How to Write and Craft the Perfect Sales Video

The Matt Johnston Show

If you are trying to create marketing video content that truly moves the needle for your business, you need to hear the words of Ron Lynch. Not only has Ron driven $4 billion in attributable sales for his clients and worked with names like GoPro and Samsung, but he is one of the smartest marketing minds on planet earth. In this classic VMP episode we break down exactly how Ron approaches his clients and customers pinpointing the psychological motivations that turn people into customers. And then, how he uses that information to craft creative and conversion-friendly video content. It is a must listen. Get my book, Producing Empathy, on Amazon! https://www.amazon.com/dp/B083XRZCT8 (https://www.amazon.com/dp/B083XRZCT8) Wave at me on Social! Facebook: https://www.facebook.com/mattjohnstonvideo (https://www.facebook.com/mattjohnstonvideo) Twitter: https://twitter.com/bymattj (https://twitter.com/bymattj) Instagram: https://www.instagram.com/bymattj/ (https://www.instagram.com/bymattj/) LinkedIn: https://www.linkedin.com/in/bymattj/ (https://www.linkedin.com/in/bymattj/) YouTube: https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw (https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw) Hit me up! [email protected] For show or agency inquiries: [email protected] https://my.captivate.fm/www.guidesocialglobal.com (www.guidesocialglobal.com) https://my.captivate.fm/www.mattjohnstononline.com (www.mattjohnstononline.com)