Episode 54: How to win at social media with Charmaine Jennings

The Grownup Millennial

Forget everything you know about social media. In this chat with entrepreneur, community builder and my personal Instagram fairy god-mother - Charmaine Jennings - we discuss the "social" in social media and how to build your personal brand or your business through meaningful and dynamic strategies (you probably haven't tried before).

SKIP AHEAD:

• 03:35 - Social media as a platform for authenticity
• 06:42 - Finding your voice online
• 08:29 - “We don’t own social media”
• 10:06 - How to define “success” on social media
• 12:04 - Social media platforms keeps changing, how do we keep up?
• 13:52 - The most underrated benefit of social media
• 14:23 - A word on engagement
• 15:55 - Everyone with a social media account should do this right now!
• 16:51 - You CANNOT target everyone, you CANNOT please everyone
• 18:55 - Let’s talk about entrepreneurship
• 23:55 - Biggest lesson in business
• 25:51 - Navigating the business world in a Black body
• 28:41 - What do you want your legacy to be
• 32:54 - Two things you should be doing with your social media platform

Listen, comment and then share with a friend!

For context, this interview was conducted during the Coronavirus pandemic of 2020/1