Why Clients Aren't Rebooking - Here's The Fix #320 Business, Breakfast & Bedhead
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Creating Client Magnetism and Overcoming Industry Struggles
In this episode of 'Business Breakfast in Bedhead,' Dawn Bradley addresses the common challenges faced by service industry professionals, especially hairstylists, in attracting and retaining clients. Dawn encourages listeners to join her live calls on Instagram, where she shares insights on combating slow booking periods and feeling irrelevant. She introduces her 'Client Magnet' program, aimed at helping seasoned professionals create a magnetism around their services without relying on discounts. Dawn emphasizes taking wild responsibility and messy, immediate, imperfect action to rekindle passion and attract the right clients. She also shares personal experiences of overcoming setbacks, stressing the importance of focusing on connection and service to ensure business success.
00:00 Introduction and Welcome
00:46 Addressing Client Booking Concerns
01:47 Creating a Safe Space for Discussion
03:21 Personal Story and Client Magnet Introduction
05:41 Understanding Client Magnetism
08:10 Overcoming Embarrassment and Building Clientele
11:43 Marketing Strategies and Client Communication
17:21 Simplifying Your Approach and Addressing Fears
21:14 Community and Vulnerability
21:29 The Client Magnet Program
21:41 The Confidence Paradox
22:08 Taking Action Over Learning
23:21 VIP Strategy Session
23:54 Building Relationships
25:16 Reconnecting with Your Purpose
27:02 Taking Wild Responsibility
28:23 Personal Struggles and Growth
33:00 The Power of Showing Up
38:54 Final Thoughts and Encouragement
Follow me: Instagram: www.instagram.com/dawnbradley
Youtube: www.youtube.com/dawnbradley
For more info on RYB, Retreats etc -: www.dawnbradley.com
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