ENDURANCE IS THE KEY TO IMPROVEMENT | With Tyler Deeb and Mark McNulty | The Business Spotlight

The Business Spotlight Series

Misc. Goods Co builds products with practical purpose — keepsakes which are set apart. Manufactured in America, our goods are timeless in form and use, both for home and abroad.
My company was born out of difficult time. I wasn’t planning or even dreaming of running a product company. Misc. Goods wasn't sparked from a conversation among friends. It emerged from a dry-spell as a free-lance designer and took shape as I allowed my work to bend and shift; changing as opportunity came and working hard when it did. This opportunity for me came in the form of a monstrously successful Kickstarter campaign for a re-designed deck of playing cards. It changed my life and handed me a new set of responsibilities – to create useful, good products – to serve our customers and to remain ethical in all manufacturing. To push forward – ever-content, but never comfortable, to make Misc. Goods Co. a business I can be proud of.
For us, to be good is expressed in 3 ways: making exceptional products, work ethically in all areas of production and be radically hospitable with our customers.
His Key to Success: Make sure you enjoy your work, find satisfaction in it.
His Advice for Business Owners: Make good products, things that are good for the world. Profit is important but not the only thing.
His Book/Podcast Recommendation: How I Built This (podcast), Endurance (book)

You can get in touch with Tyler Deeb here on LinkedIn: / tyler-deeb-6b205324

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