S7 EP 19 // Latina Creative: Paving the way to something new! -with Rita Bautista, CEO of Latina Podcasters

The Fearless Mujer -helping Mujeres create strategies to life's hurdles and setbacks. Empowering women to share their story.

Amiga, are you ready to talk about building something new? This week, Rita Bautista joins me to talk about what inspired her to start the Latina Podcasters Network, and how she empowered others within the Latin community to amplify their voices. But, she isn't stopping there. Soon Rita will be launching Lativerse—a revolutionary video podcast distribution platform dedicated to serving the Latino community. Lativerse aims to streamline the ad buying process for brands and agencies, tapping into the largest buying power and providing a platform for authentic Latino voices in media.

Rita also shares how she discovered her faith while on her entrepreneurial journey.

If you've ever dreamed of starting something new this is definitely a conversation you don't want to miss!

Grab your Cafecito, and share this episode with your amigas! Something powerful happens when we lift each other up!

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Find out more about Rita and her work on Instagram: @yosoyritabautista @latinapodcasters

More about Rita:

Rita Bautista, a visionary first-generation American born to Honduran parents, has dedicated over a decade to amplifying cultura and inspiring countless lives. Graduating from the University of New Orleans marked the beginning of Rita's transformative journey. Recognized for her potential, she earned a distinguished fellowship from the Institute of Politics at Loyola University of New Orleans, propelling her into a trajectory of leadership. In 2019, Rita's pioneering spirit led her to establish the Latina Podcasters, a groundbreaking network connecting major brands to first-generation US Hispanics and the Latinx community through authentic podcast voices. Now, as part of cohort 15 of LBAN at Stanford University, Rita continues her commitment to empowering diverse voices, launching Lativerse—a revolutionary video podcast distribution platform dedicated to serving the Latino community. Lativerse aims to streamline the ad buying process for brands and agencies, tapping into the largest buying power and providing a platform for authentic Latino voices in media. Passionate about Latinos in Media, Cultura & Empowerment, Rita illuminates the path for others to redefine boundaries and celebrate cultura.

Rita's remarkable achievements extend to securing partnerships with industry giants, including McDonald's, Infinity, Cox, Ulta Beauty, and Procter & Gamble, evidencing the far-reaching impact of her work. Recognized by Business Insider, The Luz Collectiva, Bold Latina, SounderHer by Sounder.fm, and featured on over 30 diverse podcasts, her influence knows no bounds. Telemundo also acknowledged her contributions, solidifying her status as an agent of change. Rita's journey is a testament to perseverance, innovation, and unwavering commitment. Through her efforts, she not only reshapes the media landscape but also champions a culture of empowerment and inclusivity, inspiring others to follow suit.