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เนื้อหาจัดทำโดย Elizabeth Marberry เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Elizabeth Marberry หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
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Instagram Update 2024: Grow Your Audience with Carousels

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Manage episode 447259580 series 3554818
เนื้อหาจัดทำโดย Elizabeth Marberry เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Elizabeth Marberry หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal

Carousels have always been a valuable way to engage followers, but with Instagram’s latest update, they’re an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy.

What You’ll Learn in This Episode:

  • [01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I’ll explain why this matters and how to make the most of it.
  • [04:33] Why Carousels Work: Carousels give you multiple chances to engage your audience because they allow for multiple slides in a single post, which can be shown repeatedly in a user's feed if they don’t swipe through all slides the first time.
  • [05:54] Pro Tips for Carousel Content: How to create attention-grabbing slides, including the importance of using a strong hook on the first slide and adding text within the Instagram app to keep your content relevant and engaging.
  • [07:15] How to Use Instagram’s New Features: From adding trending audio to carousels for better reach to leveraging Instagram’s new in-app tools for creating carousels quickly.

Key Takeaways:

  1. Hook Them in 3 Seconds: Just like reels, the first slide of your carousel needs to grab attention fast!
  2. Leverage Trending Audio: Adding music to your carousel posts makes them more engaging and increases the chances of getting featured on the Reels tab, expanding your reach.
  3. Experiment with In-App Carousel Tools: Take advantage of Instagram's new in-app tools to create text-heavy carousels directly within the app.

Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.

EPISODE LINKS:

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:
WORK WITH ELIZABETH

Follow Elizabeth Marberry on Instagram, TikTok, Facebook
Please be sure to rate, review and follow the show on
Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

  continue reading

74 ตอน

Artwork

Instagram Update 2024: Grow Your Audience with Carousels

Strut It: Bold Visibility through Instagram Marketing

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iconแบ่งปัน
 
Manage episode 447259580 series 3554818
เนื้อหาจัดทำโดย Elizabeth Marberry เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Elizabeth Marberry หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal

Carousels have always been a valuable way to engage followers, but with Instagram’s latest update, they’re an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy.

What You’ll Learn in This Episode:

  • [01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I’ll explain why this matters and how to make the most of it.
  • [04:33] Why Carousels Work: Carousels give you multiple chances to engage your audience because they allow for multiple slides in a single post, which can be shown repeatedly in a user's feed if they don’t swipe through all slides the first time.
  • [05:54] Pro Tips for Carousel Content: How to create attention-grabbing slides, including the importance of using a strong hook on the first slide and adding text within the Instagram app to keep your content relevant and engaging.
  • [07:15] How to Use Instagram’s New Features: From adding trending audio to carousels for better reach to leveraging Instagram’s new in-app tools for creating carousels quickly.

Key Takeaways:

  1. Hook Them in 3 Seconds: Just like reels, the first slide of your carousel needs to grab attention fast!
  2. Leverage Trending Audio: Adding music to your carousel posts makes them more engaging and increases the chances of getting featured on the Reels tab, expanding your reach.
  3. Experiment with In-App Carousel Tools: Take advantage of Instagram's new in-app tools to create text-heavy carousels directly within the app.

Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.

EPISODE LINKS:

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:
WORK WITH ELIZABETH

Follow Elizabeth Marberry on Instagram, TikTok, Facebook
Please be sure to rate, review and follow the show on
Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

  continue reading

74 ตอน

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AI is here, and it’s revolutionizing how entrepreneurs approach Instagram marketing. In part three of my Instagram Marketing Trends for 2025 series, I’m sharing the tools and strategies that have completely changed how I plan, create, and refine my content. From generating content ideas to streamlining workflows, this episode is packed with actionable tips to help you leverage AI without losing your unique brand voice. Whether you’re a busy solopreneur or an entrepreneur ready to scale, this episode will inspire you to embrace AI as your new content BFF. What You’ll Learn in This Episode: [00:00] Intro: Why AI is the key to working smarter, not harder, on Instagram in 2025. [01:42] How experimenting with LinkedIn content taught me about persistence and storytelling [06:00] How AI Simplifies Content Creation: Using AI tools for brainstorming, creating scripts, and repurposing content across platforms. [12:20] Practical AI Applications: Automating captions, emails, and social posts. Editing with tools like ChatGPT, Canva Magic Design, and Instagram’s "Cut Silences." Planning content calendars and generating viral ideas. [19:12] Favorite AI Tools for Instagram Marketing: Canva’s AI-powered features for quick graphic creation. Planoly/Later for smarter scheduling and audience insights. Descript for seamless video editing. [23:40] Start Small with AI: Tips to integrate AI into your workflow without feeling overwhelmed. [29:00] Refining Your Brand Voice: How to use AI to sharpen messaging while staying authentic. [32:45] Experimentation is Everything: Why testing and refining your strategies is crucial for long-term success. EPISODE LINKS: Try Descript for AI-assisted video editing Part 1: Instagram Marketing Trends 2025: How Creative Bravery is Helping Brands Stand Out (Part 1) Part 2: The Instagram Growth Hack No One’s Talking About for 2025 (Part 2) Hootsuite Social Trends 2025 Report Follow Elizabeth Marberry on Instagram Apply for a Complimentary Instagram Breakthrough Session PS: Next week, I’m wrapping up this mini-series with part four: Building Trust and Transparency in Instagram Marketing. Plus, I’ll share a sneak peek of how Juan Galan uses AI to grow his audience authentically. Don’t m CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If your Instagram engagement feels stagnant, it’s time to flip the script. I’m diving into a strategy that’s as simple as it is transformative: outbound engagement. This overlooked approach is about taking the initiative to connect with others, strengthen relationships, and create lasting impressions that convert viewers into loyal followers. I’ll show you how a few thoughtful comments can turn casual connections into clients and why being intentional in your interactions is essential to thriving on Instagram in 2025. Plus, I’m giving you actionable tips to seamlessly weave this into your week without turning it into another overwhelming to-do. What You’ll Learn in This Episode: [00:00] Welcome to Part Two: Why outbound engagement is the game-changer your Instagram strategy needs. [01:42] Client Success Story: How viral content with optimized profiles leads to follower growth. [04:01] What Is Outbound Engagement?: A step-by-step breakdown of how this works. [06:23] Psychology of Engagement: Why thoughtful interactions build trust and loyalty. [07:44] How the Algorithm Rewards Engagement: Make Instagram work for you. [10:56] Simple Ways to Start: Practical ideas to implement outbound engagement into your routine. [14:13] How to Leave Thoughtful Comments: The exact structure to follow for authentic, impactful interactions. EPISODE LINKS: Part 1: Instagram Marketing Trends 2025: How Creative Bravery is Helping Brands Stand Out (Part 1) Hootsuite Social Trends 2025 Report Follow Elizabeth Marberry on Instagram Apply for a Complimentary Instagram Breakthrough Session CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
In this episode, I kick off part one of a four-part series on Instagram Marketing Trends for 2025. We dive into Creative Bravery —how moving away from perfectly polished content and leaning into bold, relatable, and real storytelling can help you stand out in 2025. I share real-life examples, actionable tips, and inspiration to help you shake things up in your Instagram strategy this year. What You’ll Learn in This Episode: Why Creative Bravery is the key to standing out on Instagram in 2025. Real-life examples of bold content strategies from brands like Ryan Serhant and Hever Castle. Simple tips for loosening your tone, experimenting with formats, and collaborating creatively. Resources & Links Mentioned in This Episode: Follow Elizabeth Marberry on Instagram Apply for a Complimentary Instagram Breakthrough Session Hootsuite Social Trends 2025 Report TikTok What’s Next Trends Report 2025 Episode Highlights: [00:00] Introduction to the series. [00:50] Addressing the potential TikTok ban and diversifying your strategy. [05:15] Real-life examples of Creative Bravery in action. [12:45] Three actionable tips to embrace Creative Bravery in your content. CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
We’re starting the year with a bang, and I’m here to inspire you with a powerful personal story about how an Instagram DM helped me land one of my biggest PR moments yet—being featured in People Magazine ! This episode is about dreaming big and making bold moves in your business. I’m breaking down the 3 strategies I swear by to stay consistent, refine my content, and attract the right followers who turn into clients. Whether you’re just starting out or ready to scale, this is the energy we’re bringing into the new year. What You’ll Learn in This Episode: [00:00] Welcome to 2025! Why it’s time to go big on social media this year. [02:14] A vulnerable personal story: How slowing down saved me at the end of 2024. [05:25] A step-by-step breakdown of how a People Magazine feature stemmed from an Instagram DM. [13:19] The 3 pillars of Instagram success [19:22] Bold energy for 2025: Permission to be unapologetic, take action, and dream big. Key Takeaways: Consistency is the foundation of Instagram success—stick with it even when it feels slow. Refining your strategy based on data and engagement will help you create content that resonates. Clarity in your messaging attracts the right audience—high-value followers who convert into clients. Dream big, refine as you go, and trust that your efforts are planting seeds for growth. Quote “Your bold vision for your business is totally possible. The key is to show up consistently, refine your approach, and own your brilliance unapologetically.” EPISODE LINKS: How Instagram brought in a dream PR moment: A wedding dance lesson for Olympic gold medalist Lindsey Horan leads to a People Magazine feature. The Wedding Dance Coach That Went Viral On TikTok! | This Morning UK feature with Elizabeth Marberry Follow Wedding Dance Coach on Instagram Want personalized IG support? JOIN HOT REELS: The 12-Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Reflection is one of our most powerful tools as business owners—it’s how we uncover what’s working, what isn’t, and where we want to go next. In this episode, I’m walking you through a simple but transformative exercise to close out the year with clarity and confidence. Whether riding high on this year’s wins or feeling like you’re barely holding it together, this practice will help you realign, recharge, and step into 2025 feeling like the visionary entrepreneur you are. What You’ll Learn in This Episode: [00:00] The Power of Reflection: Taking time to reflect is essential for your business growth. [02:20] Three Questions for Clarity: What worked, what didn’t, and what you’re excited to build in 2025. [03:41] Pareto Principle: How focusing on the 20% that drives 80% of results can supercharge your growth. [08:19] Celebrate Your Wins: Why collecting evidence of your success rewires your brain for positivity. [10:25] Letting Go of What Doesn’t Serve You: How shedding old habits and obligations creates space for success. [14:23] Dream Big for 2025: Get clear on your bold vision without worrying about the “how.” Key Takeaways: Reflection is the key to recognizing what’s working, and what’s not, and aligning with your goals for the future. The 80-20 rule reminds us to focus on what creates the most impact on our business. Celebrating wins, no matter how small, is a practice that keeps you motivated and connected to your goals. Letting go of obligations or habits that no longer serve you is an essential step to growth. Visionary thinking without overcomplicating the “how” allows you to dream big and make meaningful strides. EPISODE LINKS: Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) Special shout-out to my podcast team: My Executive Assistant, Krystan My Podcast Manager, Linah My Podcast Coach, Caroline CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Feeling that end-of-year burnout creeping in? You’re not alone, and I’ve got your back. In today’s episode, I’m serving up two simple but powerful ideas for your Instagram strategy. First, we’re diving into Instagram’s newest feature, Trial Reels—what they are, how to use them, and why they might just change the way you create content. Then, we’re tackling something we all feel this time of year: exhaustion . I’m sharing three quick tips for taking a guilt-free pause, so you can recharge and step into 2025 with clarity and confidence. What You’ll Learn in This Episode: [02:14] What are Trial Reels? Instagram’s newest tool for testing content on non-followers without posting to your grid. [03:28] How to Use Trial Reels Effectively: Testing hooks, experimenting with content, and deciding if this feature fits your strategy. [06:50] Trial Reels Pros & Cons: Why they can be a creative game-changer and why Elizabeth is still on the fence. [08:24] Avoiding End-of-Year Burnout: Elizabeth shares a personal story of hitting the wall and what she learned from taking a month-long Instagram break. [12:22] Three Tips for a Guilt-Free Pause: Setting boundaries, repurposing content, and making space for reflection. Key Takeaways: Trial Reels Offer Low-Risk Experimentation: Use them to test hooks, storytelling formats, or niche topics without worrying about follower reactions. Rest is Your Superpower: Avoid burnout by setting boundaries and embracing intentional breaks. "Rest is a requirement of your highest-level self." Repurpose & Simplify Content: Share top-performing posts or use trending memes to stay visible with minimal effort. Reflection Breeds Creativity: Take time to celebrate wins, reflect on lessons learned, and reconnect with your creative energy. Quote "Rest is a requirement of your highest-level self. The world won’t end if you pause—your creativity will thank you for it." EPISODE LINKS: Get your first month of ManyChat Pro FREE with my exclusive link! Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are you tired of feeling stuck when it comes to selling on Instagram? I’m breaking down a simple, proven process to turn your followers into paying clients—without feeling sleazy or overwhelmed. You’ll learn how to create content that resonates, set up DM automation to streamline sales and nurture your audience every step of the way. Let’s simplify your sales strategy and get results! What You’ll Learn in This Episode: [02:27] The Sales Process You Need: A step-by-step system to turn followers into clients without overwhelm. [08:51] Create Resonating Content: How to deeply connect with your ideal client using the Triple E Formula: educate, entertain, and connect emotionally. [12:52] The Power of CTAs: Why a strong call to action is non-negotiable for driving engagement and conversions. [13:44] DM Automation 101: Simplify sales with keyword-triggered automation that keeps your business running even when you're offline. [17:36] Capturing Leads: Why collecting emails is key to nurturing relationships and ensuring your audience doesn’t slip away. [21:09] Real Results with DM Automation: How this tool saves time, boosts engagement, and drives conversions on autopilot. Key Takeaway: Start creating content that serves, resonates, and drives action. When you pair scroll-stopping content with DM automation, you create a seamless, sales-generating machine that works for you around the clock. ⏭️ Don’t stop now! Catch the other episodes in this series here: 41. Reels 101 For Business: Everything You Need to Know to Start Growing Your Brand on Instagram (part 1) 42. 7 Viral Instagram Reel Ideas For Your Business (part 2) EPISODE LINKS: Try ManyChat for FREE with my LINK Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If your Instagram content isn’t capturing your dreamboat client’s attention in the first three seconds, it’s not just failing—it’s invisible. But don’t panic! Today, I’m giving you the ultimate tool to change that: viral hooks. These little gems are your secret weapon for stopping the scroll, sparking curiosity, and driving engagement. Get ready, because I’m breaking it all down with actionable ideas you can swipe for your business and start using today! What You’ll Learn in This Episode: [01:19] The Attention Economy: Why capturing attention is the most critical skill for thriving in today’s noisy social media landscape. [05:07] Viral Hook Formula #1: Three questions you need to ask before you… See how it applies across niches, from wedding florists to coffee lovers. [08:53] Viral Hook Formula #2: This is your sign to… How emotional appeals can drive action and build connection. [10:20] Viral Hook Formula #3: Calling out your audience with engaging questions to spark conversation. [12:13] Viral Hook Formula #4: POV (Point of View) reels that deeply resonate with your ideal client. [13:38] Viral Hook Formula #5: Before and After reels—people love transformations! [15:51] Viral Hook Formula #6: Industry trend content and why it positions you as a thought leader. [17:14] Viral Hook Formula #7: I wish more… knew… How specificity and empathy make this hook irresistible. Key Takeaways: Attention is the new currency: You need to captivate your audience immediately. Your content isn’t a monologue—it’s a conversation. Hooks that invite interaction drive deeper engagement and conversions. Transformational stories and specific, relatable hooks create sharable, binge-worthy content. Quote "If you want new results, you must take new actions. A strong hook isn’t just a tactic—it’s a connection point between your brand and your ideal audience." ⏭️ Don’t miss next week’s finale of this three-part series: How to Make Sales with Instagram Content! EPISODE LINKS: Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you’re not creating Instagram Reels for your business yet, you’re leaving money—and clients—on the table. Do you feel Reels might be the secret sauce to growing your business, but you’re unsure where to start? This episode is for you! I’m breaking down why Reels should be central to your Instagram marketing strategy and sharing an easy-to-follow method to help you get started today. Plus, you’ll hear a real-life story about stepping out of my comfort zone during my biggest speaking engagement to date—and how that ties into your journey as a business owner. Let’s dive in and get real about Reels! What You’ll Learn in This Episode: [02:30] The Power of Reels: Why Instagram Reels are the most effective content format for reaching new audiences. [06:15] Boosting Brand Visibility: How Reels help you get in front of people who don’t yet follow your brand. [08:25] The Triple E Formula: Create educational, entertaining, and emotional content that connects with your ideal audience. [12:15] How the Algorithm Works: Demystifying how Instagram sorts and prioritizes content—and what that means for your Reels strategy. [17:40] Reels vs. Paid Ads: Why organic content can be just as impactful as paid ads. [21:10] Building Confidence on Camera: Overcome your fears and start showing up authentically for your audience. [25:30] Reel Success Stories: A behind-the-scenes look at how my Reels strategy helped grow my business by 84% in a year—without spending a dime on ads. [28:45] Next Steps for You: Simple, actionable tips to start creating scroll-stopping Reels today. ⏭️Don’t Miss This: Next week, you’ll learn the seven viral Reel ideas and formulas you can swipe for your business—so make sure you subscribe to Strut It ! EPISODE LINKS: Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab : An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are Instagram mistakes silently sabotaging your growth? If you're struggling to drive leads and sales on Instagram, this episode is your wake-up call. I’m breaking down the 10 most common Instagram mistakes I see business owners make (yes, I’ve made them too). From hashtag blunders to engagement fails, I’m giving you actionable tips to fix these errors fast and start growing your audience with ease. What You’ll Learn in This Episode: [06:21] Hashtags Done Right: Why hashtags still matter and how to use them to attract your dream clients. [08:47] Leveraging Instagram Stories: Why ignoring Stories is a missed opportunity and how to make them work for you. [10:13] Repurposing Content: How to save time and boost visibility by reusing top-performing posts. [11:36] Post-and-Ghost? Never: The importance of engaging with your audience after posting to boost connection and visibility. [13:20] Balance is Key: How to mix promotional and value-driven content for maximum impact. [17:07] Quality Matters: Tips for ensuring your images and videos are high-quality and eye-catching. [18:34] Clear Goals, Clear Results: Why every post needs a clear purpose to drive engagement or sales. [19:31] Seamless Sales: How to make it ridiculously easy for people to buy from you using DM automation. [20:58] Done, Not Perfect: Why overthinking kills creativity and how to embrace authenticity. [21:47] The Hook is Everything: How to craft attention-grabbing hooks that stop the scroll in three seconds. Key Takeaways: Embrace your mistakes—they’re a chance to learn and grow. Focus on hooks that grab attention fast—spend 80% of your time perfecting them. Don’t overthink—authentic content wins in today’s Instagram game. Consistency and quality are non-negotiable for long-term success. Quick Tip: DM me the word "chat" on Instagram to see DM automation in action and grab a free trial of MiniChat , the tool I rely on for automated responses that convert! Links mentioned in this episode: Try ManyChat for FREE with my LINK Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are you frustrated by low Instagram story views? Wondering how to make the most of your stories to boost engagement and drive results? You’re in the right place. I’m sharing a game-changing strategy that can multiply your Instagram story views by 10x—yes, really! Whether you’re gearing up for holiday promotions or simply want to build deeper connections with your audience, this tip will transform how you use stories. What You’ll Learn in This Episode: [00:00] The Power of Instagram Stories: Why stories are your secret weapon for building relationships with your most loyal followers. [04:15] Why Letting Your Stories Go Blank Works: A simple trick to reset Instagram’s algorithm and get more people viewing your content. [07:22] Step-by-Step Strategy to 10x Story Views: Practical steps for implementing this strategy, including tips on timing and using DM automation. [11:38] Stories vs. Reels: How stories nurture your audience while reels bring in new followers. [14:20] Algorithm Insights: What Instagram looks for when prioritizing whose stories to show and how you can leverage this for growth. [17:35] Real-Life Results: Examples of how this strategy brought new leads to my email list and skyrocketed engagement. Key Takeaways: Pause to Reset: Let your stories go blank for 24-48 hours. This resets Instagram’s algorithm and ensures your next story gets more visibility. Start Strong: Post one engaging story after the pause with a clear hook and a keyword-based call-to-action (CTA). DM Automation for Engagement: Use tools like ManyChat to boost interaction and drive traffic to your lead magnets or offers. Build Connections: Stories are about nurturing your audience—share behind-the-scenes content and let your followers feel like they’re part of your inner circle. EPISODE LINKS: Try ManyChat for FREE with my LINK Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here. CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Struggling to turn your holiday promotions into actual sales on Instagram? If Black Friday, Cyber Monday, or Small Business Saturday feels like a scramble every year, this episode will help you set up an effective, stress-free strategy that drives real results. I’ll show you how to engage your audience, leverage Instagram’s latest tools, and automate for sales success—all without overwhelming yourself. Ready to make this holiday season your best one yet? Let’s dive in! What You’ll Learn in This Episode: The Power of DM Automation (05:04) : Why “link in bio” prompts aren’t enough in 2024 and how to set up keyword-triggered messages to direct followers instantly to your offers, like a little sales assistant on autopilot. Setting Up Your Black Friday Strategy (08:49) : From using countdowns in Stories to building urgency and driving engagement with carousels and Reels, I’ll share a strategy to make your offers pop in a crowded holiday feed. Crafting Irresistible CTAs (14:02) : I’ll guide you on creating memorable and clear calls-to-action that your followers can easily act on without hunting through your profile. Using Lead Magnets as Holiday Gifts (18:35) : Not offering a sale? Discover how to use Black Friday to build your email list with irresistible freebies that position you as an expert, nurture your audience, and set the stage for future conversions. Key Takeaways: Simplify the Buying Process: With DM automation , make it as easy as possible for followers to engage and convert with your promo offers. Lean into Carousels & Stories for Engagement: Use carousel posts, music, and countdowns to create anticipation and urgency. Elevate Your CTA Game: Bold, specific, and easy-to-use CTAs make all the difference in capturing attention and encouraging action. Think Long-Term with Lead Magnets: Even if you’re not selling this holiday season, freebies can be a powerful way to build your list and grow engagement. EPISODE LINKS: Try ManyChat for FREE with my LINK Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here. CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Have you ever felt like your brand’s missing something—but you can’t put your finger on what it is? Maybe you’ve got the logo, the colors, the website, but you’re still not standing out the way you’d hoped. Today, I’m excited to welcome Belle Rape, a branding expert with over two decades of experience, who helps entrepreneurs go beyond the surface of branding to create a truly magnetic identity. What You’ll Learn in This Episode: [00:00] The Power of Personal Branding: Belle shares insights into branding as the foundation of a business, from understanding your mission to defining your audience, rather than just focusing on visuals like logos or fonts. [02:17] Avoiding the Common Branding Trap: Why so many entrepreneurs get stuck on trendy visuals and overlook the importance of building a solid brand identity first. [04:00] Making Your Product or Service Stand Out: Belle reminds us that it’s your personality and unique perspective that attract people to your brand, not necessarily the product or service alone. [08:25] Key to Authenticity on Instagram: We discuss why it’s essential to show up as your true self on social media, and how it helps attract your ideal audience. [10:05] Leveraging AI in Marketing: Belle shares her experience using AI for efficiency and why keeping up with AI trends is essential for staying competitive. [17:32] Building Confidence in Your Appearance (The ABCs of Branding): Belle’s simple but powerful approach to branding—appearance, behavior, and communication—and how each plays a crucial role in showing up confidently in your business. [24:00] Entrepreneurial Style Tips: Practical advice for entrepreneurs who may be hesitant to invest in a stylist, and the power of creating a wardrobe that reflects your brand. [29:10] Staying True to Yourself in a Trend-Obsessed World: Belle shares her tips on how to avoid the pressure of trends and stay grounded in your personal brand vision. EPISODE LINKS: Find links to Belle’s work below. Website: https://www.blueprintbybelle.com/ Facebook: https://www.facebook.com/belle.darden/ Instagram: https://www.instagram.com/bellerape/ FREEBIE: 3 Wardrobe Essentials Signature Service: Brand Social Session CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Carousels have always been a valuable way to engage followers, but with Instagram’s latest update, they’re an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy. What You’ll Learn in This Episode: [01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I’ll explain why this matters and how to make the most of it. [04:33] Why Carousels Work: Carousels give you multiple chances to engage your audience because they allow for multiple slides in a single post, which can be shown repeatedly in a user's feed if they don’t swipe through all slides the first time. [05:54] Pro Tips for Carousel Content: How to create attention-grabbing slides, including the importance of using a strong hook on the first slide and adding text within the Instagram app to keep your content relevant and engaging. [07:15] How to Use Instagram’s New Features: From adding trending audio to carousels for better reach to leveraging Instagram’s new in-app tools for creating carousels quickly. Key Takeaways: Hook Them in 3 Seconds: Just like reels, the first slide of your carousel needs to grab attention fast! Leverage Trending Audio: Adding music to your carousel posts makes them more engaging and increases the chances of getting featured on the Reels tab, expanding your reach. Experiment with In-App Carousel Tools: Take advantage of Instagram's new in-app tools to create text-heavy carousels directly within the app. Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here. EPISODE LINKS: The carousel post I mention in this episode JOIN HOT REELS: The 12 Month Instagram Content Lab - An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are you drowning in the stress of trying to create Instagram content every single day? I’m breaking down my super simple, no-fluff, 5-step plan to help you map out 14 days of Instagram content in just 30 minutes. Yup, you heard that right—30 minutes! This plan will simplify your entire content creation process so you can stay consistent, engage your audience, and still have time to focus on what matters the most in your business and life. What You’ll Learn in This Episode: [00:00] Welcome! Why Instagram content can feel overwhelming—and how we’re going to fix that today! [03:15] Step 1: Defining your goal for the next 14 days—focus, focus, focus! [05:45] Step 2: Understanding your audience’s pain points and desires. [07:50] Step 3: Creating content pillars for variety—because nobody wants a feed that feels like a sales pitch 24/7. [12:30] Step 4: Mapping out your 14-day content plan with intention and ease. [17:25] Step 5: Why strong hooks and clear calls-to-action are non-negotiable for engagement. [21:00] Recap: Why repurposing your content is one of your best business strategies. Takeaways You Can Use Right Now: Set one goal for 14 days of content to streamline your efforts. Get to know your audience—what keeps them up at night and how you can be the solution. Use content pillars to create a balanced feed that educates, entertains, and engages. Plan ahead: With a simple structure, your content for 14 days can be mapped out in 30 minutes. Always hook your audience and add a clear call-to-action—they need to know what to do next! Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here. EPISODE LINKS: JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
I’m diving into a question I get asked all the time by business owners trying to grow on Instagram: “When is the best time to post?” But if you’re looking for a magic time that guarantees more engagement and followers, you’re asking the wrong question. What You’ll Learn in This Episode: [08:34] [The Real Deal on Posting Times] – I share insights from the 2024 Metricool study, including global trends on the best times and days to post, and explain why your own data matters more. [12:21] [Content is King] – I dive into why Instagram success hinges on creating valuable content that makes people stop, engage, and share—not just posting at a specific time. [15:03] How to Check Your Best Times to Post] – I walk you through using Instagram’s Professional Dashboard to find out when your audience is most active and how to use this data effectively. [17:45] Consistency and Quality Over Time – Learn why it’s crucial to post consistently for at least 3-6 months to get reliable data, and why patience is key to building your audience. Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here. EPISODE LINKS: Metricool 2024 Instagram Study : A global study that reveals the best posting times, but remember—this is just a guideline . Personal data always trumps global trends. Instagram Professional Dashboard : Learn how to use this tool to find when your audience is most active. Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
You see 120k combined account followers for my brands on social media. What you did not see is all of the mistakes I made along the way to get there. That's why I put together this super special episode for you where I'm teaching you seven reasons why you're struggling to grow your business on Instagram and how to fix each one. What You’ll Learn in This Episode: [04:58] The Balance Between Sales and Value: Why focusing too much on promotional content might be turning your audience off—and how to shift toward value-driven content that actually converts. [06:26] Optimizing Your Instagram Profile: Learn the three key things your Instagram bio needs to clearly communicate within the first 7 seconds to attract the right followers. [08:18] How to Narrow Your Focus: Avoid going too broad with your content. Instead, become an authority in one area and watch your growth take off. [09:41] Creating a Clear Customer Journey: If people want to work with you, do they know how? Learn how to simplify your call-to-action and make it easy for people to take that next step. [10:40] Consistency is Key: Why showing up consistently is non-negotiable if you want to grow your business on Instagram. [12:54] Collaboration Opportunities: Don't go at it alone! Collaborating with others in your niche is one of the most powerful ways to grow your reach and your follower count. [14:43] Avoiding Vanilla Messaging: Craft specific, targeted messaging that speaks directly to your ideal clients and stands out in a crowded marketplace. EPISODE LINKS: Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are you struggling to get sales from your Instagram content? It might be because you’re focusing too much on promotional content and not enough on attracting your ideal clients! I’m breaking down the key differences between promotional content and attraction content, and why finding the right balance is the secret sauce to growing your audience and landing your dream clients. In this episode, you’ll learn: [00:25] Understanding Promotional Content vs. Attraction Content: Discover why too much promotional content can make your feed look like a spammy sales pitch and turn off potential clients. [04:15] What is Promotional Content? Promotional content is when you're directly selling your products or services—think Canva slides showcasing your offers or reels listing your products. While this is important, it shouldn't be your main focus. [05:37] What is Attraction Content? Attraction content is all about serving your audience by providing value. It’s designed to build trust and establish you as an authority in your niche. Think helpful tips, behind-the-scenes peeks, or solving small problems for your followers. [09:25] Why Attraction Content Works: Learn how shifting your focus from "me, me, me" to "you, you, you" builds a relationship and trust with your audience. When people feel seen and supported, they’re more likely to engage with and share your content. 3 Steps to Shift from Promotional to Attraction Content: Give Before You Take: [10:50] Start with value-packed content that solves a problem or answers a question for your dream client. Tell Stories, Don’t Just Sell Products: [12:39] Share the "why" behind your offers. If you’re a jewelry maker, take your followers behind the scenes of your creative process. Create an emotional connection instead of just listing products for sale. Hook Them from the Start: [13:06] You only have a few seconds to capture attention. Focus on compelling hooks in your content that speak directly to your ideal client’s pain points or desires. The more specific you are, the better! EPISODE LINKS: Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. JOIN HOT REELS: The 12 Month Instagram Content Lab CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
How Would It Feel to Have a Sales Funnel Bringing in Clients on Autopilot? I’m pulling back the curtain on my exact multi-six-figure sales funnel that runs on autopilot. This system ensures that my content works for me 24/7, so I can step away from my business, knowing everything’s still in motion. Whether I’m on vacation, at yoga, or just stepping away from the hustle, this system has my back—and now, it’s time to set yours up too. In this episode, you’ll learn: [02:59] - The Power of Your Voice Inspired by my mom’s current struggle with speech, I’m asking you to step out of your comfort zone and speak up. [04:20] - Multi-Six-Figure Funnels: I’ll show you how a well-structured funnel can make your content work for you, rather than stretching your energy across platforms. [07:08] - Clients Come from Conversations: Your content should always invite dialogue. Posting on social media? It’s not a monologue. Engage your audience, and watch your conversations turn into clients. [09:22] - My Sales Funnel Strategy: At the top of my funnel: Instagram and this podcast. They attract my ideal clients and set the stage for deeper connections. You don’t need to be everywhere. Pick the platform that feels most aligned with you! [11:28] - The Magic of Lead Magnets: I’m sharing my lead magnets and how they’ve racked up thousands of downloads. From my free first dance checklist to my Monetize Your IG guide, these freebies work like a charm! [14:52] - Nurture and Convert Through Email : Once they’re on your email list, it’s time to deepen the relationship. I’ll explain how my email welcome sequence builds trust and leads to sales. You need an email list—don’t let social media be your only game! [16:52] - Turning Subscribers Into Clients: Now that they’re on your list, it’s time to make the offer! I’ll walk you through how I use masterclasses, private sessions, and group programs to bring clients deeper into my funnel. EPISODE LINKS: Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Ready to explode your Instagram growth? I’m re-airing one of the most popular episodes from 2022 with the exact strategies that helped me gain 20K followers in just 30 days! Whether you’re struggling with engagement or unsure how to stand out, these three powerful keys will transform your approach. The best part? These strategies are timeless and algorithm-proof! In this episode, you’ll learn: [04:12] Key 1: Get Crystal Clear on Your Niche Narrowing down your focus is everything . I share how focusing exclusively on dance content helped me establish myself as an expert and led to massive growth. I can’t stress enough how important it is to really hone your messaging. [09:34] Key 2: Consistency as an Energy It’s not just about how often you post; it’s about how you show up. I talk about the energy behind consistency—making sure your content feels aligned with you. Posting at least one reel a day worked for me, but finding what feels sustainable for you is key. [15:45] Key 3: Show Up Authentically Authenticity is what sets you apart in a crowded space. I dive into why it’s so important to show your humanness and share your story. This helps you connect with your audience on a deeper level, turning followers into loyal clients. PS: I’m excited to announce that I’m opening up three spots for private mentorship! If you’re interested in working with me 1:1, apply for a free Instagram breakthrough session where we’ll talk about your business, your goals, and how I can support you in fast-tracking your success. EPISODE LINKS: Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don’t worry! You can still get access to the replay. REGISTER HERE AND WE’LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS! , Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan , one of the most popular episodes to date! CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
I’m diving deep into the mindsets and energetics that are absolutely critical for long-term business success on social media. Sure, strategies and hacks are helpful, but let’s face it—what really makes or breaks your business is your mindset. After 14 years in the game, I’m sharing key lessons I wish I had known when I started, and the mindset practices you’ll want to implement right now. In this episode, you’ll learn: [02:29] Mindset #1: Embrace Experimentation & Testing: Growing a business means being willing to experiment. Even after 14 years, I’m constantly testing things out. [06:19] Avoid Perfectionism: One of the biggest mindset shifts I had to make was letting go of perfectionism. I started to get curious about what was working instead of obsessing over getting it right. Pay attention to your analytics, like on Instagram, and use those insights to refine your approach. [09:33] Mindset #2: Create Your Own Metrics of Success: Success isn’t defined by likes and follows. I share how you can set your own metrics for success—metrics that you can actually control. [12:57] Mindset #3: Play the Long Game: Success doesn’t happen overnight, and that’s okay. I talk about why resilience is crucial and how important it is to stay committed to your goals, even when things don’t go your way. [15:35] Stay Consistent: Even When Growth Feels Slow: I get real about my own Instagram journey, where follower growth was painfully slow. But staying consistent was the key to hitting breakthrough moments that attracted my ideal clients. [17:53] Convert Your Current Audience: Instead of always chasing growth, I share why it’s essential to focus on converting the audience you already have by refining your messaging and giving them the nudge they need to take action. Episode Links: Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link. REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don’t worry! REGISTER HERE AND WE’LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS! , Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan , one of the most popular episodes to date! CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you're struggling to create content that converts—whether that’s into followers, email subscribers, leads, or sales— it’s likely that it’s time to do some Target Market Research! Today, I'm sharing the one essential strategy that could be the missing piece in your marketing puzzle, not just for Instagram, but for any platform where you're promoting your business. In this episode, you’ll learn: [02:15] - The Importance of Target Market Research Discover why understanding your ideal client inside and out is crucial for creating content that resonates and converts. [05:10] - How to Conduct Target Market Research I’ll walk you through five simple and effective methods for gathering insights about your audience, including: [06:00] - Interviewing past clients. [08:15] - Leveraging AI tools like ChatGPT. [10:30] - Using Google for common questions and pain points. [12:20] - Reading comments on popular posts. [14:05] - Using tools like Answer the Public. [16:45] - Why This Matters Understanding your audience’s desires, struggles, and goals allows you to create content that speaks directly to them. This kind of content doesn't just get seen—it gets remembered, shared, and acted upon. [21:45] - Actionable Takeaways [22:00] - Interview 3-5 past clients for insights. [22:30] - Use AI tools like ChatGPT for research. [23:00] - Stay curious—use Google and social media for continuous learning. EPISODE LINKS: REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don’t worry! You can still get access to the replay. REGISTER HERE AND WE’LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS! , Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan , one of the most popular episodes to date! JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you've ever wondered how to turn your passion into a powerful podcast that not only captures hearts but also drives business growth, you're in for a treat! This week, I'm sitting down with the incredible Caroline Hull, podcasting strategist, manager, and CEO of Wild Home Podcasting. Caroline's journey from shy introvert to confident podcasting pro is nothing short of inspiring, and she's spilling all the secrets on how you can do it too. In this episode, you’ll learn: [00:03:43] The power of long form content. [00:04:36] Podcasts for building client connections. [00:08:41] Repurposing content for marketing strategies. [00:12:32] Starting a podcast journey. [00:17:30] Building speaking skills through podcasting. [00:19:13] Podcasting industry evolution. [00:23:27] Importance of podcast strategy. [00:27:34] Finding confidence behind the microphone. [00:29:18] Overcoming self-doubt in content creation. [00:34:20] Podcast content for conversions. [00:38:04] Podcasting for business owners. Episode Links: Grab Your FREE Solo Episode Template : Start recording episodes that are set up to create connections and help you sell on your podcast! Join Caroline's membership STRATEGIZE AND SHINE ! Check out the Podcast Launch Accelerator Follow Caroline Hull on Instagram JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" https://www.elizabethmarberry.com/insta-growth Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcas t CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
No matter how good your content is, if your profile isn’t optimized, you won’t see the conversions, growth, or sales you’re aiming for. If you’re not seeing the conversions, growth, or sales you’re dreaming of, no worries—I’m here to help you turn that around! In this episode, you’ll learn: [00:00] The Power of an Optimized Instagram Bio: Discover why a killer bio is your secret weapon for Instagram growth. Learn how to turn those profile visits into followers and clients with a bio that packs a punch! [01:07] Five Game-Changing Bio Tweaks: Hide Your Category: Maximize your bio space by hiding the category. I’ll show you how to do it in a snap! Craft an Irresistible Top Line: Make it crystal clear what followers will gain by hitting that follow button. Spoiler: My top line promises to help you grow your following, get clients, and boost your brand visibility! Show Off Your Credibility: Add a fun, short positioning statement that highlights your experience and personality. Think of it as your mini resume—without the boring part! Call to Action (CTA) Magic: Whether it’s a lead magnet or booking a call, make sure your bio has a strong CTA that gets your audience to take action. SEO Your Username and Name: Use keywords that your ideal clients are searching for. Ditch the fancy jargon and get straight to the point! [03:24] Exclusive Offer for My Podcast Fam: Want my eyes on your bio? DM me the word “bio” on Instagram for a FREE 15-minute Instagram breakthrough call. Let’s chat about how to make Instagram work for you! [06:11] Why Your Bio Matters: If you’ve got a viral video but your bio doesn’t deliver, you might miss out on those new followers. I’ll explain how to keep your bio in sync with your content to avoid any disconnects. [09:20] Your Action Steps: Screenshot your bio before and after you make these updates, and tag me in your Instagram story. I can’t wait to see your transformation! Don’t forget to DM me the word “bio” to get your free profile review. EPISODE LINKS: JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you’re a business owner struggling to monetize your Instagram and boost your brand visibility, this episode is for you! I'm sharing five things I wish I had known when I started my Instagram business account. These common mistakes often trip up entrepreneurs, and I'm here to help you avoid them. In this episode, you’ll learn: [01:58] Consistency in Content Creation [04:02] The Power of Collaboration on Instagram [05:44] Instagram Growth Hack #1: Target Market Research [08:26] Instagram Growth Hack #2: Narrow Your Focus [09:51] Instagram Growth Hack #3: Customer Journey Clarity [12:13] Instagram Growth Hack #4: Patience in Growth [12:51] Instagram Growth Hack #5: Networking on Instagram EPISODE LINKS: Shoutout to Linah , my incredible podcast manager. Click here if you need a content manager! JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" https://www.elizabethmarberry.com/insta-growth Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcast CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Have you ever wondered if AI can really make a difference in your business? Juan Galán is an AI coach, content creator, and founder of IG Creator Academy. Juan has amassed over 150k followers on social media, and today, he's sharing how AI tools like ChatGPT can revolutionize the way we create and scale our businesses. In this episode, you’ll learn: - [00:01:20] Juan's Journey from corporate marketing to becoming a successful online entrepreneur - [00:05:45] The Power of AI in Marketing - [00:12:10] Breaking Down AI Misconceptions - [00:16:30] Building a Brand with AI - [00:21:15] Practical AI Workflow Tips - [00:27:00] A candid discussion about the importance of resilience in entrepreneurship. EPISODE LINKS: Juan Galen with AI Creator Academy JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" Insta-Growth: The 30 Day Private Instagram Mentorship — Elizabeth Marberry Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcast CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you're still telling people on Instagram to click the link in your bio, today's episode is definitely for you. I'm sharing a game changer that skyrocketed my Instagram engagement, sales, and helped me grow my email list in my sleep. Have you guessed it? It's DM automation. Today, we're diving into ManyChat , how I've been using this tool to boost your Instagram engagement, followers, and grow your business on Instagram. In this episode, you’ll learn: [01:18] Why DM Automation Matters [02:12] Link in Bio is Dead [03:39] Higher Conversion Rates with DM Automation [04:42] Eliminating Friction in Marketing [05:36] How DM Automation Works with ManyChat [06:30] Growing Followers with No Extra Content [07:53] Growing Your Email List with ManyChat [10:44] Personal Touch with DM Automation [15:20] AI Assistant in ManyChat EPISODE LINKS: Sign up for ManyChat for FREE here! Want to use AI to build your online business? Work with my AI Coach, Juan Galen, and join the AI Creator Academy JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" Insta-Growth: The 30 Day Private Instagram Mentorship — Elizabeth Marberry Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcast CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Are you feeling like your Instagram content isn't quite hitting the mark? Maybe you’re cranking out posts but not seeing the engagement or reach you’re aiming for? If you’re ready to supercharge your Instagram game and attract those dreamboat followers who will convert into paying clients, you’re in the right place! Today, I’m sharing three ways I use ChatGPT and AI to work smarter, not harder with my Instagram strategy. Plus, I’m giving you a killer prompt to craft a 30-day content calendar that will take your Instagram presence to the next level. In this episode, you’ll learn: [02:15] Why Seeding ChatGPT Matters: Before diving into content creation, it’s crucial to seed ChatGPT with specific details about your business. Discover how to provide ChatGPT with the right information to generate tailored and impactful content ideas. [08:40] Three Ways to Use ChatGPT for Instagram Success: [08:50] Repurpose Old Hooks: Learn how to breathe new life into your top-performing Reels by repurposing and refining hooks to create engaging content in various formats. [12:20] Transform Long Captions: Find out how to repurpose your value-packed captions into other formats like emails and Reels to maximize your content’s reach and impact. [16:10] Brainstorm Fresh Content Ideas: Use ChatGPT as a brainstorming partner to generate new and innovative content ideas tailored to your niche and audience’s needs. [21:00] The Ultimate 30-Day Content Calendar Prompt: I’m sharing a detailed prompt to help you create a 30-day content calendar focused on Instagram Reels. This prompt will guide you in crafting engaging and strategic content that aligns with your brand’s pillars and addresses your audience’s pain points and desires. EPISODE LINKS: Want to use AI to build your online business? Work with my AI Coach, Juan Galen, and join the AI Creator Academy JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" h CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
Have you ever felt let down by the generic and uninspired responses from AI tools like ChatGPT or Google Gemini? Your prompts likely need refinement. Part 2 of our AI Marketing Series looks into how the quality of your questions directly influences the AI's answers, giving you practical tips to make your content creation smoother, streamline your workflows, and save you precious time. In this episode, you’ll learn: [03:13] What is a Prompt? [05:46] Elements of a Good Prompt [12:23] Effective Prompt Examples [16:11] Tips for Creating Effective ChatGPT Prompts [19:55] Common Challenges [22:48] Using ChatGPT as an Assistant EPISODE LINKS: Want to use AI to build your online business? Work with my AI Coach, Juan Galen, and join the AI Creator Academy Mark Asquith - https://www.linkedin.com/in/asquithmark/ JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" https://www.elizabethmarberry.com/insta-growth Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcast CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
If you've ever wondered how AI and ChatGPT can help you grow your audience, attract ideal customers, and boost your brand's visibility, you're in the right place. Today kicks off part one of our four-part mini-series on AI marketing, where I'll share how you can leverage AI to save time, and energy, and create engaging content that converts. In this episode, you’ll learn: [05:00]- Understanding AI and ChatGPT [06:24] What is ChatGPT? [09:36] - Common Misconceptions About AI [16:01] - Why AI is Important for Social Media Marketing [20:13] - Leveraging ChatGPT for Instagram [24:24] - Examples of Big Brands Using AI EPISODE LINKS: Want to use AI to build your online business? Work with my AI Coach, Juan Galen, and join the AI Creator Academy Mark Asquith - https://www.linkedin.com/in/asquithmark/ JOIN HOT REELS: The 12 Month Instagram Content Lab An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram . Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST" https://www.elizabethmarberry.com/insta-growth Get full show notes and the episode transcript: https://www.elizabethmarberry.com/podcast CONNECT WITH YOUR HOST, ELIZABETH MARBERRY: WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram , TikTok , Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.…
 
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