Episode 13: Alessandra Torre on Indie Author Strategies that Publishers Can Use
Manage episode 442553203 series 3604141
Alessandra Torre, CEO of Authors A.I. and BingeBooks and a NY Times bestselling Psychological Thriller and Romance author, joins Joshua to talk about various strategies independent authors utilize when marketing and selling their books, and how publishers can take advantage of these strategies.
Alessandra's suggestions cover a wide range of topics. Being flexible in pricing, testing new prices periodically, and setting affordable ebook prices can be a great way to see what price the market will bear for specific products. Cover reveals can be a great opportunity to get the word out about a new title, and sometimes the author can be a herald for that reveal event. Authors can also be helpful in getting upcoming books into the hands of blogger, influencers, and reviewers (for example, by using the widgets available in NetGalley). Also, an update to a backlist title's cover image has the potential to give older titles new life and keep them relevant to readers for many years to come.
While some publishers have a dedicated team working on their backlist, no single publisher is able to completely manage every title.
------------------
Are you lacking access to the full picture when it comes to monitoring your titles? Are you feeling defeated, knowing that you are missing things, not catching the issues that impact your sales and can make or break your success?
I understand how frustrating it can be to lack crucial information at the moment you need it the most. That’s why Firebrand, the most trusted name in publishing data, created Eloquence on Alert, the most powerful title performance monitoring tool available. Gain unique insights about your titles, take more control over what happens on retail sites with timely warnings and alerts about issues and opportunities you would otherwise miss, and the gain peace of mind that only comes from having a solid solution behind you.
Schedule a demo today, or visit the Eloquence on Alert website to learn more.
50 ตอน