Episode 732 – What’s An Audience Blueprint vs A Brand Blueprint with Mike Verret

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taught him how to understand an audience and deliver his message in a way they will not forget. Mike spent 13 years in the agency world as a client services specialist before joining Hasbro Toys and Games on the global marketing team, where he developed marketing and retail programs for brands like Transformers, Tonka Trucks, and Jurassic World. In 2015, he became the face of the Hasbro Gaming franchise, with the charge to establish the personality, attitude, and style of the Hasbro Gaming portfolio by creating a message the audience won’t soon forget. Mike has engaged his practice with audiences in the US, Hong Kong, India, Germany, Mexico, Brazil, and the UK, and every one of these audiences remembers him for not just what he says, but how he connects with them. After over 20 years of real-world experience, Mike is thrilled to share his experience with you, and to show you how to get your audience to say… “TELL ME MORE!” Learn More About Mike And His Company - Click Here