pricing for Pet Businesses: How to Charge More and Attract Affluent Clients

The Poodle to Pitbull Pet Business Podcast

Curious about how to position yourself as the go-to premium pet service provider? Feeling like you’re working harder than ever but not seeing the financial rewards?

Struggling to raise your prices without scaring clients away?

In this episode, Dom tackles one of the most important—and often overlooked - aspects of running a successful pet business: Premium Pricing. He shows why you shouldn't be afriad of raising prices, and you how your pricing and positioning can set you apart from the competition and attract affluent clients, who are willing to pay top dollar for high-quality services.

Listen in as Dom breaks down why most pet businesses are undercharging and how you can avoid this all-too-common mistake. He also shares actionable strategies for marketing your business effectively and building a personal brand that commands higher prices. Whether you’re a doggy daycare owner, dog walker, trainer, or groomer, this episode is packed with tips to help you transform your pricing strategy and boost your profits.

In this episode, you’ll discover:

• Price with Confidence: Why raising your rates is the key to attracting high-value clients.
• The Power of Positioning: How to market your services as premium offerings that stand out from the crowd.
• Mindset Mastery: Overcome limiting beliefs around pricing to grow a more profitable business.
• Marketing Like a Pro: Use expert-enhancing marketing materials to position yourself as the go-to provider in your area.
• Packaging Your Services: How to bundle your services in a way that reflects your true value and expertise, so you can charge what you’re worth.

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on [e-mail]. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now