Reframing sustainability and climate communications - Part 1, with Rosie Cade and Brigitte Clements

The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers

We're back for 2025 with a new themed approach where I'll be cover a theme or topic from a range of angles over a number of weeks. Today's episode is part I of II. And do I have a treat for you, with two amazing guests, Brigitte Clements and Rosie Cade sustainability and climate change.

Key discussion topics include:

• The role of marketing in sustainability
• Tips for effective sustainability communication
• The importance of networking, learning and community
• The role of policy and government
• How you can upskill and be more informed as a marketer

Resources and links

Abbas Marketing

Rising Tide

Loki Architecture and Development

Architects Climate Action Network (ACAN)

Don't Waste Buildings Network

Green Finance Institute

UK Green Building Council (UKGBC)

DOWNLOAD OUR FREE SUSTAINABILITY COMMUNICATIONS RESOURCE GUIDE

About the show

The Built Environment Marketing Show is hosted by marketing consultant and content creator Ayo Abbas from Abbas Marketing. It is a show that is unashamedly about marketing for architects and engineers, as well as bringing forward voices that we don't always get to hear.

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