Legal Week 2024 Special Part One: Joey Seeber of Level Legal

The Geek In Review

Welcome to the first of a few special Legal Week 2024 edition episodes of "The Geek in Review," where we looked for innovative and creative ideas on the road and recorded live from the bustling environment of the 2024 Legal Week conference in New York.

Marlene Gebauer notes the transformation of Legal Week into a thought leadership conference, with a special mention of keynote speaker Bryan Cranston's impactful talk on storytelling, branding, and the thoughtful application of AI in both the acting world and the legal tech space.

Joey Seeber, the guest for this episode, brings his experience and insights as the representative of Level Legal, a company that recently celebrated its 15th anniversary. Seeber shares the origin story of Level Legal, starting from its humble beginnings in 2009 in East Texas, evolving from a document review team within a law firm to a full-service eDiscovery and forensics company based in Dallas. Underlining the transition from paper to digital and the challenges of data hygiene, Seeber emphasizes the company's growth and its focus on human-centric service in the legal tech industry.

Discussing the influence of generative AI and other technological advancements on legal services, Seeber provides a grounded perspective on the hype versus the reality of AI's impact on the industry. He stresses the importance of human-to-human connections and hospitality in legal services, suggesting that while technical skills are essential, the ability to serve and delight clients sets Level Legal apart. Seeber notes the challenges of adapting to various eDiscovery platforms, the importance of a diverse skill set among staff, and the evolving roles within the legal tech ecosystem. Seeber's vision for Level Legal includes a focus on what he terms the "excellence reflex" – a combination of curiosity, service instinct, and the anticipation of client needs.

In the "crystal ball" segment, Seeber cautiously predicts the trajectory of generative AI in legal tech, suggesting that significant changes may be more gradual than some expect. He reflects on the legal industry's slow pace of adoption and the importance of integrating new technologies thoughtfully and effectively.

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Music: ⁠⁠⁠⁠⁠⁠⁠⁠Jerry David DeCicca⁠⁠⁠⁠⁠

⁠⁠Transcript